The Development of Digital Media to Enhance Media and Information Literacy Skills for the Undergraduate Students, Phetchabun Rajabhat University
DOI:
https://doi.org/10.14456/jiskku.2024.6Keywords:
Media and Information Literacy, Digital MediaAbstract
Purpose: This study aims to develop digital media to encourage media and information literacy for the undergraduate students at Phetchabun Rajabhat University.
Methodology: This development research (R&D) used the ADDIE Model process to develop digital media. The study is divided into several steps, including an exploration of students’ media and information literacy skills, an examination of related methods and theories, the design and implementation of the developed digital media, the measurement of the digital media's effectiveness and users’ satisfaction, and data analysis. The digital media is tested by 34 students from Phetchabun Rajabhat University.
Findings: The study results showed that digital media effectiveness was at a high level ( x̄= 3.73, S.D. = 0.70); the users’ satisfaction with the digital media attained a high level ( x̄ = 3.88, S.D. = 0.52). Also, the students’ achievement post-test scores are statistically significantly higher than the pre-test ones at .05.
Application of this study: This study’s application contributes to future investigation and development of a full course of online lessons in Information for Learning and PCRU MOOCs.
Downloads
References
Aroonjit, S. (2022). Self-Directed Learning in Online Learning among Students of Faculty of Social Administration, Thammasat University. Journal of Social Work, 30(1), 127–153.
Biggins, O. (2020). Tua bongo chi kan ruthao than sư sarasonthet læ di chi than radap bukkhon phua songsœm khwampen phonlamưang prachatipatai [The indicator of media information and digital literacy at the individual level supporting democratically citizens]. (In Thai). Bangkok: Child and Youth Media Institute.
Chailapho, T., Phoksapphaibunya, A., & Sopa, P. (2016). Online Learning Media Development: Design for Interactive Media Production. (In Thai). The Journal of Social Communication Innovation, 4(2), 134-143.
Child and Youth Media Institute. (2019). Why democratic citizens need to keep up with the media, information and digital literacy. (In Thai). Retrieved from http://cclickthailand.com/ทำไมพลเมืองประชาธิปไตย/
Digital Government Development Agency. (2018). Media and Information literacy summary survey report Thailand 2019. (In Thai). Bangkok: Office of the National Digital Economy and Society Commission.
Laohajaratsang, T. (2018). Innovation educational information technology for Thailand 4.0. (In Thai). Chiang Mai: Triple 3 design.
McGriff, S.J. (2000). Instructional System Design (ISD): Using the ADDIE Model. Instructional Design Models. 226(14), 1-2.
Punkhetnakorn, T., Nak-in, N. & Yongsoi, P. (2021). Design and Development of Online Learning Media o Meet the Learning Behaviors of Students in the Digital Age. (In Thai). Journal of Legal Entity Management and Local Innovation, 7(5), 327-335.
Posttoday. (2016). Khaochai khwam tang khon si che noe rechan thalai chongwang phu kanthamngan thi hae po pi [Understanding the difference between four generations, breaking the gap for happy work]. (In Thai). Retrieved from https://www.posttoday.com/lifestyle/587633.
Srisa-ard, B. (2002). Introduction to research. 7th Ed. Bangkok: Suweeriyasarn.
Suksathit, V. (2007). Self-guided learning for adult students by teaching through the web. (In Thai). Bangkok: Srinakharinwirot University.
Summart, S. (2013). Development of digital media based on Gagne concept by teaching on Padlet in Calculation Program (2204-2103) Course for 2nd-year Diploma Degree in Business Computer Students. (In Thai). Vocational Education Innovation and Research Journal, 2(1), 31-38.
TNN ONLINE. (2021). Thotrahat sam pom panha het dai kan " ruthao than s u nai dek Thai chung yang mai kratuang [Decode 3 a problem why is "media literacy" in Thai children therefore has not progressed]. (In Thai). Retrieved from https://www.tnnthailand.com/news/tnnexclusive/86532/
Viriyavorakul, P. & Phonak, D. (2014). Google apps for education and educational innovation in digital age. Suan Dusit Rajabhat University Research. 7(3), 103-111.
