Creating Added Value for Hmong Ethnic Identity in the Context of Creative Tourism Activities: A case study of Hmong Kiew Kan Village, Rim Khong Subdistrict, Chiang Khong District, Chiang Rai Province A case study of Hmong Kiew Kan Village, Rim Khong Subdistrict, Chiang Khong District, Chiang Rai Province

Main Article Content

Hatsanai Pudwong
Paithoon Monpanthong

Abstract

This qualitative research contained three objectives which were (1) to survey Hmong ethnic identity of Homg Kiew Kan Village, (2) to study the competency of Hmong ethnic identity which could increase the value of tourism through a creative tourism activity, and (3) to create a tourism pattern that increases the value of tourism through a creative tourism activity. The sample of this study included four sample groups which were a state unit, a private unit, local people, and tourists, a total of 73 people. The tools were a semi-structured interview and the data were summarized by thematic analysis. Based on the study, it was found that the Hmong ethnic identity of Homg Kiew Kan Village contained a diversity of cultures and could increase the value of tourism through a creative tourism activity. Consequently, the created tourism pattern of Homg Kiew Kan Village must be combined with tourism that consists of eight creative tourism activities which are Hmong agricultural lifestyle, Costume of the Mountain, Belief and Faith, Hmong’s New Year, Hmong Rhythm, Home on the Mountains, Wisdom of the Forest, and Color of their Clothes.

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Pudwong, H., & Monpanthong, P. (2019). Creating Added Value for Hmong Ethnic Identity in the Context of Creative Tourism Activities: A case study of Hmong Kiew Kan Village, Rim Khong Subdistrict, Chiang Khong District, Chiang Rai Province: A case study of Hmong Kiew Kan Village, Rim Khong Subdistrict, Chiang Khong District, Chiang Rai Province. Journal of Human Sciences, 20(2), 40-68. Retrieved from https://so03.tci-thaijo.org/index.php/JHUMANS/article/view/213153
Section
Research Articles

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