A Confirmatory Factor Analysis of Domestic Market Environment Affecting to Export Decision of Canned Seafood Industries

Main Article Content

Phattharaphon Chummee

Abstract

                This research aims (1) to study the awareness about the domestic market environmental factors affect decision making exports canned seafood and (2) to analyze the confirmatory factor analysis of the environment in the country towards the export of canned seafood industry.
                Target populations used in this study include canned seafood industrial in Thailand using a purposive sampling of 123 data collection. Tools used for data collection was a questionnaire developed from the literature review. Statistical analyses, including the descriptive statistics were percentage, mean, standard deviation. And analytical statistics were tested using confirmatory factor analysis with LISREL program.
                Results were analyzed with descriptive statistics. Most respondents, average age 38 years, graduating with bachelor degree, travel abroad 1-2 times a year with average ability to speak English, and can speak to other foreign as well as Japanese, mainly export experience 1-5 years. In order to classify canned seafood industry into 4 groups’ namely canned tuna (50.40%), canned sea food (26.82%), canned sardines (13.82%), canned fish and canned mackerel (6.50%)
                Statistical analysis showed that the domestic market environment in the composition of factor loading between 0.58 to 0.88. Consists of three components: the domestic market condition has the highest weight component level product demand the factor loading is equal to 0.87. Components of the procedural barriers in the export process showed that the question of export cost is the maximum component of factor loading is equal to 0.84. And components of government export assistance, the results indicated that the question in the received information from government agencies is the highest factor loading equal to 0.92.


Article history : Accepted 7 May 2014
                              SIMILARITY INDEX = 9.06

Downloads

Download data is not yet available.

Article Details

How to Cite
Chummee, P. (2018). A Confirmatory Factor Analysis of Domestic Market Environment Affecting to Export Decision of Canned Seafood Industries. ournal of anagement cience akhon athom ajabhat niversity, 1(2), 1-14. https://doi.org/10.14456/jmsnpru.2014.10
Section
Research Articles

References

กรมส่งเสริมการส่งออก. (2555). อาหารทะเลกระป๋องและแปรรูป. ค้นเมื่อ 3 มิถุนายน 2555, จาก https://www.google.co.th/url?sa.

กรมเจรจาการค้าระหว่างประเทศ. (2544). สัดส่วนการส่งออก และ GDP. ค้นเมื่อ 15 กรกฎาคม 2555, จาก https://www.dtn.go.th.

สถาบันอาหารแห่งประเทศไทย. (2548). สถิติการส่งออกอาหารของไทย. ค้นเมื่อ 5 เมษายน 2548, จาก https://www.nffi.or.th/domestic/thai-food-statistics/index2.html.

สำนักงานคณะกรรมการพัฒนาการเศรษฐกิจและสังคมแห่งชาติ (สศช.). (2548). อนาคตเศรษฐกิจไทย ก้าวต่อไปสู่ความเข้มแข็งและยั่งยืน. ค้นเมื่อ 6 เมษายน 2554, จาก https://books.google.com/books/about/อนาคตเศรษฐกิจ.html?id.

ศูนย์วิจัยกสิกรไทย. (2553). การส่งออกปลาทูน่ากระป๋อง. ค้นเมื่อ 25 มีนาคม 2554, จาก https://www.kasikornresearch.com/TH/KEconAnalysis/Pages/ViewSummary.aspx?docid=25526.

Aeberhardt, R., Buono, I., & Fadinger, H. (2010). Learning, incomplete contrasts and export dynamics: Theory and evidence from French firms. Retrieved March 7, 2011, from https://www.econ.jku.at/members/Department/files/.../SS10/ Fadinger.pdf.

Albaum, G., & Duerr, E. (2002). International marketing and export management (4th ed.). New York : Addison-Wesley.

Allard, C. (2009). Competitiveness in central-Europe: What has happened since Eu accession. Retrieved July 19, 2012, from https://papers.ssrn.com/sol3/ papers.cfm?abstract_id=1415178.

Barbosa, N., Guimarães, P., & Woodward, D. (2004). Foreign firms entry in an open economy : The case of Portugal. Applied Economics, 36(5), 465-468.

Clark, J. (2005). Export marketing determinants: An empirical study of small and medium-sized manufacturing firms in South Africa. DBA. Dissertation, Nova Southeastern University.

Dhanani, S., & Scholtes, P. (2002). Thailand’s manufacturing competitiveness: Promoting technology, productivity and linkages. Retrieved December 7, 2002, from https:// www.unido.org/userfiles /PuffK/PSD series8.pdf.

Food Network Solution. (2555). Food network solution. Retrieved July 15, 2012, from https://www.foodnetworksolution.com/knowledge/ content/224.

Greenaway, D., Sousa, N., & Wakelin, K. (2004). Do domestic firms learn to export from multinationals?. European Journal of Political Economy, 20(4), 1027-1043.

Huang, L. (2003). Factors on channel integration decision of Taiwanese manufacturers in the export market. Journal of American Academy of Business, 2(2), 312-321.

Jung, B. (2011). Trade Intermediation and the organization of exporters. Review of International Economics, 19(4), 634-648.

Leonidou, L. C., & Theodosiou, M. (2004). The export marketing information system : An integration of the extant knowledge. Journal of World Business, 39, 12-36.

The Economist. (2012). GDP and trade growth. Retrieved July 15, 2012, from https://www.economist.com/node/18744587.

Naik, S. S., & Reddy, Y. V. (2013). Structuring the prediction model of export performance of selected Indian industries: A comparative analysis. Retrieved May 20, 2000, from https://dx.doi.org/10.4172/scientificreports667.

Nguyen, H. T. (2000). The determinants and decision making process of export marketing activities in small and medium sized manufacturing firms in Germany. Dissertation, Nova Southern University.

Pak, J. M. (1991). The export behavior of firms : A study of determinants and decision making in small and medium sized manufacturing firm.Ph.D. Dissertation, University of Alabama.

Pasanen, M. (2003). In search of factors affecting SME performance : The case of eastern Finland. Doctoral Dissertation, University of Kuopio.

Paiva, E., & Vieria, L. (2009). International operations and export performance: An empirical study. Management Research News, 32(3), 272-285.

Sheng, S. Y., & Mullen, M. R. (2011). A hybrid model for export market opportunity analysis. International Marketing Review, 28(2), 163-182.

Spich, R., & Grosse, R. (2005). How does homeland security affect U.S. firms’ international competitiveness?. Journal of International Management, 11(4), 457-478.

Stoian, M., Rialp, A., & Rialp, J. (2010). Export performance under the microscope : A glance through Spanish lens. International Business Review, 2(2), 117-135.

Voerman, L. (2004). The export performance of European SMEs. New York: University of Netherlands.