Online virtual exhibition for promoting the image of agriculture for young generation
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Abstract
The aims of this research were: 1) to study the principles, concepts and theories related to the exhibition for promoting the image of agriculture. 2) To develop the online virtual exhibition for promoting the image of agriculture for young generation. 3) To evaluate the satisfaction of sample to the online virtual exhibition media for promoting the image of agriculture for young generation. The research operation was divided into 2 phases including; Phase 1 the photo set development to promote the image of agriculture to use in the next phase; and Phase 2 the online virtual exhibition development to promote the image of agriculture for young generation. The research samples were young generation students selected by random as convenient selection. The samples used for Phase 1 were 400 students in the KMITL Open House 2018 event, and the samples used for Phase 2 were 30 students in the Lat Krabang District area. The research tools used to collect data were the suitability assessment form (IOC) and evaluation satisfaction form. The analyzed data used included mean, percentage and standard deviation. The research findings found that Phase 1: the satisfaction after watching a photo set in overall was at a high level, and Phase 2: the satisfaction after watching the online virtual exhibition media for promoting the image of agriculture for young generation in overall was at a high level.
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References
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