The Influence of Management Process and Organizational Culture on the Success of Small Enterprises in Chonburi Province
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Abstract
This study is a quantitative research with the objectives of examining the influence of management process and organizational culture on the success of small enterprises in Chonburi province. The sample was 390 entrepreneurs of small enterprises in Chonburi province, using convenience sampling. The research instrument was questionnaire with the reliability coefficient of 0.80. Statistical hypothesis testing was run through multiple regression analysis with the statistical significance of 0.05. The study found that (1) The most respondents from manufacturing enterprises were male, aged between 31-40 years, graduated bachelor degree, had been engaged in the enterprise, in the form of the company limited, between 6-10 years. The most respondents from trading enterprises were male, aged between 31-40 years, graduated bachelor degree, had been engaged in the proprietorship between 1-5 years. The most respondents from service enterprises were male, aged between 41-50 years, graduated bachelor degree, had been engaged in the enterprise, in the form of the company limited, between 6-10 years. (2) Management process including staffing, planning, controlling, leading and organizing provided a significant influence on the success of small enterprises in Chonburi province. The most influential variable was staffing. The success of trading enterprises, resulting from management process, was significantly different from others. And (3) Organizational culture including adaptability culture, bureaucratic culture, achievement culture, clan culture had a significant influence on the success of small enterprises in Chonburi province. The most influential variable was bureaucratic culture. The success of all enterprises, resulting from organizational culture, was not significantly different. Therefore, entrepreneurs should pay attention to concrete and clear in each management process as well as strengthening organizational culture.
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