A Study of Staff Members’ Attitude and Opinions Regarding the Strategic Plan Development Mahidol University International College


  • กวิน มงคลประภา งานแผนและพัฒนาคุณภาพ วิทยาลัยนานาชาติ มหาวิทยาลัยมหิดล
  • พรชนก เกตุกัณฑร งานแผนและพัฒนาคุณภาพ วิทยาลัยนานาชาติ มหาวิทยาลัยมหิดล


Strategy, Strategic Plan, Strategic Plan Development


This research studied the staff member attitudes and opinions regarding the Mahidol University International College strategic plan development. The sample included 39 academic and support staff members who were selected to be part of the MUIC strategy 2020–2024 development working group.  The questionnaire was a crucial tool for data collection, while data analysis was conducting using frequency, percentage, mean, and standard deviation. Moreover, Independent t-test and One-way Analysis of Variance (one-way ANOVA) were applied to analyze the sample differences, plus Post-Hoc Multiple Comparisons, which were run to confirm the differences between variables. The survey found that most MUIC staff members were strongly positive towards the MUIC strategic plan development. The results revealed that 66.7% of staff members strongly agreed and 25.6% of staff members agreed that the development of the strategic plan was important. In addition, 61.5% of staff members were strongly willing and 33.3% of staff members were willing to participate in the development of the strategic plan. They also strongly agreed that “the executive, academic staff, chiefs, and support staff from all sections and divisions should participate in the development of the MUIC strategic plan” and “the executives gave a high priority to developing the MUIC strategic plan.” MUIC staff members who had experience in strategic plan development had different opinions from staff members with no experience in strategic plan development, at a significance level of 0.05, on the statement, “the speaker professionally conducted and facilitated the 10-day workshop.” Meanwhile, support staff members had different opinions from academic staff members, at a significance level of 0.05 on “working as a team in the development of MUIC strategic plan.” The result from this study can be used for the next MUIC strategic plan development.


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