Communicative English Function Analysis for Tourism Based on Local Resources: A Case Study of Stakeholders in Ban Wai, Lomsak District, Phetchabun Province
Article Sidebar
Main Article Content
Abstract
The objective of this research was to analyze the communicative English use for tourism based on local resources of the stakeholders in Ban Wai Village, in the district of Lomsak, Phetchabun Province, using the framework of English for Specific Purposes based on Hutchinson and Waters (1998). Qualitative data was collected through Semi-Structured Interview and a focus group with subsequent content analysis. The key informants were 20 members of the stakeholders in Ban Wai, Lomsak District, Phetchabun; including students and alumni, teachers and the director of Pho Khun Phamueang Uppatham School, merchants, and the owner of a homestay business enterprise. The results revealed that the content for English communication in this particular context of local tourism was as follows; 1) Greetings and introductions, 2) Welcoming tourists, 3) Providing information related to local tourist attractions, and 4) Offering thanks and ending the activity with appropriate terms and expressions.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
เนื้อหาและข้อมูลในบทความที่ลงตีพิมพ์ในวารสารทดสอบระบบ ThaiJo2 ถือเป็นข้อคิดเห็นและความรับผิดชอบของผู้เขียนบทความโดยตรงซึ่งกองบรรณาธิการวารสาร ไม่จำเป็นต้องเห็นด้วย หรือร่วมรับผิดชอบใดๆ
บทความ ข้อมูล เนื้อหา รูปภาพ ฯลฯ ที่ได้รับการตีพิมพ์ในวารสารทดสอบระบบ ThaiJo2 ถือเป็นลิขสิทธิ์ของวารสารทดสอบระบบ ThaiJo2 หากบุคคลหรือหน่วยงานใดต้องการนำทั้งหมดหรือส่วนหนึ่งส่วนใดไปเผยแพร่ต่อหรือเพื่อกระทำการใดๆ จะต้องได้รับอนุญาตเป็นลายลักอักษรจากวารสารทดสอบระบบ ThaiJo2 ก่อนเท่านั้น
References
Crystal, D. (2003). English as a global language. Cambridge: Cambridge University Press.
Hutchinson, T., & Waters, A. (1989). English for specific purposes. Oxford: Oxford University Press.
Hutchinson, T., & Waters, A. (1994). English for specific purposes. New York: Cambridge University Press.
Ministry of Tourism and Sports. (2022). Domestic tourism statistics classify by region and province 2022. https://www.mots.go.th/news/category/657/ [in Thai]
Office of the National Economic and Social Development Council. (2018). Master Plan under National Strategy based on Tourism 2018 - 2037. http://nscr.nesdb.go.th/wp-content/uploads/2019/04/05-tourism [in Thai]
Parapob, J., & Khamyod, T. (2015). A study of English communication patterns used by qualified tourism service providers in Satun Province [Research Report]. Rajamangala University of Technology Srivijaya. [in Thai]
Provincial Administrative Organization. (2019). Phetchabun Province Development Plan 2017-2022. https://www.phetchabun.go.th/PBNPLAN/download _pr1.php [in Thai]
Saiduang, P., & Pitikornpuangpetch, C. (2017). The study on the needs of English language communication for conservative tourism of homestay tourism group: A case study of Ban Sasom Village, Khong Chiam District, Ubon Ratchathani Province. Humanities and Social Sciences Journal, Ubon Ratchathani Rajabhat University, 8(1), 284-299. [in Thai]
Strevens, P. (1988). ESP after twenty years: A re-appraisal. Singapore: SEAMEO Regional Language Center.