The Organizational Development Potential in Human Resource Management of Small and Medium-Sized Enterprises (SMEs) In Bangkok

Abstract

          The research purposes were to study: (1) the general information on small and medium sized enterprises (SMEs) in Bangkok; (2) the organizational development in human resource management of small and medium-sized enterprises (SMEs) in Bangkok; and (3) the perspectives on enhancing organizational development in human resource management of small and medium-sized enterprises (SMEs) in Bangkok. Mixed method research was employed. The research population of 400 persons; and the informants group was the 15 business owners, entrepreneurs, and department managers. The research instrument was the questionnaire. The statistical instruments for the data analysis were the frequency, percentage, mean, and standard deviation.

           The research findings were:

           The general information on small and medium sized enterprises (SMEs) in Bangkok found most of them were female, in the age range of 41-50 years, completed high school/vocational certificate, had experience working in an organization for 11-20 years, mostly business owners/entrepreneurs’ small business; there were 1-50 people in the organization; the duration of the organization's business operations was 11-20 years. The strengthening of the organizational development in human resource management (HRM) for all 9 aspects was at the moderate level. The strengthening of the potential for effective organizational development found: (1) the financial perspective was the important in the field of compensation and welfare management (HRMCB); (2) the customers' perspectives on personnel who were smiling, friendly, well-mannered and ready to provide service; and (3) the process and employee perspectives on personnel selected to work with focused on knowledge and abilities appropriate to the desired position based on moral principles.