THE IMPLEMENTATION OF BLOCKCHAIN TECHNOLOGY IN THAI AIRLINES INDUSTRY

Authors

  • Woraporn Akeatichod Aviation Management Program, Civil Aviation Training Center
  • Apirada Namsaeng Aeronautical Engineering Division, Civil Aviation Training Center
  • Supaporn Kupimai Faculty of Business Administration, Ramkhamhaeng University
  • Yongyut Lujintanon The International Air Transport Association (IATA)

DOI:

https://doi.org/10.60101/rmuttgber.2025.281719

Keywords:

Blockchain Technology, Delphi Technique, Airline Business, Market Value Enhancement

Abstract

This qualitative research aims to study the application of Blockchain technology to enhance market value for the airline industry and propose strategies to increase market value for airlines in Thailand using the Delphi technique. The key informants are 11 experts. The research findings indicate that the use of Blockchain technology in the airline industry in Thailand comprises three aspects 1) Application in the Aviation Industry, for example, using Blockchain technology for passenger identity verification. 2)Business Strategy, such as using Blockchain technology to support loyalty programs and manage various benefits, providing customers with alternative services to accumulate or redeem points. 3)Technology and Innovation, such as using Blockchain technology as an advantage in business development and the aviation industry in Thailand, creating differentiation for businesses that adopt it, thus gaining a competitive edge in the market.

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Published

09.04.2025

How to Cite

AKEATICHOD, W.; NAMSAENG, A.; KUPIMAI, S.; LUJINTANON, Y. THE IMPLEMENTATION OF BLOCKCHAIN TECHNOLOGY IN THAI AIRLINES INDUSTRY. RMUTT Global Business and Economics Review, Pathum Thani, Thailand, v. 20, n. 1, p. 130–146, 2025. DOI: 10.60101/rmuttgber.2025.281719. Disponível em: https://so03.tci-thaijo.org/index.php/RMUTT-Gber/article/view/281719. Acesso em: 21 dec. 2025.

Issue

Section

Research Articles