The Development of Instructional Model Based on Social Innovator to Promote Creative Innovation in New Economic BCG Model (Bio, Circular, and Green Economy Model) to Community of University Students

Abstract

This research had objectives for 1) developing the instructional models based on the social innovator to promote creative innovation in new economic BCG to community of university students, and 2) studying the efficiency of instructional models based on the social innovator to promote creative innovation in new economic BCG to community. Sample group being used in this research was 240 students from Dhonburi Rajabhat University, Semester 1, Academic Year 2024 which were from the simple random sampling using the lottery method. Tools being used in this research were developed instructional models and manual, assessment form of creative innovation, knowledge test, evaluation form of social innovator competence and group discussion topics being examined the quality through data analysis, percentage, mean, standard deviation, T-test, and content analysis. The results were found that 1) the instructional models composed of principles, objectives, steps of teaching and learning, assessment and evaluation, and supporting factors. The efficiency value was the highest level. The qualitative value of the manual for using the learning management was the highest level, 2) the effectiveness of instructional models was as follows: 2.1) creative innovation in the new economic BCG for community which the students presented had the highest scores, 2.2) students having knowledge on the new economy BCG model after learning was higher than before learning significantly statistical level of .05, 2.3) students having competence of the social innovator was the highest level.