KETSOOK, B.; RINRATTANAKORN, P. Consumer Exposure Behaviour and Purchasing Decision Making on Weight Loss Supplements from Direct Response Television Program (DRTV) via Digital TV Channels. Journal of Information Technology and Innovation, [S. l.], v. 21, n. 2, p. 46–60, 2023. Disponível em: https://so03.tci-thaijo.org/index.php/oarit/article/view/271368. Acesso em: 16 sep. 2026.