• Punnee Pimapunsri Faculty of Management and Tourism, Burapha University
  • Jutamas Wisansing Perfect Link Consulting Group Co.,Ltd.


Community based Tourism, Community Management, Community Benefitting through Tourism –CBTT, Social Capital, Market-access-channel


Community based tourism (CBT) has been used as a participatory approach to achieve a better quality of life for local communities. This paper synthesized extensive information on impact evaluations and indicators that can be applicable to measure various aspects of social, economic and environmental sustainability at a community level. Incorporating the existing approaches with lessons learned from a pilot project in 6 designed areas in Thailand, an integrated monitoring system called “linkages & leakages” has been developed. The purpose of this research was to look into the structure and function of a tourism promotion club, tourism management as well as the administration of tourism-related income and benefits (CBTT Model). A comprehensive and local friendly tool was leveraged by a multi-stakeholder’ co-creation and facilitated by the Designated Areas for Sustainable Tourism Administration (DASTA). It has been designed as a locally owned and led process for monitoring, managing, and enhancing the sustainability of CBT initiatives. Three intertwined sustainable dimensions; ecologically, socio-culturally and economically sustainable and equitable environment enable community leaders to delineate the need for empowerment and capacity building programs, local sourcing strategies, starting up community enterprises and their social capital building structures (social networks and trust).


Download data is not yet available.


Achrol, R. S., & Kotler, P. (1999). Marketing in the network economy. Journal of Marketing, 63(Special Issue 1999), 146-163.

Bulatovic, J., & Rajovic, G. (2016). Applying sustainable tourism indicators to community-based ecotourism tourist village Eco-katun Stavna. European Journal of Economic Studies, 16(2), 309-330.

Dolezal, C. (2015). The tourism encounter in community-based tourism in northern thailand: empty meeting ground or space for change?. ASEAS – Austrian Journal of South-East Asian Studies, 8(2), 165-186.

Forrest, R., & Kearns, A. (2001). Social cohesion, social capital and the neighbourhood. SAGE Journal, 38(12), 2103-2110.

Nepal, S. K. (2010). Tourism and political change in Nepal. In: Butler, R., & Suntikul, W. (eds.), Tourism and political change (pp. 147-159). Oxford, UK: Goodfellow Publishers.

Ramos, H., Stoddart, M. C. J., & Chafe, D. (2016). Assessing the tangible and intangible benefits of tourism: perceptions of economic, social, and cultural impacts in labrador’s battle harbour historic district. Island Studies Journal, 11(1), 209-226.

White, S. (2011). Sustainable Tourism: A Review of Indicators. UK: Office of National Securities.



How to Cite

PIMAPUNSRI, P.; WISANSING, J. . COMMUNITY BENEFITTING THROUGH TOURISM (CBTT DASTA MODEL) AN INTEGRATED APPROACH. RMUTT Global Business and Economics Review, Pathum Thani, Thailand, v. 17, n. 1, p. 46–60, 2022. Disponível em: Acesso em: 6 oct. 2022.



Research Articles