A Model of Knowledge Management of Local Wisdom for Wicker Craftsmanship: A Case Study of Songkhla Community Enterprise
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Abstract
This research aimed to investigate patterns, processes, and key to success factors of knowledge management of local wisdom in wicker handicrafts of six community enterprises. The key informants included one senior or a community philosopher, a chairman of each community enterprise as well as seven wicker handicrafts entrepreneurs with at least five years of experience from each community enterprise. Thus, the total key informants were fifty four people. The in-depth interviewed was employed with these purposively selected respondents. The results revealed that the knowledge management model of local wisdom in wicker handicrafts consisted of two characteristics: (1) a traditional local wisdom knowledge and (2) new knowledge that applied from local wisdom. For the knowledge management process, it was found that there were 5 steps which are: (1) Knowledge determination: knowledge that bring from ancestors to formulate products through group members' collective thinking and decisions, (2) knowledge acquisition and adherence: knowledge which constructs from both within the group and outside to increase the group knowledge, (3) knowledge sharing: the exchange of knowledge within the group to give the group members more knowledge and production skills, (4) knowledge storing: an individual remembered by practicing and (5) knowledge transfer from person to person by demonstration. For the key to success factors of knowledge management, it was found that the group members had open-minded to accepting new things, and faith in the group leader. The finding of this research was the “self-reliance” of the community enterprises that produce wicker which arose from mutual learning. Moreover, the villagers in the community were more valued and used the group members’ local wisdoms handicrafts products which led to the expansion of sustainable participation of community enterprises.
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