The Model Development of the Community Products by Participatory Action Research Method Case Study: Moo Yor Khun’s Toi Mae Sot District, Tak Province

Abstract

This research was a participatory action and development research. The objective was to develop products and to increase product distribution channels. The specific sample was Moo Yor Khun’s Toi and Consumer. Research tools were focus group meeting and prototyping products. This research was descriptive statistics such as frequency, percentage and mean values. The results of this research showed that the Moo Yor Khun’s Toi received the clean, safe and healthy products. ​In addition, testing to increase the distribution channels of the product to sell to the consumer, it was found that were very satisfied level 4.02 with this product.