Boonyarasai P, Jongsureyaphas C. Key Success Factors of Thai OTOP. J. Mange. Sci. CRRU [internet]. 2018 Sep. 29 [cited 2026 Aug. 28];13(2):37-60. available from: https://so03.tci-thaijo.org/index.php/jmscrru/article/view/148170