"Sipping Coffee Glancing Sea and Rolling Boat": Cultural Tourism of the Golden Bay, Tha Sala District, Nakhon Si Thammarat Province

Abstract

Research on "Sipping Coffee Glancing Sea and Rolling Boat ": Cultural Tourism of the Golden Bay, Tha Sala District, Nakhon Si Thammarat Province. This research uses qualitative research methodology by using in-depth interview techniques and focus groups discussions. The key findings in this research are  history of the Golden Bay was just a word that occurred around 2012. However, creating knowledge as a cultural capital also led to tourism which is a very obvious phenomenon the process of fighting and the movement of villagers in the Golden Bay will see the history of the movement and the cultural dimension that comes to elevate movement powerfully. Another finding is Cultural tourism management of the Golden Bay relies on a stakeholder in the community. Which consists of 3 main groups, namely 1) curry housekeeper group 2) Boat and Saving groups. and 3) Baan Laem Homestay community enterprise group. During this research. There are joint ideas and create new innovations to benefit the area between researchers. Researchers in the area And Ban Laem people Which has agreed and formed an innovation to return to the community in 2 issues, namely 1) to collect and record the history of the Golden Bay and 2) to co-design the shell products as picture frames and hair pins for tourists and make a Half Day Tour Package for tourist. From the findings which reflect the power of community participation and the use of cultural capital to drive cultural tourism in a powerful way.