Perkleang, N., W. Nantawong, S. Saebao, S. Srichookiat, A. Aue-aungkul, and W. Boripan. “Impact of Hotel Frontline Employee Attributes on Consumer Impression: A Conjoint Analysis”. Journal of Management Sciences Suratthani Rajabhat University, vol. 12, no. 1, May 2025, pp. 111-38, https://so03.tci-thaijo.org/index.php/msj/article/view/272726.