Human Resource Development of Small Hotel Business in Special Economic Zone, Chiangrai Province

Main Article Content

Sirinphan Chuminthachak


Human resources development is a process that encourages personnel to increase knowledge and skills to have proper working behavior with responsibility to be able to work efficiently. Although the organization requires the qualified personnel, they must provide more knowledge and skills due to changes in the environment and other subsystems of organization. According to tourism services development plan for supporting free flow of services 2016-2017, it was indicated that tourism personnel, whether in public or private, there were problem issues for the development of tourism, especially knowledge and skills in areas such as management, marketing, innovation, technology, language and creative thinking. In addition, the findings of Assoc. Prof. Dr. Yongyuth Chalamwong, and TDRI team presented to the Ministry of tourism and sports showed that Thai labor did not have outstanding in professional performance, especially problem-solving skills, computer skills, teamwork, technical performance and the weakness of this professional personnel of Thailand is foreign languages, especially English and the ability of management. Especially hotels, restaurants, food shops, restaurants and Thailand's performance did not meet the expectations of most entrepreneurs. This article aims to present the importance of human resource development, problems of personnel in various fields of tourism, problems of personnel operating in the Special Economic Zone, Chiang Rai and knowledge and skills needed to develop in small hotels in Chiang Rai.


Download data is not yet available.

Article Details

How to Cite
Chuminthachak, S. (2019). Human Resource Development of Small Hotel Business in Special Economic Zone, Chiangrai Province. Journal of Management Science Chiangrai Rajabhat University, 14(2), 1–15. Retrieved from
Research Articles
Author Biography

Sirinphan Chuminthachak

Doctor of Philosophy(Ph.D.),Tourism Management, Phayao University (2002). School of Tourism, Chiang Rai Rajabhat University


ASEAN Information Center. (2014). Retrieved January 14, 2015 from
Chontinee Yookong. (2012). Customer satisfactions from domestic tourists of hotel in Ranong Province. Retrieved from on December 25, 2016
Development plan of travel services to accommodate the liberalization of tourism services 2016-2017
Jedsarid Sangkapan. (2016). Tourist Satisfaction towards Klong Hae Floating Market, Hat Yai District, Songkhla Province. Journal of Management Sciences. Vol.33 No.1 January-June 2016.
Komkrit Bunbodhi. (2015). The Satisfaction of Foreign Tourists at Hotels in Bangkok District, Bangkok. Journal of Technical Education Rajamangala University of Technology Thanyaburi. Vol.4, No. 2, Jul.-Dec. 2016.
Namfon Channual. (2012). Factors Influencing the Decision Making of Chinese Tourists Travelling in Thailand. Southern Technology Journal. Year 6 No. 2 July-December 2013
Pracha Tansaenee. Retrieved from;wap2 on Jan 10, 2016.
Project Reports and Forecasts of Tourist Behavior and the Confidence of Entrepreneurs in the Tourism Industry of Thailand. (2014).
Ranee Isichaikun. (2004). Human Resource Management for Tourism Industry. Kasetsart University Press, Bangkok.
Sommart VanaWitthichote. (2005). Psychological-social characteristics associated with an employee's work habits, the Imperial Queen's Park Hotel. Ramkhamhaeng University Press.
Statistical Forecast Office, National Statistical Office. (2005)
Strategy of tourism Thailand. (2015-2017)
Supalak Suriya. (2013). Guidelines for service quality development of hotel's front office department to support Asian Tourists: a study of Boutique Hotels in Bangkok. Thesis. Integrated tourism management, Faculty of Tourism management, National Institute of Development Administration
Termpong Suntarotok. (2004) Retrieved from
Thansettakij Online. Retrieved from on March 25, 2015
Wittaya Wutthipongphipat. (2004). The Customer Satisfaction of Small Hotels in the Muang District, Chiang Rai Province. Independent Study. Master of Business Administration, Chiang Rai Rajabhat University.
Yongyuthot Chaelomwong and TDRI team, Ministry of tourism and sports. Retrieved from on December 10, 2016