The IMB Model and a Study of Behavior and Attitude on Prevention HIV/AIDS Infection in Thai Seafarers

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ทวีศักดิ์ เทพพิทักษ์

Abstract

 Recent years ago, Thai seaman shortage is seriously problematic situation in Thailand. One of serious problems is that Thai seamen are infected HIV/AIDS and transmitted the infection to their wives. Therefore, the objective of this study is to examine how the IMB model fits to pattern of working behavior of Thai seamen for modifying and changing their behaviors. It synthesizes secondary data related to seaman’s behavior and HIV/AIDS. It also collects primary data through questionnaire and interview methods. The questionnaire was distributed to 500 seamen and 350 questionnaires were returned with rate of return was 70 percent. The result found that variables in IMB model have statistically relationships. It also points out that the model fits with Thai seamen’s behavioral study. The finding points out that the seamen lack of HIV/AIDS information and accessibility. As the result, it influences to their attitude and behavior for preventing HIV infection. It also recommends an approach and action plan to encourage, support for modifying or changing seamen’s behavior in pattern of self-controlling. The study concludes that the IMB model is an appropriate model to make understanding to Thai seamen. According to the model, stakeholders would formulate approach or strategy to prevent HIV infection, by focusing to providing HIV/AIDS information, instead of behavioral changing directly. Further research would apply other models to benchmark with the IMB model, including using the result to conduct the intervention to targeted group.

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How to Cite
เทพพิทักษ์ ท. (2018). The IMB Model and a Study of Behavior and Attitude on Prevention HIV/AIDS Infection in Thai Seafarers. Journal of Management Science Chiangrai Rajabhat University, 8(1), 73–98. Retrieved from https://so03.tci-thaijo.org/index.php/jmscrru/article/view/126946
Section
Research Articles
Author Biography

ทวีศักดิ์ เทพพิทักษ์

DBA in Business Administration, University of South Australia (2004) ปัจจุบันเป็น รองศาสตราจารย์ ประจำคณะโลจิสติกส์ มหาวิทยาลัยบูรพา

References

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