Social Mechanisms and Design Methods for Utilizing Cultural Capital: The Case of Chiang Mai’s Stream-based Cultural Heritage

Abstract

Cultural capital stands as the cornerstone of this research, serving as a vital element reflecting the intricate relationships between people, regions, and ways of life, which accumulate to form a cultural ecosystem. The notion of utilizing cultural capital to bolster community economies has long been discussed, yet systematic implementation remains lacking. This research paper employs a methodology comprised of three primary steps: 1) the process of identifying cultural capital through cultural mapping; 2) the process of extracting cultural capital through cultural extraction; and 3) the process of uplifting cultural capital via cultural revitalization. This research paper aims to synthesize the research conducted and present it as a systematic approach and mechanism for fostering cultural capital. It will delve into two primary areas of focus: 1) the process of cultivating the cultural ecosystem; and 2) the process of augmenting cultural capital through design, drawing insights from field surveys and activities across all five study areas. One significant finding of this research is the identification of three social mechanisms to nurturing cultural capital: one led by government agencies, another driven by communities, and a hybrid model with mixed characteristics. However, several challenges have been encountered, including the following: 1) a shortage of community members proficient in storytelling to complement narrative frameworks; 2) a deficit of individuals adept in cultural preservation; and 3) the absence of an evaluation system that accurately portrays the reality of the situation. Addressing these challenges is crucial for the effective promotion and preservation of cultural capital.