การเปิดรับข่าวสารและการมีส่วนร่วมในการสร้างจิตสำนึก ด้านการท่องเที่ยวเชิงนิเวศ ของเยาวชนในจังหวัดนนทบุรี

Abstract

The study of “Exposure and Participation to Create Awareness of the Ecotourism of Youth in Nonthaburi Province”

This research paper focuses on the openness of the information of youths in Nonthaburu Province that has the relationship with the participation to build a good sense concerning ecotourism and to study the participation of youth in Nonthaburi Province that has the relationship to build the good sense of ecotourism. This is the quantitative research using questioning research’s technique and this research uses the questionnaires as the research’s tool. The target group‘s ages shall be from 12 to 25 years of age who study in high school and university level in Nonthaburi Province. The target group amount shall be fixed at the amount of 400 persons and most of them are female age from 19 to 21 years of age who study in the university level. It can be concluded that the target group’s openness of the information concerning ecotourism via media as follows: The most favorite media shall be television media (at the high level), the second favorite shall be newspaper media (at the moderate level) and the third shall be magazine. It can be also concluded that the youth target groups have heard this topic from the followings: family member (at the high level), student and close friend as the personal media. The target group’s openness of the information concerning ecotourism via internet media shall be as the followings: Facebook (at the high level) and Youtube. The conclusion of hypothesis shall be as the followings: 1. The youth target group’s openness to media in connection with the good sense of ecotourism shall be concluded that the youth target groups in Nonthaburi Province have an outcome at low level. 2. The openness of youth in Nonthaburi Province in connection with the construction of the good sense to participate in ecotourism shall be concluded that the youth target groups in Nonthaburi Province have an outcome at the low level. 3. The participation to build a good sense in ecotourism of the youth in Nonthaburi Province in connection with a good sense of ecotourism shall be concluded that both of the factors have no relationship with each other.