Journal of MCU Buddhapanya Review

DEVELOPMENT OF PRACTICES OF VIPASSANA MEDITATION IN THAI SOCIETY TOWARDS SOFTWARE-POWERED EFFECTIVENESS

2025-02-25T23:04:17+07:00

The research article titled "Development of Vipassana Meditation Practices in Thai Society Towards Soft Power Efficiency" aims to study the methods of practicing Vipassana meditation on Buddhist principles, Analyzes Vipassana meditation practices in Thai society and to develop these practices towards achieving effective results.The research is qualitative, employing document analysis using the 6Cs technique and field research through individual depth interviews with 8 Vipassana teachers and Buddhist scholars.
The study found that:
1) The observed methods of practicing Vipassana meditation according to Buddhist scriptures involve cultivating mindfulness on all four foundations: (1) mindfulness of the body, (2) mindfulness of feelings, (3) mindfulness of mind, and (4) mindfulness of phenomena, observing their arising and passing away.
2) Methods of practicing Vipassana meditation in Thai society include: (1) using mindfulness paired with breath control, (2) using mindfulness with the sensation of abdominal inflation and deflation, (3) using mindfulness to observe various mental states, (4) using the reflection of light and images, and (5) cultivating mindfulness with the inhalation and exhalation of breath.
3) Development of Vipassana meditation practices by Thai meditation centers involves enhancing mindfulness in the following ways:(1)abstaining from negligence, distraction, and irresolution, (2) maintaining mindfulness in every posture, (3) eliminating bias, (4) not forgetting to cultivate mindfulness foundations, (5) being mindful while remaining aware, (6) training mindfulness to proficiency, (7) immediately sensing one's presence, and (8) continually developing mindfulness to cultivate wisdom through Vipassana. These findings illustrate efforts to refine and deepen the practice of Vipassana meditation in Thai society, aiming for the attainment of profound wisdom and spiritual development.

THE SUB-DISTRICT CONSTITUTION DEVELOPMENT FOR COMMUNITY DEMOCRACY DEVELOPMENT IN CHATTURAT DISTRICT CHAIYAPHUM PROVINCE

2025-02-24T21:21:23+07:00

The objectives of this research are 1) to analyze the needs of the people for the development of a sub-district constitution ;To promote learning in the development of community democracy In Chatturat District Chaiyaphum Province 2) To study the process of developing a subdistrict constitution to promote learning in the development of participatory community democracy in Chatturat District. Chaiyaphum Province 3) To develop a learning management network and information on subdistrict constitutions to drive community democracy. In Chatturat District Chaiyaphum Province It is a combined method research. Between quantitative and qualitative research There are research tools, namely questionnaires and interviews. There was a sample size of 400 people that came from calculating the sample size using Taro Yamane's (1973) formula and a target group of 30 people that came from purposive selection. Using descriptive statistics including percentage, mean, and standard deviation. and information obtained from interviews and various related documents were analyzed content-wise.

The research results found that : 1) The level of public opinion on the need to develop a sub-district constitution to promote learning in community democratic development. Overall it is at a high level ( =3.67). 2) The process of developing a subdistrict constitution to develop participatory community democracy in Chatturat District. Chaiyaphum Province, including creating awareness of participation in the development of the subdistrict constitution Provide an opportunity to present problems and needs of the community. Analysis of community problems and needs Specify issues in drafting the subdistrict constitution. Set guidelines for drafting a subdistrict constitution. Preparation of memorandum of understanding and drafting of the sub-district constitution. 3) Developing a subdistrict constitution to drive community democracy All sectors, including the government sector Public sector and various agencies There is a memorandum of cooperation between local government organizations and communities. and there is integration between agencies. To create participation and practices for living together.

INTEGRATION INTANGIBLE CULTURAL CAPITAL FOR CONTEMPORARY CULTURAL LANDSCAPE DESIGN

2024-04-26T23:53:25+07:00

Research on Integration Intangible Cultural Capital For Contemporary Cultural Landscape Design 1) Study and analyze the characteristics of the intangible cultural capital of ethnic minorities in Guangxi, People's Republic of China 2) Analyzes approaches to integrating the intangible cultural capital of Guangxi ethnic minorities in contemporary cultural landscape design. This research study is qualitative research. Using literature research methods from related documents, articles and research to study and analyze the characteristics of cultural capital and landscape design. Analyze approaches to the integration of cultural capital in contemporary cultural landscape design. The research instrument was an in-depth interview by interviewing 5 experts to analyze the connection to integrating the contemporary cultural landscape in contemporary cultural landscape design. From the research, the following research results were obtained (1) Intangible cultural capital of Guangxi ethnic minorities. There are three characteristics of cultural capital 1) Diversity and inclusion 2) Integration and inheritance and 3) Coexistence and reciprocity and guidelines for designing cultural landscapes focus on cultural protection and integration into the new society Participation and cooperation in education Social training Related organizations (2) Creating guidelines for integrating cultural capital in contemporary cultural landscape design is a systematic management that requires the implementation of three integration patterns 1) preventive cultural change 2) Innovative change Integrating culture with design thinking and technology in contemporary cultural landscape design. 3) Cross-cultural cooperation. By combining interdisciplinary culture with art and technology. Cultural heritage and tourism industry education and culture.

THE DEVELOPMENT TREND OF INTERNATIONAL EDUCATION IN CHINA AND THAILAND

2024-05-20T23:38:55+07:00

The concept of international education has gained significant attention in recent years as the world becomes more interconnected and globalized. China and Thailand have both made significant investments in their education systems, including a focus on internationalizing their education systems. This dissertation aims to explore the development trends of international education in China and Thailand, with a focus on the drivers, challenges, and strategies for developing international education in both countries. The study is based on a literature review of research studies, reports, and data on international education in both countries, as well as interviews with experts, policymakers, and practitioners in the field of international education. The findings of this study provide insights into the current state and future trends of international education in China and Thailand, and highlight the importance of comprehensive policies and effective strategies to overcome the challenges facing international education in both countries. In conclusion, this research provides a comprehensive comparative analysis of the development trends of international education in China and Thailand, shedding light on the similarities and differences in their international education landscape and offering valuable insights for policymakers, educators, and researchers. The findings have important theoretical and practical implications, as well as providing direction for future research and policy development in international education.

CAUSAL FACTORS OF FINANCIAL PREPAREDNESS THAT INFLUENCES PERFORMANCE ORGANIZION OF SOCIAL ENTERPRISE AND SOCIAL BUSINESS GROUP IN THAILAND

2025-03-03T15:55:12+07:00

The objectives of this study are: 1) to study the causal factors that affect the performance of social enterprises and social enterprise groups in Thailand; 2) to study the influence of the causal factors on the availability of financial resources affecting the performance of social enterprises and social enterprise groups in Thailand. 3) To create a model of the causal factors of financial readiness that affect the performance of social enterprises and social enterprise groups in Thailand. The researcher designed mixed-methods research. Including quantitative research and qualitative research, in this regard, a review of literature or theoretical concepts was carried out to create a model or conceptual framework before proceeding with data collection using a survey method and statistical analysis using structural equations (Structural Equation Model: SEM).
Results of the study 1) Level of financial literacy, leadership, and organizational structure have a positive direct influence on the financial readiness of the organization with statistical significance at the 0.01 level. Level of financial literacy, leadership, and organizational structure and financial readiness has a positive direct influence on organizational performance with statistical significance at the 0.01 level. 2) The influence of causal factors on financial readiness, affecting the performance of social enterprises and social enterprise groups in Thailand. It was found that (1) the level of financial literacy has a positive direct influence on readiness. Corporate finance has a direct influence size of 0.76; (2) financial literacy level has a direct and positive influence on the performance of the organization with a direct influence size of 0.31. (3) Leadership has a positive direct influence on the financial readiness of the organization with a direct influence size of 0.71. (4) Leadership has a positive direct influence on the organization's performance. with a direct influence size of 1.09 (5) organizational structure has a positive direct influence on the financial readiness of the organization with a direct influence size of 0.76 (6) organizational structure has a positive direct influence on operating results of the organization with a direct influence size of 1.12 (7) The financial readiness of an organization has a positive direct influence on the organization's performance. with a direct influence size of 0.84. 3) The model of causal factors of financial availability affecting the performance of social enterprises and social enterprise groups in Thailand is consistent with empirical data with x2/df = 1.425, CFI = 0.98, GFI = 0.97, AGFI = 0.90, RMSEA = 0.04

GUIDELINES FOR DEVELOPING A DRIVING SCHOOL BUSINESS IN THAILAND FOR SUSTAINABLE SUCCESS ACCORDING TO THE PHILOSOPHY OF SUFFICIENCY ECONOMY

2024-03-11T02:13:22+07:00

This study aimed to: 1) explore the driving school business environment in Thailand for sustainable success according to the Philosophy of Sufficiency Economy; 2) identify the success factors in developing the driving school business in Thailand for sustainable success according to the Philosophy of Sufficiency Economy; 3) study the leadership influencing the development of driving school business in Thailand for sustainable success according to the Philosophy of Sufficiency Economy; and 4) study the relationship between business environment, success factors, and leadership that influence the development of driving school business in Thailand for sustainable success according to the Philosophy of Sufficiency Economy; and 5) propose the guidelines for the development of driving school business in Thailand for sustainable success according to the Philosophy of Sufficiency Economy. Mixed methods research, qualitative and quantitative methods, was used. The qualitative research sample consisted of 651 respondents, while the key informants were 24 driving school owners, officials from the Department of Land Transport, and service users, including 9 participants in group discussions, totaling 684 participants.
The result of quantitative research showed that business environment, success factors, and leadership affected the development of driving school business in Thailand for sustainable success according to the Philosophy of Sufficiency Economy with statistical significance at .05 level.
The result of qualitative research showed that the guidelines for the development of driving school business in Thailand for sustainable success according to the Philosophy of Sufficiency Economy consisted of four approaches: 1) awareness of internal and external social responsibilities, 2) awareness of environmental impact, 3) use of morality in management, and 4) business network building.

GUIDELINES FOR DEVELOPING THE BRAND VALUE OF RESIDENTIAL CONDOMINIUM THROUGH MARKETING STRATEGIES PERCEPTION OF BRAND VALUE THAT AFFECTING THE DECISION TO BUY RESIDENTIAL CONDOMINIUMS ALONG SKY TRAIN ROUTES IN BANGKOK AND ITS VICINITY

2024-01-10T23:28:08+07:00

The objectives of this study were to study: 1) the level of marketing strategy, perceived brand equity, brand equity, and the decision to buy condominiums near the electric train systems in Bangkok and its vicinity; 2) the relationship between marketing strategy, perceived brand equity, and brand equity of condominiums near the electric train systems in Bangkok and its vicinity; 3) the influence of brand equity on the decision to purchase condominiums near the electric train systems in Bangkok and its vicinity; and 4) the guidelines for developing the brand equity of condominiums near the electric train systems in Bangkok and its vicinity. This research adopted mixed research, quantitative research uses questionnaires as a tool to collect information on consumers who decide to purchase residential condominiums in the vicinity of BTS train lines in Bangkok. Around 500 samples, were used to analyze data Including frequency, percentage, mean, standard deviation together with structural equation model (SEM) analysis. As for the qualitative research, by in-depth interviews with 16 key informants, divided into 2 groups: 8 consumers who decided to purchase residential condominiums along the electric train line and 8 academics and residential condominium executives.
The results of quantitative research showed that the structural equation model indicated that the influence of marketing strategy and consumers’ perceived brand equity affecting the decision to buy condominiums near the electric train systems in Bangkok and its vicinity was consistent with the empirical data with 2 = 83.313, df = 64, p-value = 0.053, 2/df = 1.302, GFI = 0.984, AGFI = 0.944, and RMSEA = 0.025. In addition, the results revealed that 1) the marketing strategy affected the perceived brand equity of condominiums near the electric train systems in Bangkok and its vicinity; 2) the marketing strategy affected the brand equity of condominiums near the electric train systems in Bangkok and its vicinity; 3) the consumers’ perceive brand equity affected the brand equity of condominiums near the electric train systems in Bangkok and its vicinity; and 4) the brand equity affected the decision to purchase condominiums near the electric train systems in Bangkok and its vicinity.
As for qualitative research results, all key informants agreed that 1) marketing strategies affected the perception of brand value of residential condominiums along the electric train lines in Bangkok and surrounding areas. 2) marketing strategies affected the brand value of residential condominiums. electric train lines in Bangkok and the surrounding area; 3) perception of brand value affected the brand value of residential condominiums along the electric train lines in Bangkok and the surrounding area; and 4) brand value affected the decision to purchase residential condominiums along the electric train lines in Bangkok and the surrounding area. The guidelines for developing the brand value of residential condominiums along the electric train lines in Bangkok and surrounding areas are as follows: 1) Entrepreneurs must adjust product strategies to become key success factors by developing ready-to-move-in residential condominiums, before opening for sale, in order to reduce product problems that will cause negative brand value from the perspective consumers. If the product strategy has been adjusted, there will be continuous improvement and development of internal processes to meet the needs of consumers. Deliver the highest quality products to consumers, and demonstrate the management good governance in every dimension will increase entrepreneurs added value in all dimension as well. Whether it is about brand value, consumer perception of brand value which is very important currently as they well be used in making decisions about purchasing residential condominiums by consumer. 2) Rapid changes in technology and new ways of traveling for consumers have made digital marketing tools are important. Entrepreneurs should use digital marketing communications as a guideline in developing product strategies. To communicate in developing product strategies to have a good image well also be a pattern for continuing to conduct business.

DEVELOPMENT OF BAN THI TO SMART CITY

2025-02-24T22:36:19+07:00

This study aims to 1) study the current conditions, problems, and needs in the development of Ban Thi into a smart city; 2) study the factors that promote the development of Ban Thi into a smart city; and 3) present the guidelines for the development of Ban Thi into a smart city. This research was a qualitative research conducted by a group of key informants. A total of 67 people were 1) 20 senior executives in Lamphun Province 2) 20 stakeholders and 3) 27 experts. Data were collected by in-depth interviews. Group discussions and policy meetings. Data collected were analyzed for content.
The findings show that: 1) Regarding the current conditions, Ban Thi, Lamphun Province has potential and is ready to drive the mission towards its goals. However, there are problems with infrastructure, economic and social aspects, and quality of life. The need to develop Banthi into a smart city includes infrastructure development, economic and social promotion, and quality of life development. 2) Factors that promote the development of Ban Thi into a smart city are the participation of the public and stakeholders, people development from knowledge construction, building knowledge and understanding, as well as cultivating a good consciousness for local people to appreciate the value of development. Consequently, they can participate in the development along with the administration in the form of Public-Private to support economic growth and change. Integrating cooperation in all sectors, regulations, and government sectors should be involved in the urban development and spread of the smart city concept over Lamphun Province. 3) The approaches to developing Ban Thi into a smart city consist of firstly developing people, instilling a good consciousness for the people to appreciate the value of development, and implementing urban development to ensure continual development according to the set master plan, which needs continuous and sustainable promotion and development.

THE KEYWORDS DECODING ON THE MAHASATIPATTHANASUTTA’S TOPIC

2023-11-02T09:07:57+07:00

The objectives of this research were to analyze and synthesize key words from the current literature on the Fourth Mahāsatipatthāna and to expand the body of knowledge from the Fourth Mahāsatipatthāna Sutras by using key words. The research methodology studied from the research results of the synthesis of 100 Buddhist writings. The sample group consisted of 1,600 words and 77 keywords were enumerated. The study found that; Decoding of key words 1) Kāyanupassanā Satipatthāna consists of 4 key words. “Mindfulness” “Ānapānasati” “Rūpa” “Kammaṭthāna”. Considering the physical base, “consciousness” is the most important, leading the process. Depending on breath is an object of consideration of the body to know clearly by posture to make sense meditation practice. 2) The aspect of Vedanānupassanā Satipatthāna consists of 4 key words: “Āyatana”, “Vedanā”, “Dukkha- Vedanā”, and “Conditional Dhamma”. Considering the base of feeling is the most important “Āyatana”, it is the realm of feeling. Eyes affect forms, ears affect sounds, noses affect smells, tongues affect tastes, body touches, minds affect emotions. Born into contact, perception, and body. Practicing mindfulness to get out of emotions, from suffering, by means of practicing equanimity. 3) Cittanupassanā Satipatthāna comprises 4 key words: “cittabhāvanā”, “citta”, “knowing mind”, “cetasika”. Considering the mental base is “mind meditation” that is the most important. It is a mental determinant. Let the mind be firm and mentally powerful by perceiving and understanding mental symptoms, mental nature, according to Cetasika, in order to become a knowledgeable mind. 4) Dhammanupassanā Satipatthāna comprises 4 key words: “Trilakana”, “Dhamma”, “Paňyā” and “Nibhāna”. The consideration of the Dhamma foundation is the “Trilakana”, it is the most important, leading to linking Dhamma. Relying on Yonisomanasikā to contemplate the principles of the Four Noble Truths and the Eightfold Path in order to gain wisdom. From both samatha and vipassanā meditation aim for Nibhāna.

THE DEVELOPMENT GUIDELINES OF INFORMATION TECHNOLOGY COMPETENCE OF SCHOOL ADMINISTRATORS UNDER THE SECONDARY EDUCATION SERVICE AREA OFFICE KALASIN

2024-07-25T15:22:52+07:00

The objectives of this research were 1) to study the current conditions, desirable conditions, and priority needs index of Information technology competence administrators and 2) to create information technology competence for school administrators. The research is divided into 2 phases: Phase 1 to Study of current conditions, desirable conditions and priority needs index. The sample group consisted of 320 school administrators and teachers selected through the proportional stratified random sampling. The tool was a questionnaire. The Index of item objective congruence 0.80-1.00, the discrimination power of the current conditions 0.32–0.78, and the reliability was 0.92, the discrimination power of the desirable conditions 0.51–0.88, and the reliability was 0.96. The statistic was percentage, arithmetic mean, standard deviation and modified needs index. Phase 2 to create Information technology competence manul for school administrators. First step the target group was 9 experts. The tool was interview form, data analysis by descriptive analysis, second step the target group was 7 experts, the tool was assessment form, the statistics are arithmetic mean and standard deviation. The results showed that: 1) Current Conditions of The development guidelines of information technology competence of School Administrators overall and each aspect was moderate. Desirable Conditions overall and each aspect was highest level. The Modified Priority Needs Index from min to max was 0.47 – 0.53. 2) The approach for developing information technology competencies of school administrators comprises three units: six approaches for IT usage and management, five approaches for promoting and supporting IT, and four approaches for assessing IT usage. There are five components: 2.1) Principles and rationale, 2.2) Objectives, 2.3) Content, 2.4) Development processes, which include three methods—training, study visits, and experiential learning, and 2.5) Measurement and evaluation. The assessment results of the suitability and feasibility of the competency development approaches for school administrators, both overall and in specific areas, were found to be at the highest level.

DEVELOPING AN EMPOWERED GUIDANCE MODEL TO ENHANCE THE COMPETENCY IN FOSTERING PROACTIVE LEARNING AMONG THAI LANGUAGE TEACHERS AFFILIATED WITH NAKHON PHANOM PRIMARY EDUCATIONAL SERVICE AREA OFFICE 2

2024-07-31T11:12:45+07:00

This research article aims to achieve three main objectives: 1) To study the necessary requirements for enhancing the competency of Thai language teachers in facilitating student-centered learning. 2) To develop an empowering model of instructional leadership for enhancing the competency of Thai language teachers in facilitating student-centered learning. 3) To investigate the effectiveness of the developed model of instructional leadership in enhancing the competency of Thai language teachers in facilitating student-centered learning. This is a mixed-method research involving the study of concepts related to teacher competency development, learning management concepts, and active learning management techniques in Thai language education as a research framework. The sample group comprises eight Thai language teachers from schools within the Uthen Nontha network, under the jurisdiction of Nakhon Phanom Primary Educational Service Area Office 2, during the academic year 2023, totaling 56 individuals. The purposive sampling method was utilized for participant selection. The research tools employed include questionnaires and model suitability assessment forms. Basic statistical analyses such as percentages, means (x̅), and standard deviations (S.D.) were used for data analysis. The research findings are as follows: 1)The evaluation of the necessary requirements for enhancing the competency of Thai language teachers in facilitating student-centered learning revealed a composite Necessary Index (PNImodifies) across three dimensions: attitude towards student-centered learning facilitation, skills in designing student-centered learning, and knowledge of student-centered learning management, with a value of 0.58. 2)The developed model of empowering instructional leadership consists of four components: principles, objectives, instructional processes, and assessment methods. 3)The assessment of the model of empowering instructional leadership to enhance the competency of Thai language teachers in facilitating student-centered learning showed that teacher competencies across all three dimensions were significantly higher post-implementation compared to pre-implementation, with statistical significance at the .01 level. Additionally, teachers expressed the highest level of satisfaction with the activities aligned with the instructional leadership model.

FACTORS AFFECTING THE PERFORMANCE OF EMPLOYEES OF A FOOD MANUFACTURING COMPANY IN CHONBURI PROVINCE

2024-08-07T22:02:18+07:00

The objectives of this research were to (1) study the level of opinions on motivating factors, hygiene factors, organizational engagement factors, and performance of employees of food production companies in Chonburi Province, and (2) study factors affecting the performance of employees of food production companies in Chonburi Province. Data was collected from 333 employees of food production companies in Chonburi Province using questionnaires. Statistics used in data analysis included frequency, percentage, mean, and standard deviation, and stepwise multiple regression analysis.
The results of the research showed that the overall level of opinion of motivating factors, hygiene factors, organizational engagement factors, and performance efficiency of food production company employees in Chonburi province were at a high level. The hypothetical test results found that: (1) motivating factors include job success, respect, and responsibility; (2) hygiene factors include policy and administration, supervisory, relationship with others, salary and remuneration, and environment; (3) organizational engagement factors include feelings for the organization and norms affect the operational efficiency of employees of food production companies in Chonburi province at the.05 significance level. In order to further improve employee performance, executives can use the study's findings as a guide for developing policies.

A PROCESS WRITING APPROACH MODEL COMBINED WITH THE EXIT TICKET CONCEPT TO FOSTER WRITING ABILITIES FOR GRADE 6 STUDENTS

2024-11-19T01:19:17+07:00

Writing is an essential communication skill that requires continuous development, particularly in educational settings where effective teaching strategies are crucial for supporting student learning. This study aimed to enhance the writing abilities of Grade 6 students by integrating the Process Writing Approach with Exit Tickets as a formative assessment tool. A total of 28 students, selected through cluster random sampling, participated in the study. Data were collected using writing lesson plans, pre-and post-tests, and interviews to gather insights into students' opinions. The results revealed a statistically significant improvement in students' writing skills (p < .01) following the implementation of this approach. Exit Tickets provided real-time insights into student progress, enabling teachers to deliver timely and personalized feedback on key aspects of writing, such as topic selection, introductions, conclusions, and outlining. This method facilitated a systematic and effective development of students’ writing skills. Furthermore, most students described the approach as creative, practical, and easy to implement. However, challenges like internet connectivity issues and equipment limitations in online learning were noted. This study offers valuable insights for educators on integrating formative assessment tools like Exit Tickets into writing instruction. It also highlights the adaptability of this approach across diverse educational contexts to systematically and effectively enhance students' writing proficiency.

FACTORS AFFECTING THE ORGANIZATIONAL CITIZENSHIP BEHAVIOR OF FOOD MANUFACTURING COMPANY IN CHONBURI PROVINCE

2025-03-06T02:24:41+07:00

The objectives of this research were to (1) study the level of opinions on transformational leadership factors, organizational culture factors, quality of working life factors, and the organizational citizenship behavior of employees of a food manufacturing company in Chonburi Province, and (2) study the factors affecting the behavior of being a good member of a food manufacturing company in Chonburi Province. Data were collected using questionnaires from 333 employees of a food manufacturing company in Chonburi Province. Statistics used in data analysis included frequency, percentage, mean, standard deviation, and multiple regression analysis.

The results of the research found that the overall level of opinions on transformational leadership factors, organizational culture factors, quality of working life factors, and organizational citizenship behavior were at a high level. In addition, the results of the hypothesis testing also found that: (1) transformational leadership factors include using influence with ideology, inspiration, and stimulating the use of intelligence; (2) organizational culture factors include participation, structure and regulations, and mission; (3) quality of working life factors include adequate and fair compensation, personnel ability development, social integration, and the balance between work and personal life affects the organizational citizenship behavior of a food manufacturing company in Chonburi Province with a statistical significance of 0.05. Administrators can use the findings of this study as a model for developing membership behavior. Good behavior of employees of food production companies in Chonburi Province to continue to have good membership behavior.

COMPETENCIES DEVELOPMENT GUIDELINES OF SCHOOL ADMINISTRATORS UNDER ROI-ET PRIMARY EDUCATIONAL SERVICE AREA OFFICE 1

2024-07-29T13:31:15+07:00

The objectives of this research were to study the current conditions, desirable conditions, and priority needs index of competencies of school administrators. and to study competencies development guidelines of school administrators. By the study was divided into 2 phases. This research was the mixed methods research. Phase 1: studied the current condition, desirable condition and the priority needs of the competencies of school administrators by applying the Taro Yamane's formula in determining the sample size from the 331 school administrators and teachers as the group of samples. The research instrument was a 5-level scale questionnaire. The statistics used in the data analysis were frequency, percentage, mean, standard deviation, and modified priority needs index. Phase 2: studied competencies development guidelines of school administrators was divided into 2 steps. 1: studied competencies development guidelines by interviewing 9 experts with the semi-interview forms, after all, analyze the information from the interview forms for doing descriptive analysis. 2:evaluated development guidelines by the 7 experts evaluate the feasibility and propriety assessment form of competencies development guidelines, The statistics used to analyze the data consisted of mean and standard deviation. The results showed that: 1)Current Conditions of competencies of school administrators under Roi-Et Primary Educational Service Area Office 1 overall and each aspect was moderate. Desirable Conditions of competencies of school administrators under Roi-Et Primary Educational Service Area Office 1 overall and each aspect was highest level. The Modified Priority Needs Index from min to max was 0.46 – 0.59. 2) Competencies Development Guidelines of School Administrators 17 guidelines, there are Teamwork 5 guidelines, Service Mind 4 guidelines, Achievement Motivation 4 guidelines, and Expertise 4 guidelines. The feasibility propriety of competencies development guidelines of School Administrators overall and each aspect was highest level.

AN ANALYSIS OF BIOGRAPHICAL FILMS OF THE IMPORTANT FIGURE IN BUDDHISM

2024-06-21T10:33:56+07:00

The objective of “An Analysis of Biographical Films of The Important Figure in Buddhism” aimed to investigate the narrative strategies used in the biographical film of important Buddhist figures in the “Krua Toh the Immortal Monk of Rattanakosin”. The study was conducted through textual analysis based on qualitative methodology. The research results found that: 1) In terms of plot, five stages were found as follows: exposition, rising action, climax, falling action, and ending 2) In term of theme, that used the pure love of family, the truth of love, impermanence, believe and faith in Buddhism, and teacher spirituality. 3) In term of character, the main characters and the subordinate characters were found. 4) In terms of conflict, it was found conflict between person and person. 5) In terms of point of view, that used the objective narrator. And 6) In terms of scene, it was found that most scenes were mainly associated with nature, artificial, and characters’ ways of living.

ACADEMIC ADMINISTRATION MODEL IN THE NEW NORMAL AFTER THE COVID-19 CRISIS OF PHRAPARIYATTIDHAMMA SCHOOL, GENERAL EDUCATION DIVISION.

2025-02-27T01:52:08+07:00

The recent COVID-19 pandemic has caused education around the world to make major adjustments to develop children and youth. In order for education to continue, researchers are interested in studying it. This research is a combination of quantitative and qualitative research. The objectives are: 1) Study the components. 2) Study the current condition desirable condition and necessary needs. 3) create and develop. 4) evaluate and certify. The research has 4 phases. Sample group: 596 people. Obtained using a multi-stage random sampling method. The tools used were questionnaires, interview forms, and group discussion recordings. And assessment form. Statistics used in the research include percentage, mean, and standard deviation. The index of essential needs is qualitative data analysis using a descriptive analysis method.

The research results found that: Phase 1 got the elements 1) curriculum development. 2) teaching media. 3) learning process. 4) measurement and evaluation. 5) supervision. 6) learning resources. 7) quality assurance system. 8) research and development. And, 9) work planning Academics. Phase 2 Study the current condition and desirable condition Overall, it is at a moderate level. The first necessity index value is the Development of the learning process Phase 3 Creating and developing formats got the elements. 1) Name of the model, 2) Principles of the model, 3) Objectives of the model, 4) Procedures, 5) Conditions for using the model, 6) Evaluation guidelines, and 7) Work systems and mechanisms. Phase 4: Evaluate and certify the academic administration model manual in the new normal era after the COVID-19 crisis. Overall, it is appropriate. There is a possibility and is useful at the highest level. In summary, for academic administration in the new normal era after the COVID-19 crisis to be effective, administrators should support teachers, personnel, budget, materials, equipment, and related technologies, and manage through action research processes using the PAOR process.

THE PRACTICE IN DEVELOPMENT OF A WHOLE SCHOOL APPROACH IN EXPANDING EDUCATIONAL OPPORTUNITIES SCHOOL

2024-12-24T09:56:09+07:00

This article aims to achieve two main objectives: 1) To study the operational conditions in developing schools comprehensively to promote self-reliance and cognitive skills among students, expanding opportunities. 2) To present the development needs of schools at all levels, aiming to enhance self-reliance and cognitive skills among students, involving a sample group that includes school administrators, early childhood educators, primary school teachers, and lower secondary school teachers participating in the Teacher & School Quality Program (TSQP) across all regions, totaling 375 individuals. The study utilized surveys as a research tool and synthesized data from literature reviews, textbooks, and relevant research both domestically and internationally.

Research findings indicate: 1. Overall, the operational conditions in developing schools to promote self-reliance and cognitive skills among students are largely favorable. When examined in detail, the highest operational condition is in the development of teachers and educational staff, rated as very high, whereas the lowest operational condition is in the learning process management and assessment, also rated as very high. 2. The development needs of schools to enhance self-reliance and cognitive skills among students are rated as very high overall. Detailed analysis reveals that the highest development need is in the comprehensive school management, rated as very high, while the lowest development need is in establishing efficient learning networks, also rated as very high.

GUIDELINES FOR PROMOTING SMALL HOTEL BUSINESSES IN SECONDARY URBAN AREAS IN THE UPPER CENTRAL REGION TO INCREASE COMPETITIVE POTENTIAL

2024-10-22T16:56:04+07:00

This article aims to study the problems and obstacles encountered by small hotel businesses in the upper central secondary city areas, the promotion of these businesses, the components for enhancing their competitive potential, and to propose strategies for supporting small hotel enterprises. The research employed a qualitative approach, collecting data through in-depth interviews with a purposive sample of 11 key informants, including small hotel and resort operators from three provinces—Chainat, Singburi, and Ang Thong—customers who have stayed at small hotels, and executives from the Ministry of Tourism and Sports. Additionally, nine participants were involved in focused group discussions. Data analysis was conducted using specialized qualitative research software.

The findings revealed that the problems and obstacles faced by small hotel businesses in the study area include intense competition from large hotels, complex regulations and requirements, a shortage of skilled labor, challenges in human resource management, financial difficulties and limited access to funding, cultural and technological changes necessitating adaptation to customer demands, site limitations affecting tourist accessibility, and volatility in the tourism market. Regarding the promotion of small hotel businesses to enhance their competitiveness, emphasis should be placed on building networks within the tourism industry and supporting local development. Key components for enhancing competitive potential include competitive strategies, establishing low-cost business operation standards, leveraging technology and innovation to increase operational efficiency, and creating diverse experiences connected to local culture. The proposed framework for promoting small hotel businesses in the upper central secondary city areas is summarized by the acronym “WE CARE,” which stands for: Work Together and Training (W), Environmental Sustainability Programs (E), Customer Experience Enhancement (C), Alliances and Partnerships (A), Relationship Building with Local Community (R), and Ethical Practices (E).

DEVELOPMENT OF ADAPTATION STRATEGIES FOR UNDERGROUND ELECTRICAL CONSTRUCTION BUSINESS

2025-04-27T11:20:40+07:00

This research aimed to: 1) examine the business environment of underground electrical construction contractors; 2) investigate the problems and obstacles faced by these businesses; 3) explore the relationships among the business environment, problems and obstacles, and their impacts on business operations; and 4) propose strategic adaptation development guidelines for underground electrical construction businesses. A mixed-methods approach was employed, combining quantitative and qualitative methodologies. The quantitative research involved multiple regression analysis to assess the relationship between independent variables—namely, the business environment and operational problems—and the dependent variable, which is the strategic adaptation of underground electrical construction businesses. Data were collected from 500 respondents using structured questionnaires. The qualitative component utilized in-depth interviews and focus group discussions with 21 key informants, and the findings were presented descriptively.
The results revealed that: 1) the internal business environment was rated at the highest level overall, with leadership being the most prominent factor, followed by organizational infrastructure and technological development. The external environment was rated at a high level, particularly in the areas of technology and government policy; 2) the main problems and obstacles in strategy development included labor/personnel shortages, transportation issues, and management challenges; 3) the business environment, along with problems and obstacles, significantly influenced the adaptive strategies of underground electrical construction businesses. Key internal environmental factors included leadership and technological development, while economic and political factors were most influential externally; and 4) strategic adaptation development guidelines were proposed at three levels: organizational strategies, business-level strategies, and operational strategies.

THE UTILIZATION OF HEALTH SERVICES AND MEDICAL TOURISM BY CHINESE IN THAILAND

2024-09-13T00:54:01+07:00

The Thai government's temporary visa-free policy for Chinese citizens, initiated on September 25, 2023, has been a strategic move to elevate Thailand's health tourism and medical services, positioning it as a leading ASEAN hub. This study conducts descriptive research to understand the healthcare service utilization and medical tourism behavior of Chinese nationals residing in Bangkok and its vicinity. A random sample of 100 Chinese nationals was selected, and the sample size was determined using Taro Yamane's formula. The research utilized a questionnaire validated by experts and demonstrated high reliability with a Cronbach's Alpha of 0.975. Data analysis was performed through mean and percentage calculations. Key findings indicate that 93% of Chinese nationals in the sample had no chronic diseases, 64% were not sick in the past 3 months, and 36% in the past 6 months. Most accessed healthcare independently, with a preference for outpatient services (73%), primarily at private hospitals (75.64%), followed by private clinics (15.42%) and public hospitals (8.94%). Information on healthcare service quality was mainly sourced from Chinese peers and social media. The study reveals a high perception of healthcare service quality in Thailand among Chinese nationals (x̄ = 3.70, SD = .50), with coordination (x̄ = 3.24, SD = .64) and information provision (x̄ = 3.27, SD = .64) at a moderate level. The research underscores the importance of utilizing healthcare facility data to enhance services and streamline delivery processes to reduce complexity, particularly in service coordination. It also highlights the need for educational institutions to improve medical interpreters' proficiency, especially in specialized Chinese medical terminology, to strengthen Thailand's preparedness as a medical hub in the ASEAN region.

THE NOSTALGIA TOURISIM DEVELOPMENT FOR CREATING AND INCREASING THE VALUE BY COMMUNITY

2025-02-28T22:48:31+07:00

The objectives of this research were to 1) study problems and demands of Nostalgia tourism, 2) develop Nostalgia tourism activities for creating and increasing the value by community. This research and development were to study the concept of Nostalgia tourism. The information was historical informers, community leader, operators, and tourists. The sample was Purposive Sampling of 12 people. This research used In-depth and Group Interviews, Participant and Non-Participant Observations, and Focus Group. Additionally, the information was investigated using Data Analysis in Phenomenology and Theoretical.

The results of this research found that the problems of successful Nostalgia tourism of Pakphanang were changing environment, abundant mosquitoes, and plentiful garbage from Pakphanang River that destroyed the beautiful landscape. In history, there were few of community storytellers. The tourism was in some areas. Moreover, tourism information connection in the same direction was not clearly of tourism operators, community, organizations, departments, and the people who managed tourism activities. The results of historical tourism activities development for creating and increasing the value by community presented that the photographs and historical antiques of prosperous history information should collect to easily learning for the tourists in appreciative and proud of successful past. The storytellers should train for interesting story. Besides, tourism operators and community should develop to cooperate for presenting the Pakphanang highlights. There were mullet menu which was abundant and delicious local fish, mullet was in only three water area (fresh, salt, and brackish water), dessert from Nipa Palm Sugar, convenient accommodations near Pakphanang River, also rowboat and ancient pontoon to feeling in the past environment and impressive history place.

CREATIVE TOURISM MODEL TO PROMOTE LOCAL ECONOMY: A CASE STUDY OF SONGWAT AREA

2025-02-25T23:25:50+07:00

Community-based tourism aims to develop communities with a rich cultural heritage that has been passed down through generations, creating a unique local way of life. "Songwad" is a commercial area along the Chao Phraya River filled with warehouses, especially known for spices. It also houses various restaurants, cafes, and art galleries, adding to the charm of the old city with its European architecture. This area has become a new creative hub in Bangkok. This study explores the factors that influence creative tourism and its impact on the economy in the Songwat area. It uses a mixed research model to collect information from business entrepreneurs, community leaders, local government officials, and tourism academics, as well as 385 tourists. The findings indicate that factors such as creating activities for tourists, preserving the area's identity, integrating communities and agencies in developing tourist attractions, community participation, and balancing the needs of tourists with the interests of attraction owners all play a role in promoting creative tourism and the economy in the Songwat area. The model for creative tourism in this area includes local identity, travel duration, tourism knowledge, and satisfaction.comprises local identity, duration of travel, knowledge of tourism, and satisfaction in the form of tourism.

ADMINISTRATIVE MODEL FOR DEVELOPMENT MAINSTREAMING EDUCATION OF THE TEACHER IN SCHOOLS UNDER BANGKOK METROPOLITAN ADMINISTRATION

2024-10-29T20:59:49+07:00

The purposes of this research used qualitative and quantitative methods were to. The sample group consisted of 190 Special Education Teacher and 190 teachers responsible for mainstreaming classes. Research tools included questionnaires, and evaluation forms. The data were analyze by descriptive and inferential statistics : the Pearson Correlation Coefficient, Harmony of the research model (CFA), Structural Equation Modeling (SEM), and Analysis of influence paths (Path Analysis). The results of the research were found that 1) external factors, Internal factors and competency mainstreaming education of the teacher overall were at the high level, 2) the administrative model of the causal factor was confirmed by the empirical data, and 3) the model evaluated by the experts was appropriate and possible at the highest level. In addition, the administrative model evaluated by those involved in the use of the model was also found to be possible and useful at the highest level. The knowledge/findings of this study can be put into practice in schools for personnel development and train personnel to perform their duties effectively and for the students with special needs to gain their potential effectively.

USING FLIPPED CLASSROOM TO IMPROVE ENGLISH READING COMPREHENSION ABILITY OF FIRST-YEAR STUDENTS AT SAKON NAKHON RAJABHAT UNIVERSITY

2025-01-25T21:30:04+07:00

The objectives of this research were to study and compare the English reading comprehension ability of first-year students before and after studying English reading comprehension using flipped classroom and to investigate the students’ attitude toward teaching English reading comprehension using flipped classroom. The sample consisted of 52 first-year students at Sakon Nakhon Rajabhat University, Mueang District, Sakon Nakhon Province, in the first semester of 2023 academic year, selected by cluster random sampling. The research was a one group pretest-posttest design. The research instruments included 12 lesson plans, an English reading comprehension ability test, and an attitude questionnaire. The experiment lasted for 12 weeks, with 3 hours per week, totaling 36 hours. For data analysis, the researchers used mean, percentage, standard deviation and t-test for dependent samples. The results of this research indicated that: 1) the students’ pretest and posttest mean scores on English reading comprehension ability were 18.12 or 45.29 percent and 31.81 or 79.52 percent respectively. The students’ posttest mean score on English reading comprehension ability was significantly higher than that of the pretest at 0.1 level and the mean score on the posttest was higher than the set criterion of 70 percent, and 2) the students’ attitude toward teaching English reading comprehension using flipped classroom was at a very good level.

PROMOTING APPROPRIATE ASSERTIVE BEHAIOR AMONG STUDENT TEACHERS IN EARLY CHILDHOOD EDUCATION THROUNG MOVEMENT AND RHYTHM ACTIVITIES USING THE HIGH SCOPE TEACHING APPROACH

2025-03-06T01:37:04+07:00

This research aimed to 1) promote appropriate assertive behavior of early childhood education student teachers with movement and rhythm activities using the High Scope teaching approach, and 2) compare appropriate assertive behavior of early childhood education student teachers with movement and rhythm activities using the High Scope teaching approach. The sample group used in the study was 25 second-year early childhood education student teachers, first semester, academic year 2024, Faculty of Education, Thepsatri Rajabhat University. The instruments used included 1) lesson plans (TQF 3, subject: Rhythm, and Movement for Early Childhood) and the High Scope teaching approach, totaling 10 plans; 2) 5 movement and rhythm activity tests; 3) an assessment of appropriate assertive behavior, a 5-item checklist with 15 points. The statistics used were mean, standard deviation, and t-test.

The research results found that 1) Early childhood education students who received activities to promote appropriate assertive behavior of early childhood education students with movement and rhythm activities using the High Scope teaching approach had more appropriate assertive behavior. 2) Comparing the difference in scores of appropriate assertive behavior of early childhood education students with movement and rhythm activities using the High Scope teaching approach, after the activities, the scores were higher than before the activities with statistical significance at the .05 level.

Keywords: Assertive behavior; Movement and rhythm activities; High Scope teaching methods

THE INFLUENCE OF INNOVATION ACCEPTANCE CHARACTERISTICS ON THE UTILIZATION OF ONLINE REGISTRATION SERVICES THROUGH THE THAID APPLICATION IN BAN HAET DISTRICT, KHON KAEN PROVINCE, THAILAND

2024-12-24T00:17:19+07:00

The findings revealed three key points: (1) The cultural tourism model effectively integrated local art, traditions, ways of life, natural resources, and history into learning and tourism sites, creating sustainable local income. Community storytellers played a key role in conveying narratives to visitors. (2) Value creation for community products requires continuous learning by producers, focusing on product differentiation, unique selling points, and consumer-centered development. This includes enhancing taste, design, value, and memorability to meet market demands. (3) The establishment of the cultural courtyard network through the “Baworn” model—consisting of Home (community), Temple (religious institutions), and School (public agencies)—fostered collaborative participation. Strengthened by a memorandum of understanding (MOU) with the Tak Provincial Cultural Office and Nong Bua Tai Municipality, the network promoted shared ownership, collective decision-making, and sustainable cultural area development.

PRACTICAL TOURISM : GUIDELINES FOR DEVELOPING AND PROMOTING CREATIVE BUDDHIST ACADEMIC VALUE OF THE MONASTIC UNIVERSITY.

2024-01-05T20:08:54+07:00

In this study, Dhamma practice tourism refers to the integration of Buddhist meditation practices with physical and mental relaxation through café-style services, offering Dhamma talks, meditation sessions, beverages, and souvenirs within the Buddhist university campus. The objectives were to: (1) explore approaches to enhance creative Buddhist academic value in tourism, (2) develop such value under the concept of Dhamma practice tourism, and (3) promote Dhamma-based tourism as an academic service within the university area. This action research involved 18 key informants—faculty members, scholars, tourism experts, and Vipassana teachers. Tools included focus group discussion records and field observation forms, analyzed using descriptive content analysis. Findings identified three stages: defining characteristics of creative Buddhist academic work, analyzing and strategizing enhancement methods, and designing tourism promotion guidelines as academic services. Process-based development focused on marketing strategies, product development, market expansion, and new business creation, resulting in academic products and improved campus landscape. In the first action cycle, service providers noted smoother event management, while visitors favored Dhamma talks and group travel. In the second cycle, some disruptions occurred due to weather, yet tourists remained engaged, often sharing experiences on social media.

The Causal Relationship Model of Modern Leadership Performance in PhraPariyatti-Dhamma Schools, General Education Division, in Thailand: An Analysis of Leadership Competency as a Mediating Variable

2024-11-27T08:04:18+07:00

The objectives of this research are: 1) to develop and verify a causal relationship model of modern leadership performance in PhraPariyatti-Dhamma Schools, 2) to analyze the role of leadership performance as a mediating variable, and 3) to gain insights and provide recommendations for managing and developing school administrators' performance. This study employs a mixed-methods research approach to analyze the consistency with empirical data developed according to theoretical concepts. The research tools include a quantitative survey with 408 leaders and school administrators and in-depth interviews with 20 key informants from the Central region. The research findings revealed that: 1) The causal relationship model of modern leadership performance highlights the importance of management skills and self-development in ethics and professional standards, and internal quality assurance systems for administrators in improving their leadership performance. Key leadership competencies identified include leadership, strategic management, change management, and results-oriented management. In-depth interviews emphasized that relationship management skills are highly significant, with direct causal relationships between leadership, self-development, and quality assurance systems of administrators. 2) The causal relationship of modern leadership performance is influenced by leadership and self-development focused on educational innovation, driven by strategic leaders with broad vision. Change-oriented and results-oriented leaders impact the academic and budget management aspects of school administrators, emphasizing self-development, ethics, professional standards, personnel management, and general administration. 3)The management and development of modern leadership performance are influenced by internal and external quality assurance systems, focusing on strategic leadership competencies that have causal relationships with academic, budget, and personnel management.

THE STRATEGY FOR MANAGEMENT OF ENVIRONMENT FRIENDLY EXPRESSWAY MAINTENANCE IN BANGKOK

2025-02-24T22:18:29+07:00

The objective of a study on “The Strategy for Management of Environment-Friendly Expressway Maintenance in Bangkok” was to study the strategy for management of environment-friendly expressway maintenance in Bangkok under the certification of the ISO 14001 environmental management system. The sample group used in the study was 41 maintenance personnel of the Chalong Rat Expressway (Bangna-At Narong Expressway), 23 Burapha Withi Special Division Officers (Bangna-Chonburi Expressway), and 70 people of other positions, totaling 143 people. Data were collected by interviews and data were analyzed using descriptive statistics to find percentage, mean, and standard deviation. The study found that two-thirds of the respondents (74.13%) were male, aged between 40-56 years old (44.76%), received a Bachelor’s degree (49.65%), and had other types of responsibilities (55.24%), the highest average working time was more than 15 years (51.75%) and the average income was 20,001 baht or more (66.43%). In terms of management strategy, the respondents had a high level of opinions overall (Mean = 3.47) towards the strategy for management of Expressway maintenance of the Chalong Rat Expressway, Bangna - At Narong Expressway (Ramintra - At Narong and Ram Indra-Outer Ring Road), and the Burapha Withi Expressway. When considering each aspect, it revealed that the operational system average was 3.66, the shared values average was 3.55, the organizational structure average was 3.53, the management style average was 3.51, the skills and abilities average was 3.47, the strategy and plan average was 3.43, and personnel average was 3.16, respectively.

GUIDELINES FOR COMMUNITY SUSTAINABLE RESETTLEMENT MANAGEMENT UNDER NAMTHEUN 2 ELECTRICITY IN KHAMMOUANE PROVINCE, LAO PEOPLE’S DEMOCRATIC REPUBLIC

2025-02-24T22:19:16+07:00

The objective of this research was to study the resettlement management of communities under the Namtheun 2 electricity, Khammouane Province, Lao People’s Democratic Republic. It is quantitative research. The sample group used in the study was 380 people in the community under the Namtheun 2 electricity, Khammouane Province, Lao PDR. Data were collected using interviews and data analysis using descriptive statistics. The study found that most of the people were female, aged range between 30-39 years old, and had education at junior high school level or below. Mainly engaged in agriculture and most people have household incomes of less than 5,000 baht, with the original residents before entering the community, namely Mueang Khun Kham and Mueang Nakai. The majority were Buddhist and the main economic crops were rice and vegetables, with water and forest resources being considered important resources for the community. Guidelines for community management in all aspects found that people had opinions at a high level of agreement (Mean = 3.73). When considering each aspect, it showed that in all seven aspects, the public had a high level of opinion, namely: operation system (Mean = 3.83), Management Style (Mean = 3.77), Management Structure (Mean = 3.75), Skills, Knowledge, and Abilities (Mean = 3.74), Strategies (Mean = 3.73), Values (Mean = 3.70), and personnel (Mean = 3.69), respectively. People under the Namtheun 2 Electricity had the most problems in community management and infrastructure management. There are also problems with waste and sewage disposal and professional problems of people in the community. In addition, the problem of traditions, cultures, and beliefs in an area that was a crossroads of diverse ethnic groups, including historical armed forces and bases. The project proceeds without a thorough understanding of that background. As a result, the project is unable to achieve the goal of improving the lives of these affected indigenous peoples.

DIGITAL LEADERSHIP OF SCHOOL ADMINISTRATORS AFFECTING EDUCATIONAL INNOVATOR OF TEACHERS UNDER THE SECONDARY EDUCATION SERVICE AREA OFFICE NAKHON PHANOM

2025-04-10T00:41:53+07:00

The purposes of this research were to study: 1) the level of digital leadership of school administrators, 2) the level of educational innovator of teachers, 3) the relationship between digital leadership of school administrators and educational innovator of teachers, and 4) a predictive equality of digital leadership of school administrators affecting educational innovator of teachers under the Nakhon Phanom Secondary Education Service Area Office. This is mixed methods research. Research is grounded in Siemens' (2004) Connectivism Theory and Sheninger’s (2014) concept of digital leadership as the research framework. The sample group consisted of school administrators and teachers under the Nakhon Phanom Secondary Education Service Area Office, totaling 339 participants. The research instruments included a rating scale questionnaire. Statistical analyses employed were frequency, percentage, mean, standard deviation, Pearson’s correlation coefficient, and stepwise multiple regression analysis. The research findings were as follows: 1) the level of digital leadership of school administrators was high overall ( = 4.470, S.D. = 0.503); 2) the level of educational innovator of teachers was very high overall ( = 4.593, S.D. = 0.380); 3) there was a moderate positive correlation, with statistical significance at the .01 level (r_xy= .540), between digital leadership of school administrators and educational innovator of teachers; and 4) digital leadership of school administrators demonstrated predictive power over educational innovator of teachers with two significant predictors: digital communication (X₃) with statistical significance at the .01 level, and digital vision (X₁) with statistical significance at the .05 level. Together, these predictors explained 29.50% of the variance in educational innovator of teachers. These findings suggest that educational agencies and school administrators can utilize this information to develop strategies and provide training aimed at enhancing management and fostering innovative skills in the digital era.

PERCEIVED ORGANIZATION SUPPORT JOB SATISFACTION AND TURNOVER OF INQUIRY OFFICIALS UNDER METROPOLITAN POLICE DIVISION

2024-06-12T22:13:02+07:00

The purpose of this research article is to study the discriminatory power of perceived organizational support and job satisfaction. regarding the investigator's intention to resign Under the Metropolitan Police Bureau Using quantitative research methods Data were collected using questionnaires. with a sample group of police officers in the position of investigator Under the Metropolitan Police Headquarters who were selected using a multi-stage sampling method, the total number was 504. Basic data were analyzed using descriptive statistics. and test the hypotheses with inferential statistics using canonical classification techniques. The results confirmed the main hypotheses. Especially the variable of perception of support from justice organizations. Support from supervisors Organization of the working environment and the variable job satisfaction in terms of success and warmth It is a variable that can classify the intention to resign among investigators. Under the Metropolitan Police Bureau When the linear equation was checked for accuracy using the Ordinal method and the Cross Validation method to further predict new target groups, it was found that the accuracy was 82.9 percent and 82.1 percent, respectively.

MANAGEMENT GUIDELINES TO INCREASE THE EFFECTIVENESS OF THE OTOP NAWATWITHI TOURISM COMMUNITY IN THE CENTRAL REGION.

2025-02-25T22:32:38+07:00

The purpose of this research is to study guidelines for managing the OTOP Nawatwithi tourism community in the central region. The researcher uses a mixed method research format, which consists of quantitative research. (Quantitative Research) and Qualitative Research (Qualitative Research). The results of the study found that the correct and appropriate approaches include: 1) Current conditions in the management of the OTOP Nawatwithi tourism community 2) Concepts about the characteristics of the OTOP Nawatwithi tourism community 3) Management of the OTOP Nawatwithi tourism community 4) Theoretical concepts regarding community management efficiency 5) Guidelines in Management to increase the effectiveness of the OTOP Nawatwithi tourism community and 6) related research Divided into sub-items as follows: Current conditions in community management: Consisting of 6 items: 1. Community management policy 2. Putting policy into practice. 3. Supervision/coordination 4. Community management guidelines 5. Strengths and weaknesses of the community 6. Obstacles and opportunities of the community Concepts about characteristics of OTOP Nawatwithi tourism communities: 1. Community location 2. Time period Operations 3. Number of members 4. Community leaders 5. Types of community products 6. Community products and services Tourism community management: The components include: 1. Community business operations. 2. Development of tourist attractions and facilities 3. Development of products and services 4. Linking routes in each locality 5. Marketing promotion Effectiveness of community management: 1. Production (Production) 2. Efficiency (Efficiency) 3. Satisfaction (Satisfaction) 4. Modification (Adaptiveness) 5. Development (Development). Skills in summarizing and collecting examples of guidelines for managing innovative tourism formats in the central region.

EMPOWERING LEADERSHIP LEARNING ORGANIZATIONAL WITH THE PERFORMANCE OF OFFICIALS UNDER BANGKOK

2024-09-13T00:46:40+07:00

This research article aims to examine the influence of empowering leadership and learning organization on the performance of civil servants in the district offices of Bangkok Metropolitan Administration. The population consisted of personnel from the district offices in Bangkok. A multi-stage sampling technique was used, resulting in a total sample size of 450 individuals. Descriptive statistics were used to analyse basic data, and inferential statistics were applied to test the hypotheses using structural equation modeling (SEM).

The research findings revealed that empowering leadership and learning organization significantly influenced the performance of civil servants in the Bangkok district offices at the 0.05 level of significance. Additionally, it was found that the integration of empowering leadership and learning organization significantly enhanced the predictive power of civil servant performance at the 0.05 level (R² = 0.530).

THE DEVELOPMENT GUIDELINES TO INCREASE THE MANAGEMENT POTENTIAL OF COMMUNITY ENTERPRISES IN THE NORTHEASTERN REGION OF THAILAND

2024-09-13T00:55:42+07:00

This research aims to 1) study the characteristics of community enterprises that affect their potential in Northeastern Thailand, 2) examine management factors influencing the potential of these community enterprises, and 3) analyze and propose development guidelines to enhance the potential of community enterprises in the region. This quantitative research employs concepts of community enterprise management and enterprise potential as its framework. The sample consists of 395 community enterprises in Northeastern Thailand, selected through simple random sampling. The research instrument is a questionnaire, and data analysis includes descriptive statistics (frequency, percentage, mean, standard deviation) and inferential statistics (one-way ANOVA and multiple regression analysis). The findings reveal that 1) the potential of community enterprises in Northeastern Thailand varies significantly by province, registration age, average monthly income, and number of members at the .01 level, 2) management factors such as organizational structure, operational planning, marketing management, member management, and product/service production significantly influence the potential of community enterprises at the .01 and .05 levels, and 3) there are four development guidelines for enhancing the potential of community enterprises in Northeastern Thailand: developing leadership among members for systematic operations, integrating creativity in improving product and service quality, promoting increased income for members through community enterprise activities, and efficiently managing production processes to avoid environmental pollution.

DEVELOPING AN INNOVATION PROTOTYPE OF A SMART DEVICE TO HELP WALKING MEDITATION FOR THE ELDERLY.

2025-02-04T23:18:00+07:00

Dharma practice among the elderly population primarily faces challenges related to walking, making walking meditation (jongkrom) an interesting problem to address and improve for older practitioners. This research article aims to: 1) Study the current conditions, problems, and essential needs in vipassana walking meditation for the elderly, 2) Develop a smart assistive device for vipassana walking meditation specifically designed for the elderly, 3) Test and evaluate satisfaction with the device, and 4) Disseminate knowledge through a production manual and usage guidelines for the device. The research employed an action research methodology. Key informants were specifically selected as 30 elderly Dharma practitioners of any gender. Research instruments included interviews and satisfaction assessment forms. Data was analyzed using both quantitative and qualitative methods through content analysis and descriptive narrative.

The research findings revealed that elderly Dharma practitioners mostly experience lower body mobility issues including slow walking, decreased strength, easy fatigue, and time limitations. Additional problems include mindfulness lapses, poor balance, and lack of private space. Therefore, the assistive walking meditation device design needed to consider usage patterns, various component modules, storage requirements, durability, and power sources. From testing and satisfaction evaluations, the first-round total score was at a high level (=3.51), while the second-round total score reached the highest level (=4.55). It can be concluded that the device is suitable for practical use.

DEVELOP ACADEMIC MANAGEMENT STRATEGIES ACCORDING TO IDDHIPADA IN ENHANCING ENTREPRENEURSHIP FOR SCHOOL STUDENTS UNDER THE OFFICE OF SECONDARY EDUCATIONAL SERVICE AREA

2024-04-26T22:14:59+07:00

The objectives of this research were; 1) to study the conditions of academic administration to promote students' entrepreneurial skills in schools under the Secondary Educational Service Area Office. 2) to develop academic administration strategies based on the Iddhipada principles to promote students' entrepreneurial skills in schools under the Office of Secondary Educational Service Area. The study used mixed research methodology. Analysis framework are academic administration concept, the Iddhipada principles and students' entrepreneurial skills. The sample groups were 400 teachers in secondary schools under the Secondary Educational Service Area Office by stratified random sampling, and key informants are from interviews of 5 people, and group discussions of 10 people by purposive sampling. Research instruments are questionnaires and interview forms. Statistics used in data analysis are frequency, percentage, mean, standard deviation, PNI_modified index, and content analysis. The results revealed that; 1) The state of academic administration to promote students to have entrepreneurial skills in schools under the Secondary Educational Service Area Office was found that the weak point is the terms of the development of learning media and educational technology. The strengths point is the curriculum development of educational institutions. 2) The developing academic administration strategies based on the Iddhipada principles to promote students to have entrepreneurial skills include vision, mission, goal, and 5 strategies. This study thus contributes to useful educational administors in the policy setting and planning to develop students to promote students' entrepreneurial skills. As well as being serves as a guideline for teachers in driving strategies into practice to provide maximum benefit to students.

RENEWABLE ENERGY MANAGEMENT FOR SUSTAINABILITY

2025-04-27T11:20:24+07:00

Economic development requires resources. And the use of resources or the implementation of projects for economic development will have an impact on people. The energy consumption situation in Thailand is increasing every year. And the use of energy within the country must be managed to create collective energy to have enough energy to meet the increasing demand. The starting point for people in society to be aware of the energy problem situation, setting policies, goals, and those responsible for implementing planning must be careful and must have knowledge and understanding. Some places use management principles mixed with morality to make management easier. Help community members participate in energy management on their own. Developing a country that still stands It brings energy users together to manage the energy they needIn various forms of daily life and jointly manage community resources to produce alternative energy This is because renewable energy is naturally everywhere and can have unlimited substitutes, such as solar energy, wind energy, water energy, geothermal energy. Bioenergy, energy from waste, etc Renewable energy management according to the concept of sustainable development By creating a balance between the environment and development. Ready to revolutionize humanity's energy use to develop the country along with other developments. Affecting energy security community security Sustainable renewable energy management is a relationship between energy users in Thailand energy to decide the future of energy by yourself. Cultivate awareness in the community Participate in energy management, Solve the problem of high energy prices By procuring renewable energy and managing renewable energy in the community for the development of energy in Thailand towards energy stability and sustainability and affecting the development of Thailand. Start developing with participation towards sustainable development.

A STRATEGY MANAGEMENT FOR EXCELLENCE IN PRIVATE EDUCATIONAL INSTITUTIONS UNDER THE JURISDICTION OF THE KHON KAEN PROVINCIAL EDUCATION OFFICE

2025-02-24T22:48:49+07:00

The research aimed to 1) Basic information study, The informant group consisted of 9 experts, by purposive sampling. The sample group was executive and head of planning department 328 people, by stratified sampling, and the group of informants 6 School administrators in the environment study by purposive sampling. 2) Set a strategy, The informant group consisted of 9 experts selected by purposive sampling. 3) Implement a strategy The target group is School administrators and teachers, 20 people, by willing. 4) Assessment the efficiency of strategy, The group of informants were School administrators and teachers, 30 people, by purposive sampling. Tools used in data collection Including component suitability questionnaire, current condition questionnaire desirable condition, interview form, suitability questionnaire, quiz, behavior questionnaire, questionnaire efficiency, and a satisfaction questionnaire. The current condition and the desired condition form Statistics used in data analysis are percentage. Average and standard deviation and Priority Needs Index. The results were as follows : 1. Current condition at medium level, desirable condition at the highest level, and the number one need for Leading the organization. Objectives. 2. Strategy consists of 1) vision, 2) mission, 3) objectives, 4) strategy, consisting of 7 main strategy, 14 secondary strategy, 4) implementation of strategies, and 5) strategic control. The result of suitability assessment was at the highest level. 3. Knowledge assessment score after participating in the development It was higher than the knowledge assessment score before joining the development. The behavior after the development was higher than before the development. 4. Efficiency suitability and usefulness of the strategy at the highest level and the level of satisfaction was at the highest level.

THE HOLISTIC HEALTH CARE MODEL OF THE ELDERLY ACCORDING TO THERAVADA BUDDHIST PHILOSOPHY

2024-04-09T19:17:21+07:00

The objectives of this Qualitative research article were as follows: 1. to study the holistic health care of the elderly; 2. to study the holistic health care of the elderly according to Theravada Buddhist philosophy; 3. to integrate the holistic health care of the elderly according to Theravada Buddhist philosophy; and 4. to present explicit knowledge about a model for holistic health care for the elderly according to Theravada Buddhist philosophy. 17 key informants were interviewed using a structured interview form. Content analysis was performed and descriptive data was presented.

The research results were found as follows: 1. Overall, taking care of the health of the elderly namely: 1) the physical aspect (food, exercise, and hygiene); 2) the social aspect (love others); 3) the mental aspect (thinking positively); and 4) the intellectual aspect (never stop learning; 2. Overall, taking care of the health of the elderly according to Theravada Buddhist philosophy namely: 1) Physical development: moderation in 4 factors; 2) Moral development: keep the precepts; 3) Emotional development: being aware of emotions; and 4) Intellectual development: discussion with knowledgeable people, and practicing letting go; 3. Integrating holistic health care for the elderly according to Theravada Buddhist philosophy namely: 1) Physical aspect: apply the principles of physical development; 2) Social aspect: apply the principles of moral development; 3) Mental aspect: apply the principles of emotional development; and 4) Intellectual aspect: apply the principles of intellectual development; and 4. This new knowledge is called the “4G model" - G1 = Good physical health; G2 = Good mental health; G3 = Good social health; and G4 = Good intellectual health. This can be applied in taking care of the elderly.

MANAGEMENT OF THE LARGE TIMBER INDUSTRY FOR EXPORT IN LINE WITH THE INTEGRATED ECONOMIC TIMBER PROMOTION STRATEGY IN THE EASTERN ECONOMIC CORRIDOR (EEC) AREA

2024-10-21T15:42:16+07:00

The objectives of this research article are: 1. To study the strategy for promoting integrated economic wood in the Eastern Economic Corridor (EEC) area. 2. To develop guidelines for managing the large-scale processed wood industry for export according to the strategy. Promote integrated economic trees in the Eastern Economic Corridor (EEC) area, The study was conducted in the form of qualitative research with in-depth interviews. The sample group used in the study included 16 executives of a large lumber business. Then, the results of the Thematic Analysis from the in-depth interviews determined the issues in the focus groups. The participants in the focus groups were executives of successful large-scale lumber businesses in 5 establishments. and 2 academics. The results of the research found that the integrated economic wood promotion strategy should be clear and realistic in concrete terms. Because it will have a good impact on industrial operators. To compete with foreign countries, there should be continuous development. and to ensure consistency between government officials, farmers, citizens, and industrial operators in the processed wood industry in the same direction and use the law to control together to prevent confusion regarding the law on processed wood and the wood that comes from the government's woodlots. All sectors must participate in pushing forward the integrated economic wood promotion strategy. Seriously achieve the strategic plan's objectives to develop a complete business cycle for the lumber industry to be efficient and have sustainable quality.

THE DEVELOPMENT OF MODEL TO ENHANCE COMPETENCY TO ACTIVE LEARNING PROFESSIONAL LEARNING COMMUNITIES IN MANAGEMENT OF PRIMARY SCHOOL TEACHERS

2025-03-03T15:39:10+07:00

This research aimed to: 1) examine the components and indicators of enhancing competency in active learning management using professional learning communities (PLCs) through conceptual synthesis and expert validation (n = 7); 2) investigate the current conditions, desired states, and methods for enhancing such competencies (n = 13); 3) develop a competency enhancement model via PLCs; and 4) implement and evaluate the model. Research instruments included component suitability assessments, questionnaires on current and desired states, model evaluation forms, and satisfaction surveys. Data were analyzed using descriptive statistics and the Modified Priority Needs Index (PNI). The findings revealed that: 1) the competency enhancement components comprised three main aspects—learning activity design, instructional media and learning resources, and learning objectives—all rated highly appropriate; 2) the highest priority need was learning activity design, followed by media and resources, learning objectives, and assessment; 3) the developed model consisted of three phases: preparation, implementation and learning, and reflection, all of which were rated highly suitable by experts; 4) implementation of the model indicated a high level of participant satisfaction across learning process, content, structure, and benefits of active learning management.

DEVELOPMENT MODELS FOR TEACHER COMPETENCY DEVELOPMENT IN BANGKOK ARCHDIOCESE CATHOLIC SCHOOLS

2024-06-19T09:18:48+07:00

This research aims to 1) study the causal factors of teacher competency in terms of teamwork and work achievement in Bangkok Archdiocese Catholic Schools, 2) examine the development model for teacher competency, and 3) develop and evaluate development model for teacher competency. The research sample consists of 334 teachers selected through stratified random sampling. Research tools include a composite assessment measurement comprising 10 forms, with reliability scores (α) ranging from .765 to .886, and a development assessment form. Statistical analyses involve both basic and inferential statistics,including t-tests, analysis of variance, multiple regression analysis, and path analysis. The research findings are as follows: Firstly, the fundamental factors of teacher competency, which comprise both external and internal variables, collectively explain 39.9% of teacher competency. Secondly, the development model for teacher competency is consistent with empirical data, with an explanatory value of 92%. Lastly, the development models, evaluated by qualified experts, both in terms of execution by school administrators and development departments, have average and overall scores exceeding 90%, surpassing the assessment criteria set at 70/75 percent.

THE ADMINISTRATIVE MODEL FOR THE DEVELOPMENT OF STUDENT SUPPORT SYSTEM IN SCHOOLS UNDER THE BANGKOK METROPOLITAN ADMINISTRATION

2025-02-27T01:48:24+07:00

The purposes of this research used qualitative and quantitative methods were to : 1) Study factors affecting the success of student care and support systems in schools. under the jurisdiction of Bangkok Metropolitan Administration, 2) Examine the consistency of the causal factor model of the student care and support system in school. under Bangkok Metropolitan Administration with empirical data, and 3) evaluate appropriateness, possibility and usefulness of the management model for developing student care and support systems in schools. The sample group consisted of 121 schools under Bangkok Metropolitan Administration, academic year 2023. Research tools included an interview from and questionnaires. Statistics used included percentage (Percentage), mean (M), and standard deviation (SD), analysis of the Pearson Correlation Coefficient, Harmony of the research model (CFA), Structural Equation Modeling (SEM), and Analysis of influence paths (Path Analysis). The results of the research according to the purpose of the study were found that 1) Internal and external factors overall were at the highest level, and the success of the student support system in school. under Bangkok Metropolitan Administration was also at the highest level, 2) the model of the causal factor was confirmed by the empirical data, and 3) the model of the causal factor evaluated by the experts was appropriate and possible at the highest level. In addition, the model evaluated by those involved in the use of the model was also found to be possible and useful at the highest level.

Knowledge/findings from this research will be benight for schools under Bangkok Metropolitan Administration, administrators, teachers, and those involved in education. The results of the developed model can be put into practice in schools. to develop personnel and organizations to work efficiently and effectived for the standard quality of the students.

Quality Assurance Indicators to Innovative Organizational of Higher Education Institutions

2025-01-21T18:19:56+07:00

This research article is 1) to analyze and synthesize the history of quality assurance for educational innovation organizations of higher education institutions. 2) create quality assurance for educational innovation organizations of higher education institutions. 3) to evaluate opinions and recommendations. There is still quality assurance for the educational innovation organization of higher education institutions. It is a combined method research study. Theoretical concepts regarding various educational quality assurance systems, including elements and factors affecting being an organization of educational innovation. The sample used in this research Obtained from specific selection according to a group of experts, providing information related to higher education institutions, technology development and innovation promotion groups. According to the Ministerial Regulations on Grouping of Higher Education Institutions, B.E. 2021 There were 21 people. The tools used in the research were interviews and opinion questionnaires, four psychological attitude measurement options, and data were analyzed by averaging. Standard deviation, difference between the mode and median and interquartile range. The results of the research found that the indicators for quality assurance of educational innovation organizations of higher education institutions Consisting of 16 elements, 83 indicators have importance at the highest level and are appropriate and consistent with every indicator, arranged in order of the overall average score from highest to lowest. 1) Innovative teaching curriculum and student assessment 2) Innovation strategy 3) Technology and information innovation 4) Innovative Leadership 5) Innovative operations 6)Quality assurance innovations 7) Student , Customer and stakeholders 8) Facilities and Infrastructure 9) workforce development innovation 10) Academic Servicing 11) Risk management 12) knowledge management 13) marketing and public relations 14) innovation results 15) research and 16) Preserve of Arts and Culture.

Study of Problems, Importance, and Behavioral Indicators of English Listening and Speaking Skills for Communication for Undergraduate Students

2024-04-26T00:30:46+07:00

The objectives of this article are 1) to examine the importance and problems of listening skills; Speak English for communication for undergraduate students 2) To explore behavioral indicators of listening skills Spoken English for Communication for Undergraduate Students. It is qualitative research based on the concept of activity-based learning framework. The sample group is 5 English teachers in higher education and 5 experts in English curriculum and teaching in higher education selected by purposive sampling method. The tool used in the research is In-depth interview. Data were analyzed by content analysis (Analytic induction). The findings reveal that

Research findings for objective number 1 found that English listening and speaking skills are important because they will be used in communication. Students with good English skills can choose better and high-paying jobs. Problems with listening and speaking English skills speak are studying English for insufficient hours per week and not being able to practice English skills after class, The format for teaching English is in the form of lectures, Lack of promotion of activities for students to apply the knowledge gained in their daily lives.
Research findings for objective number 2: Behavioral indicators of listening skills are: 1. Learners can listen to their interlocutors and understand what they hear and respond naturally. 2. Learners can listen to short text information. 3. Learners can listen to stories in various contexts of daily life. 4. Learners cooperate in various activities that use English to communicate. 5. Learners can listen and respond. Behavioral indicators of speaking skills are: 1. Learners can speak and respond naturally in English. 2. Learners can speak and answer short questions. 3. Learners can apply knowledge of the main structure of English by conveying it from speaking 4. Learners can speak about everyday life in many contexts. 5. Learners can cooperate in various activities that use English to communicate. 6. Learners can speak and interact with the interlocutor with the same understanding. 7. Learners can speak with confidence.

The knowledge gained from this research will be useful for teaching and learning to develop English listening and speaking skills of undergraduate students.

Role and Status of the Traditional Chinese Music Ensemble of the Sawang Benjatham Foundation (Mengkak Sieng Tua) , Samut Songkhram Province

2025-04-10T00:41:47+07:00

The research, entitled “ The Study of Role and Status of the Traditional Chinese Music Ensemble of the Sawang Benjatham Foundation (Mengkak Sieng Tua), Samut Songkhram Province” , aims to 1) Study the musical history of the Sawang Benjatham Foundation, Samut Songkhram Province, and 2) Study the role and status of the Sawang Benjatham Foundation band, Samut Songkhram Province. The research method focuses on qualitative education. Use the interview method from people with knowledge of music and Chinese-Thai community at the Sawang Benjatham Foundation, Mae Klong Subdistrict, Samut Songkhram Province. Analyze data by analyzing the content.

The findings reveal the following data: 1) 1) The musical history of the Sawang Benjatham Foundation Samut Songkhram Province has used Chinese music for various rituals since the foundation's establishment in B.E. 1993 to the present by inviting Chinese teachers to teach music to people in the foundation for rituals. Later, contemporary Chinese music began to be brought in. The use of universal musical instruments was used to mix Chinese bands to make it more interesting and brought the foundation band to perform at various events across the country including foreign competitions as well. 2) The role and status of the Sawang Benjatham Foundation Band, Samut Songkhram Province, found to be very important to Chinese-Thai community because of various rituals, including Teochew prayers, funerals, burial for destitute and homeless death people, all use music as part of the ritual. The foundation therefore sees the importance of Chinese music very much. This also gives students the opportunity to be assertive and jointly preserve the arts and culture of Chinese-Thai community keep long lasts forever.

DEVELOPMENT OF THE FIELD MARSHAL CULTURAL AREA AND THE CREATION OF ADDED VALUE FOR COMMUNITY PRODUCTS THROUGH THE PARTICIPATION PROCESS

2025-03-01T21:40:02+07:00

This research, titled “The Development of the Marshal Cultural Courtyard and the Value Creation of Community Products through Participatory Processes,” aimed to: (1) study the model of cultural tourism integrated with local and community development, (2) develop and enhance the value of community products, and (3) establish a cultural courtyard network through participation of both public and private sectors. A mixed-methods approach was employed. The quantitative phase involved survey research using questionnaires distributed to 100 respondents, including local leaders, community leaders, local scholars, product owners, and residents. Data were analyzed using statistical software. The qualitative phase utilized participatory action research (PAR), employing purposive sampling and in-depth interviews with 16 key informants, including monks, academics, and local leaders. Data were analyzed thematically and interpreted through related theoretical concepts. The findings revealed three key points: (1) The cultural tourism model effectively integrated local art, traditions, ways of life, natural resources, and history into learning and tourism sites, creating sustainable local income. Community storytellers played a key role in conveying narratives to visitors. (2) Value creation for community products requires continuous learning by producers, focusing on product differentiation, unique selling points, and consumer-centered development. This includes enhancing taste, design, value, and memorability to meet market demands. (3) The establishment of the cultural courtyard network through the “Baworn” model—consisting of Home (community), Temple (religious institutions), and School (public agencies)—fostered collaborative participation. Strengthened by a memorandum of understanding (MOU) with the Tak Provincial Cultural Office and Nong Bua Tai Municipality, the network promoted shared ownership, collective decision-making, and sustainable cultural area development.

EDUCATIONAL INSTITUTIONS AND HUMAN RIGHTS ISSUES IN THAILAND

2025-02-24T22:25:00+07:00

Academic article on “Educational institutions and human rights issues in Thailand” has purpose to study the current conditions and suggestions for development of educational institutions and human rights issues in Thailand in 3 cases as follows : 1) Violence against the body; 2) Gender diversity and 3) Different political opinions which are major problems in Thai society at the moment. These problems are also a problem in both family institutions, educational institution and social institutions which cause a serious impact on the country. They are still in the process of finding a solution that is acceptable to all parties. This article was derived from studies from textbooks, books, and research documents including information that appears on various social media to be collected and analyzed to determine the cause of the problem and suggest the approaches in which problems can be solved to make Thai society a peaceful society.

The results of the study found that these problems are caused from a person's basic attitude and thinking including customs, traditions, culture or social conditions that shape ideas. These factors cause differences between the ages of students, teachers, and parents, as well as inequality in society. It also causes a feeling of unfairness, inequality and not being accepted. As a result, there are differences of opinion that cause conflict, misunderstanding and also makes people aware of attitudes towards human rights in education in 4 areas: The roles and responsibilities of teachers; The roles and responsibilities of families; The roles and responsibilities of students and their own future planning for various groups of people, including learners, teachers, and personnel in educational institutions and various groups of people in society. Understanding such attitudes can be usefully used in planning to promote human rights education in the Thai education system that the government should focus on the policies to create educational equality and to spread quality education to all groups in society in order to allow children and youth to have equal access to the education system. In addition, the subject of human rights studies should be promoted as part of the compulsory curriculum in the Thai education system to create knowledge, cultivate attitudes, thoughts, and behaviors of youth to express themselves by opening their minds to talking and listening with love. This will create understanding and find solutions together happily.

QUALITY OF ELECTRONIC ACCOUNTING SERVICES QUALITY OF ACCOUNTING INFORMATION AND GROWTH OF SMALL AND MEDIUM BUSINESSES IN THAILAND

2024-07-17T02:08:41+07:00

The objectives of this research were to study (1) study the influence of accounting information system quality on accounting performance effectiveness; and the growth of medium-sized businesses (2) study the influence of quality of electronic service work on accounting performance effectiveness and the growth of medium-sized businesses (3) study the influence of accounting information quality on accounting performance effectiveness and the growth of medium-sized businesses and small in Thailand This research is a quantitative research. A questionnaire was used to collect 400 samples. Data were analyzed using a statistical package. The results showed that accounting information system quality The stability of the accounting information system The flexibility of the accounting information system and the integration of accounting information systems It has a positive influence on the effectiveness of accounting operations. And growth and found that the quality of electronic accounting services. reliability in electronic services. The efficiency of the service aspect of attention and warranty It has a positive influence on the effectiveness of accounting operations. and reliability in electronic services aspect of attention Privacy and warranty had a positive influence on the growth and found that the quality of accounting information Accuracy of accounting information and related to decision making It has a positive influence on accounting performance and growth of small and medium enterprises in Thailand. Statistically significant at the 0.05 and 0.01 levels.

EDUCATIONAL MANAGEMENT MODEL TO PROMOTE VOCATIONAL SKILLS ACCORDING TO SPATIAL CONTEXT OF PRIMARY SCHOOL STUDENTS AT BAN MAE LUI SCHOOL MAE HONG SON PROVINCE

2024-05-01T23:07:00+07:00

The objectives of this article are 1) to examine the context and determine the elements for promoting vocational skills, 2) to develop an educational management model, 3) to evaluate the management model, and 4) to explore the level of satisfaction in promoting vocational skills according to the spatial context of primary school students at Ban Mae Lui School, Mae Suat Subdistrict, Sop Moei District, Mae Hong Son Province. It is mixed-method research that studies the 4M management concept and the PDCA cycle as the research framework. The sample group is 15 experts in education management and 180 school committees, teachers, parents, and students used a specific selection method. There are 3 research tools: 1) interview form, 2) questionnaire, and 3) estimation form, and data are analyzed using statistics, percentage, frequency, mean, and standard deviation.

The research findings reveal that; 1) The research findings for objective number 1, found that the school has problems in managing education for promoting vocational skills in policy setting, strategic plans, operational guidelines and qualitative management. 2)The research findings for objective number 2, found that the educational management model is a systematic management process consisting of input, process, output and quality management cycle system. 3) The research findings for objective number 3, found that the management pattern evaluation results were at a high level. 4) The research findings for objective number 4, found that the level of satisfaction from the results of promoting career skills was at a high level. New knowledge from this research is useful in developing an educational management model to promote holistic occupational skills in remote areas by adopting the P D C A qualitative management approach, aiming at giving students the ability to listen, read and write, mathematical skills, think, analyze, and implement student care assistance systems by community participation.

DRIVEN MODEL FOR MANAGING EDUCATION TO IMPROVE QUALITY OF LIFE BASED ON ENVIRONMENTALLY – FRIENDLY APPROACHES TOWARDS THE SUCCESS OF THE DISTRICT LEARNING ENCOURAGEMENT CENTER

2025-02-27T01:47:12+07:00

This research aimed to: 1) To study the causal factors of driving education management to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center. 2) To develop and evaluate the driven model for managing education to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center. The research is divided into 2 phases: Phase 1: study the causal factors of driving education management to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center. The sample group consisted of 240 District Learning Encouragement Center using the stratified sampling method. Phase 2: develop and evaluate the driven model for managing education to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center. The data source is 7 experts evaluated to improve the model. And 7 qualified individuals assessed the appropriateness and feasibility of the model. Purposive selection methods. The results showed that:

The results of causal factor analysis of the driven model for managing education to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center. By using the Multiple Regression Analysis (MRA) method,
it was found that the cooperation network (external factors) and policies of the District Learning Encouragement Center (internal factors) together, they influence driven model for managing education to improve quality of life based on environmentally – friendly approaches towards
the success of the District Learning Encouragement Center accounting for 63.6% (R² = .636). Furthermore, the results of the structural equation modeling (SEM) indicated that the internal and external factors, comprising 6 variables, together explained 68.8% (R² = 0.688) of the variance in
the driven model for managing education to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center.
The main causal factors affecting driven model for managing education to improve quality of life based on environmentally – friendly approaches towards the success of
the district learning encouragement center are cooperation network and policies of
the District Learning Encouragement Center. These are structured into a driven model for managing education to improve quality of life based on environmentally – friendly approaches towards the success of the District Learning Encouragement Center, based on
the concept of Participative Management with 5 levels: To Inform, To Consult, To Involve,
To Collaborate and To Empower. Most experts agreed with the model created by the researchers.
The evaluation of the model by qualified individuals found that driven by
the policies of the District Learning Encouragement Center has the highest level
of appropriateness and feasibility in every step. Driven by the cooperation network It is most appropriate in every step. But the results of the feasibility evaluation found that the "To Inform" steps and "To Consult" steps were at the highest level of feasibility. The "To Involve" steps were at the high level of feasibility. The "To Collaborate" steps and "To Empower" steps were at the low level of feasibility.

A Study of Needs in Learning English for Engineering Purposes For Undergraduate Students, Bangkokthonburi University

2025-04-22T23:38:56+07:00

This research had the following objectives: 1) To study the background of language ability and engineering knowledge. 2) To study the needs and desires for learning; and 3) To study opinions on measuring and evaluating learning outcomes. This is survey research using mixed methods. The researcher studied the theory of learning needs as a research framework. The sample group that responded to the questionnaire was 200 students from the Faculty of Engineering, Bangkokthonburi University, which were obtained from simple random sampling techniques and interviews with 15 key informants. There are two types of research instruments: 1) the needs assessment questionnaires, and 2) the semi-structured interviews. Data were analysed using basic statistics, including percentages (%), means (M), and standard deviations (SD). Qualitative data were analyzed using content analysis. The research results found that

Most students have language proficiency according to the CEFR criteria at the "A2" level, they have an interest in learning this subject at the "interesting" level. They rate this subject "as important as any other subject" level, and they have the highest learning expectations for "expanding their specialist vocabulary."
Key informants agreed that the content that needed to be learned at the highest level was 1) work safety, 2) professional standards, and 3) materials and properties. The sample group agreed that reading skills were the skills they wanted to learn the most.
Students are satisfied that their classmates evaluate them in turn at "a very satisfied" level.

The research results found here will be useful in designing courses and developing teaching materials to train specialised English skills to respond to the needs of students learning and the engineering labour market.

A Study of Potential Composition of Cultural Tourism Resources in Phon Phisai District, Nong Khai Province

2025-02-27T01:51:25+07:00

This research is a study regarding the potential of components of heritage tourism resources in Phon Phisai District, Nong Khai Province. This research is a qualitative research with the following objectives: 1) to study the context and explore heritage tourism resources in Phon Phisai District, Nong Khai Province, and 2) to study the potential of heritage tourism components of Phon Phisai District, Nong Khai Province. The instrument employed to collect data is in-depth interviews with key informants, consisting of public officers, private entrepreneurs, community members, and scholars. The method is “Area Frame Study”

The findings reveal that Phon Phisai District, Nong Khai Province is a secondary destination with high potential due to the fact that it is a border city adjacent to the capital of People’s Democratic Republic of Laos with historical and cultural attractions. There are many traditions carried on for a long time, and it is fully arrayed with community life styles preserved by community members. All of these are unique culturally with local customs and community activities. In addition, the city provides facilities for visitors’ convenience, and is full of many natural beauties. Community members are gregarious, and ready to cooperate in heritage tasks of manifesting community traditions, customs, and histories.

The findings also reveal that Phon Phisai District, Nong Khai Province has high potential to develop heritage tourism with complete tourism components that make the city ready to welcome tourists. However, in order to achieve the utmost potential, accessibility to tourism attractions must be improved, and there should be more activities to enhance tourists’ impressive experiences.

The Development and promotion of creative tourism in tourism communities with Innovative Ways of OTOP in Nakhon Nayok Province

2025-03-06T02:36:54+07:00

This research aimed to study the guidelines for developing and promoting creative tourism with innovative ways of OTOP in Nakhon Nayok Province. The researcher used a qualitative research method by conducting in-depth interviews with specific stakeholders to obtain real data from representatives of each sector related to the development and promotion of tourism communities with innovativeways of OTOP in Nakhon Nayok Province, with a total of 20 communities in 4 districts. There were 5 groups, of key in formants with a total of 25 persons. The data were analyzed by using content analysis to conclude the results of this research.

The research results revealed that Nakhon Nayok Province used the cultural base, wisdom, and knowledge within the community or local area of unique people to support tourism activities, especially creative tourism by supporting and promoting the innovative tourism communities of OTOP Nawatwithi. They designed and produced to sale to tourists by transferring knowledge about the culture and identity of the community that are outstanding as follows: 1) The innovative tourism communities of OTOP in Mueang Nakhon Nayok District focused mostly on historical tourism, agricultural tourism, adventure tourism, food tourism, and cultural tourism. 2) The innovative tourism communities of OTOP in Ban Na District focused mostly on cultural tourism and agricultural tourism. Food tourism is the majority. 3) The innovative tourism community OTOP of Ongkharak District will focus on community lifestyle tourism, agricultural tourism, and nature tourism. 4) The innovative tourism community OTOP of Pak Phli District will focus on religious tourism, nature tourism, cultural tourism, and food tourism. It can be seen that Nakhon Nayok Province has beautiful nature, abundant food diches. All 4 districts, 20 communities can feature good cultures of each community. Therefore, there should be a project to develop and promote innovative tourism OTOP of Nakhon Nayok Province to be consistent with the identity of each community. The promotion traveled feature the way of life of people in the community for tourists to experience when visiting to Nakhon Nayok Province. It also generates income for people in the community and helps develop the economy of the communities all of there with increase the value of tourism of Nakhon Nayok.

MANAGING EDUCATION TO IMPROVE QUALITY OF LIFE BASED ON ENVIRONMENTALLY – FRIENDLY APPROACHES OF LEARNING ENCOURAGEMENT CENTER

2025-02-28T22:45:46+07:00

Trend of changes in global and social, the analysis of National Strategy (2018-2037), The 13th National Economic and Social Development Plan (2017-2021), The National Educational Plan (2017-2036), trends and direction in educational administration in Thailand 4.0 critique.

At present, The Strategy on Eco-Friendly Development and Growth aims to achieve sustainable development in terms of manifesting a healthy society, economy, and environment, implementing good governance. Comparing to Thailand, education administration aims to managing education to improve quality of life based on environmentally – friendly approaches. However, there is no clear or driven model for managing education to improve quality of life based on environmentally – friendly approaches of schools and action plan in promoting green values in education. It is necessary to develop driven and cascading to schools for effective education management towards green values and green economy.

Keywords: MANAGING EDUCATION, BASED ON ENVIRONMENTALLY – FRIENDLY APPROACHES, LEARNING ENCOURAGEMENT CENTER

RESULTS OF COMMUNITY-BASED EDUCATION CAMP ACTIVITIES FOR FOSTERING DESIRABLE TRAITS OF STUDENTS IN THE TEACHER’S PRODUCTION FOR LOCAL DEVELOPMENT PROJECT, SCHOOL OF EDUCATION, UNIVERSITY OF PHAYAO

2025-02-27T01:49:27+07:00

Abstract

This Article aimed to study (1) To study the impact of community camp activities in accordance with placed-based education on fostering desirable characteristics in teacher trainees within the local development teacher production project (2) To investigate the satisfaction level of teacher trainees regarding their participation in the community camp activities aligned with placed-based education principles. The research methodology employed a mixed-method approach utilizing placed-based education as the research framework within the context of the School of Education, University of Phayao. The target group consisted of fifth-year teacher trainees (academic year 2022), totaling 91 individuals. The research utilized two types of tools: a student-desired characteristics assessment questionnaire within the local development teacher production project and a satisfaction survey questionnaire. Data analysis was conducted using means and standard deviations. Content analysis was employed to write descriptive narratives. The research findings indicated that:

1) The overall desired characteristics among teacher trainees within the local development teacher production project were at a significantly high level.

2) The satisfaction level of teacher trainees participating in the community camp activities aligned with placed-based education principles was generally high. The findings from this research serve as a guideline for teacher education institutions to adopt the activity organization model and approach to developing student teachers to cultivate desired characteristics and competencies aligned with professional standards.

INTEGRATED SUFFICIENCY ECONOMY PHILOSOPHY, INNOVATION MANAGEMENT, AND TECHNOLOGY LAW TO ENHANCE THAILAND’S CONSTRUCTION MATERIALS INDUSTRY COMPETITIVENESS

2024-08-18T15:01:54+07:00

This research aims to: 1) Analyze the current status and interrelationships among the application of the Sufficiency Economy Philosophy (SEP), technology innovation management, and technology law within Thailand’s construction materials industry; 2) Investigate the relationship between these factors and industrial competitiveness; and 3) Propose strategic approaches to enhance competitiveness. A mixed-methods research design was employed. Quantitative data were collected through stratified multistage random sampling from 350 representatives of organizations in the construction materials industry nationwide, based on the sample size table of Krejcie and Morgan. (1970). The survey instruments underwent content validity assessment using the Index of Item-Objective Congruence (IOC) from five experts and demonstrated internal consistency with Cronbach’s alpha coefficients exceeding 0.70. Qualitative data were gathered using the Delphi technique from 18 experts representing the public sector, private enterprises, and civil society. Data analysis incorporated content analysis, triangulation, and strategic synthesis through SWOT and TOWS Matrix frameworks.

The findings reveal that the integration of SEP, technology innovation management, and technology law positively influences the competitiveness of the construction materials industry, particularly in terms of sustainability, cost reduction, innovation efficiency, and systemic risk management. The study proposes four strategic approaches: 1) Promoting green innovation through resource mobilization by large-scale enterprises, 2) Supporting small and medium-sized enterprises (SMEs) via government policy mechanisms, 3) Applying SEP to risk management under market volatility, and 4) Advancing research and development (R&D) alongside regulatory reform to ensure more practical implementation of technology laws. These approaches can be adopted as policy instruments to sustainably strengthen the competitiveness of Thailand’s construction materials sector.

STRATEGY FOR DEVELOPING AND PROMOTING UTTARADIT TO BECOME A TOURISM DESTINATION THROUGH INTEGRATION WITH OTOP'S INNOVATIVE COMMUNITY TOURISM PROJECT

2025-04-09T23:19:58+07:00

This research aims to 1) study the approaches, processes, and methods used by Uttaradit province to develop and promote tourism to become a target tourist city; 2) analyze the integration between the province’s tourism development and the OTOP Innovative Community Tourism Project; and 3) propose guidelines and strategies for tourism development and promotion. This qualitative research used the concept of cultural and community tourism development as a framework for the study. Data were collected from 25 key informants who were specifically selected using in-depth interviews and analyzed using content analysis and SWOT Analysis.

The research found that 1) Uttaradit province has potential in natural resources and culture, but still faces challenges in infrastructure, public relations, and cooperation between sectors. Integrating natural resources with culture and developing tourism activities that meet the needs of tourists is important. 2) Integrating the OTOP Innovative Project helps add value through cultural activities, digital marketing, and developing skills of community personnel, but there are still weaknesses in the integration plan and infrastructure in some areas. 3) Development guidelines include creating tourism routes linking natural and cultural resources, using digital technology such as AR/VR, improving infrastructure, increasing the potential of community personnel, and promoting cooperation between the public, private, and community sectors. Knowledge from this research will help promote community tourism potential and create sustainability at the local and national levels. and develop Uttaradit to become a future tourist destination.

Factors Influencing the Decision toward Accommodation Service of Tourists in Koh Samet, Rayong Province.

2025-03-01T23:25:00+07:00

The objective of this research aimed to 1) study the factors influencing the decision toward accommodation service of tourists in Koh Samet, Rayong province., 2) compare the accommodation service decision behavior of tourists in Koh Samet, Rayong province. This research was quantitative and literature review as framework about service marketing mixed, consumer behavior, and making decision. The sample size from tourists in Koh Samet, Rayong province was 400 tourists. The research tool is a questionnaire. Statistics used in data analysis include percentage, mean, standard deviation, t-test, ANOVA, and scheffe analysis.

The research found that 1) the majority of respondents were female, 20-30 years old, hometown in Asia, monthly income: 10,001-20,000 baht. Status: Single. Behavior overall of tourists choosing to use accommodation services in the area of Koh Samet, Rayong Province: the opinions were at a high level including product or service, price, service channels or place, promotion, people or employees, and physical evidence respectively. 2) the t-test difference analysis of the gender opinion level means showed that there was a statistical significant difference at the 0.05 level for 1 item: Physical environment and one-way analysis of variance (ANOVA) for age, It was found that there was a statistical significant difference at the 0.05 level in 2 items: price and promotion. The knowledge led to the factors influencing the decision toward accommodation service of tourists in Koh Samet, Rayong province can help develop the community in a sustainable service.

TOURISM POTENTIAL OF KHORAT GEOPARK AS A WORLD HERITAGE TOURISM SITE IN THAILAND

2025-03-06T01:48:04+07:00

This research article aims to study the components and potential of the tourist attractions within the Khorat Geopark. It employs qualitative research methods, starting with a review of secondary data sources related to the tourism resources of the Khorat Geopark. Subsequently, the researcher conducted field studies, observing the research area and utilizing tools to assess the potential of tourism resources. The researcher referenced tourism resource checklists, concepts of tourism potential evaluation, and the "10As" tourism product components framework to develop the assessment tools and establish the research framework. For data collection, a semi-structured interview format was employed. In-depth interviews were conducted with 16 key informants, including representatives from government agencies, the private sector, academics, and local community members. The participants were selected using purposive sampling. The collected data was analyzed through content analysis and descriptively presented.

The research findings revealed that Khorat Geopark's Potential as a World Heritage Tourism Destination in Thailand based on the 10As framework of tourism product components. Khorat Geopark exhibits strong potential in the following areas Attractions, Accessibility, Amenities, Accommodations, Activities, Ancillary services, Awareness, Appearance, Assurance and Appreciation. 2) The Geopark stands out for its geological attractions, which are the most prominent. These are followed by cultural and historical attractions and ecological tourism sites. 3) Management and Development of Tourism Potential has been developed in the following aspects: Economic & Revenue Generation, Social & Cultural Dimensions, Environmental & Natural Aspects and Infrastructure Development. 4) The Geopark has implemented policies to promote cooperation and develop tourism in conjunction with other tourist destinations.

THE ROLE OF NOTARY PUBLIC IN LEGALIZING AND AUTHENTICATING BUSINESS DOCUMENTS: THE CASE OF REGISTRATION AND TRANSFER OF COMPANY SHARES

2024-09-12T23:46:34+07:00

This research aims to 1) study the problem of Thailand not yet having a law regarding the profession of notarizing signatures and documents, and 2) compare the powers and duties of the notarizers and signers in the case of company registration and share transfer with notaries in Thailand and other countries. This research is a documentary study from books, textbooks, academic articles, research reports, related academic documents, secondary data and primary data.

The research results found that 1. The fact that Thailand has not yet enacted a law on the profession of signature and document certification has resulted in several problems in terms of document reliability, risk of document forgery, compliance with international laws and standards, and difficulties in working with foreign agencies. To solve these problems, there should be legislation and the establishment of clear standards for signature and document certification to make operations in various areas more reliable and efficient..

2. Comparing the powers and duties of the document certifier and the signature in the case of company registration and share transfer with a notary in Thailand and abroad, it was found that the law of Thailand is similar to the law of England, that is, the director or the authorized person will prepare the application and submit the registration by himself and only a reliable person, such as in Thailand, the registrar, the lawyer or the ordinary or extraordinary member of the Council of the Bar Association, while in England, only the officer who took the oath, the notary, the judge or the lawyer will certify the signature of the director at another level, which will lead to the problem of making a false registration application and having his or her employees sign to certify the signature. Therefore, it can be seen that if the share transfer must be done in front of the officer who has the authority to be a witness under the law or a notary, it will help reduce the problem of disputes over the transfer of shares that are not done according to the form specified by law, which can help reduce the problem of the company registering shareholders or refusing to register and issuing new shares with delay or neglect until there is a dispute about who is the real owner of the shares.

STRATEGIES FOR ENHANCING HUMAN SKILLS IN THAILAND’S PREFABRICATED CONSTRUCTION COMPONENT MANUFACTURING INDUSTRY UNDER THE LEGAL AND REGULATORY FRAMEWORK OF DIGITAL TECHNOLOGY AND INNOVATION

2024-03-14T09:24:23+07:00

This study aims to 1) Assess the current workforce status and digital skills gap within Thailand’s precast construction component manufacturing industry; 2) Examine legal, regulatory, and policy factors related to digital technologies that influence labor skill development demands; 3) Develop and propose strategic frameworks for enhancing workforce competencies in alignment with emerging technologies and the digital legal framework; and 4) Recommend policy and practical applications to support human capital development at both organizational and national levels. A mixed-methods research design was employed, comprising both quantitative and qualitative approaches. The quantitative phase surveyed 150 respondents from 200 technologically advanced precast manufacturing factories in Bangkok Metropolitan Region and the Eastern Economic Corridor (EEC), using the Krejcie and Morgan (1970) sampling method. The qualitative phase involved in-depth interviews with 18 key stakeholders, including officials from the Ministry of Digital Economy and Society (MDES), Ministry of Labour, skill development institutions, industry associations, executives from construction component firms, and consultants in technology and human resources, using the Delphi technique.

The findings reveal a significant digital skill gap, with 55% of the labor force lacking essential digital competencies, despite rapid technological advancements in the industry—growing at a projected rate of over 4% annually from 2024 to 2028. Key regulatory bodies such as MDES, the Electronic Transactions Development Agency (ETDA), and the Personal Data Protection Committee (PDPC) play critical roles in establishing digital standards and governance. Strategic recommendations include specialized digital training programs, public-private collaboration mechanisms, and tax incentives for skill enhancement. These align with Thailand 4.0 policy, which emphasizes workforce preparedness for digital transformation, thereby enabling industrial resilience and sustainable human resource development.

LEGAL MEASURES TO PROTECT ANIMAL WELFARE FOR PROMOTING CAT BREEDING BUSINESSES

2024-08-10T13:39:10+07:00

This research aims to 1) analyze legal measures on animal welfare protection for promoting cats, 2) compare the problems of legal measures on the control of pet business establishments and the principles of practice of agencies related to pet business establishments, a case study of cats under Thai law and foreign law, and 3) find ways to solve the problems of legal measures on animal welfare protection for promoting cat breeding business. This research is a documentary research study from books, textbooks, academic articles, research reports, related academic documents, and related electronic media in the form of secondary data and primary data.

The research results found that: 1) Analysis of legal measures on animal welfare protection for the promotion of pets, cat type, found that legal measures have unclear scope of enforcement and content of provisions and regulations. The content of the regulations does not cover all aspects of cat welfare specifically. There are also penalties that do not clearly and specifically correspond to the severity of the offense against pets, cat type, which affects the protection and provision of animal welfare. As a result, pets, especially cats, still do not receive comprehensive protection in many aspects. There is also the use of unclear, confusing and non-standard legal measures. 2) To compare the problems of legal measures on the control of pet business establishments and the principles of practice of agencies related to pet business establishments, a case study of cats, according to Thai law and foreign law. It was found that under the Labor Protection Act B.E. 2541, there is still no comprehensive child labor protection law. Thai law does not have a specific child labor protection law in the entertainment industry. In addition, the powers and duties of responsible agencies and other existing legal measures are not sufficient to protect children who are exploited in the entertainment industry. 3) Guidelines for resolving The problem of legal measures for animal welfare protection to promote cat breeding business found that the scope of enforcement of legal measures and the content of related legal provisions should be revised to have clear details and cover all aspects of cat welfare, from importation, welfare arrangement and care, including regulations for cat breeding, to be a standard for practice in the same direction and consistent, and the penalty provision should be revised to be flexible according to the severity of the offense, so that the welfare of cats is protected effectively.

STRATEGIES FOR NAMING FOREIGN LANGUAGE MOVIES IN THAI FROM SF CINEMAS

2024-08-29T01:09:21+07:00

The objective of this research article was to study the strategic naming of Thai films as derived from foreign films. The samplings of study used in this research were derived from the 526 titles of the foreign films named in the Thai language during 2562-2564 through the purposive sampling. It was found that there are the three strategies of film naming.

The first strategy was the term transliteration consisting of three kinds as follows, transliteration of all messages without addition of Thai consisting of 70 titles, transliteration of all messages with addition of Thai, consisting of 47 titles, and transliteration of some parts with addition of Thai, consisting of 55 titles. The second strategy was the strategic translation consisting of 6 kinds namely; literal translation of all messages without addition of Thai, consisting of 12 titles, literal translation of all messages with addition or modification of some messages, consisting of 44 titles, literal translation of all messages through free translation with addition of Thai, consisting of 6 titles, translation of all messages through free translation, consisting of 1 title, translation of some parts with addition of message, consisting of 59 title and translation of some parts without addition of message, consisting of 1 title. The last strategy consists of the following two strategies namely; 1) new film naming without words in the same field was found 39 titles and new naming of film with words in the same field was found 183 titles. From the usage of strategy in film naming, it was found that the third strategy was used the most because the name founder is free in the film naming. It also made the story become more interesting one.

SCENARIOS OF BUDDHIST MANAGEMENT PRESSURE INFLUENCING CONDUCT OF PRISONERS IN PRISON

2025-03-06T02:41:48+07:00

This research aimed to: 1) analyze the stress management system for inmates under the Department of Corrections, 2) examine the Buddhist-oriented stress management approach and its impact on inmate behavior in prisons, and 3) propose a future vision (in 2025) for Buddhist-based stress management that influences inmate behavior. The study employed qualitative methods including document analysis, interviews, and focus group discussions, with data analyzed using descriptive analysis.

The findings revealed that: 1) the current stress management system of the Department of Corrections consists of three key components: (1) principles emphasizing human rights and international standards for the treatment of inmates, (2) structural elements including education, mental development, short-term vocational training, work skills, and physical fitness (sports), and (3) operational guidelines based on the Department of Corrections Regulation on Inmate Behavioral Development B.E. 2561 (2018). 2) The Buddhist stress management model emphasizes outcome-based curriculum design, including: (1) principles aiming to cultivate learners with intellectual ability, ethical conduct, and understanding of Buddhist doctrine, (2) curriculum components consisting of general education, core courses, and major subjects in Buddhist studies, and (3) implementation methods that involve relevant stakeholders. 3) The future vision for the Buddhist-based stress management curriculum in 2025 focuses on fostering individuals who apply Dhamma principles for self-development and behavioral transformation. The curriculum components include objectives, content, implementation, and evaluation, all of which align with the Department of Corrections Regulation on Behavioral Development (B.E. 2561) and the Ministerial Regulation on the Categorization of Higher Education Institutions (B.E. 2564).

MODEL OF STUDENT AFFAIRS ADMINISTRATION FOR CHINESE VOCATIONAL COLLEGES IN GUANGDONG PROVINCE

2025-03-11T02:07:37+07:00

This quantitative research seeks to thoroughly investigate the components of model of student affairs administration in higher vocational colleges in Guangdong Province and to propose a customized model suitable for this specific context. Through a comprehensive review of relevant literature and a carefully designed questionnaire survey, this study aims to comprehensively discuss the various components of model of student affairs administration in Guangdong's higher vocational colleges. A survey of 574 student affairs administrators and teachers in higher vocational colleges in Guangdong Province was conducted to understand the components of the model with 108 items. Sample size determined by Taro Yamane Formula (1967). The analysis method is based on exploratory factor Analysis (EFA), and SPSS software is used to extract the component of model of student affairs administration. The analysis revealed that the model of student affairs administration of higher vocational colleges in Guangdong Province can be divided into 7 components, namely Inner System, Job Standards and Principles, School-level Foundation, Personal Ability and Development, Service Content, Job Objective, and Team composition. The survey's strong construct validity, demonstrated by consistently high Cronbach's alpha values for all variables, confirms that the findings are reliable. This study seeks to analyze the structure of model of student affairs administration model and aims to establish a framework for enhancing the quality of student affairs administration in higher vocational colleges in Guangdong Province, with the ultimate goal of making a meaningful contribution to the field.

THE ESSENTIAL COMPETENCIES OF ONE TAMBON ONE PRODUCT (OTOP) ENTREPRENEURS FOR THE SUSTAINABILITY OF COMMUNITY ECONOMIES

2025-04-10T00:39:45+07:00

This research article presents a quantitative study using the concept of performance competency as the framework for the investigation. The research area is Mueang District, Nong Bua Lamphu Province. The sample group consists of OTOP products categorized under textiles and apparel, which have achieved a 5-star rating. This quantitative inquiry employs 6-point Likert scale questionnaires as its principal research tool, with a carefully selected cohort of 130 participants through a rigorous Multi-Stage Sampling technique. Data analysis is conducted applying descriptive statistics, Pearson’s Correlation Coefficient, and Multiple Regression Analysis (MRA).

The research findings indicate that: 1) The competencies of OTOP entrepreneurs in the textile and apparel domain are perceived with high importance, yielding a mean score of 4.73. 2) The analysis of the relationship between the competencies of OTOP entrepreneurs and community economic enhancement indicates that all six competency types—skills, knowledges, opportunities, managements, strategies, and relationships—are statistically significant at the 0.05 level. Notably, these independent variables account for approximately 51.800% of the variance in the dependent variable (R² = 0.518). 3) The findings indicate that the development of operational competencies of OTOP group members is a key factor in promoting the economic growth of the community.

This research can support management and strategy for assisting in business planning, defining long-term growth strategies, and developing products that align with market demand. And strengthening community relationships for building cooperation among OTOP members and within the community to create a social support network that strengthens and sustains the community's economy. Enhancing the competencies and operational abilities of OTOP members is a crucial mechanism that can help elevate the community's economy and ensure its sustainable growth in the long term.

MODERN ORGANIZATIONAL MANAGEMENT THAT AFFECTS THE SATISFACTION OF POPULATION SERVICES OF PUBLIC HEALTH IN BANGKOK.

2025-04-22T23:41:41+07:00

This research aimed to: 1) study modern organizational management affecting the satisfaction of public health service users in Bangkok, 2) compare levels of user satisfaction, and 3) propose appropriate modern organizational management approaches. The study employed a quantitative analysis method with a sample group of public health service users in Bangkok.

The findings revealed that the average score of problems in modern organizational management across three key dimensions was 2.56 (S.D. = 0.75), interpreted as a moderate level. The dimensions of modern management (mean = 2.86) and public health (mean = 2.69) scored the highest, both at a moderate level, while the satisfaction of service users had the lowest average (mean = 2.13), interpreted as a low level. In terms of the three aspects of modern organizational management, the overall average score was 2.29 (S.D. = 0.72), also at a low level. The dimension of analytical and synthetic management had the highest average (2.75), interpreted as moderate, followed by technology (2.10), and public health service delivery (2.03), both interpreted as low. Overall, when considering five dimensions of modern organizational management affecting service user satisfaction, the total average score was 2.45 (S.D. = 0.70), interpreted as low. Among these, trustworthiness received the highest mean score (3.12), interpreted as high. This was followed by satisfaction (2.48) and empathy (2.45), both at a low level. Responsiveness scored 2.33 and speed of service scored the lowest at 1.90, both also at a low level. The research indicates a clear need to improve management processes to enhance the quality and responsiveness of public health services in urban areas, ensuring they better meet the expectations and satisfaction of service users.

INNOVATION FOR THE DEVELOPMENT OF DESIRABLE CHARACTERISTICS OF SCHOOL ADMINISTRATORS UNDER THE OFFICE OF THE BASIC EDUCATION COMMISSION TO APPROACH THE ROYAL AWARD

2025-01-21T18:21:58+07:00

This research aimed to: 1) analyze the desirable characteristics of school administrators, 2) develop an innovation for enhancing those characteristics, and 3) evaluate and certify the innovation for developing the desirable characteristics of school administrators under the Office of the Basic Education Commission in preparation for becoming Royal Award-winning schools. The study employed a mixed methods research approach. The research framework was grounded in leadership trait theory, the concept of 21st-century educational leadership, and the management model for Royal Award schools. The sample group consisted of 352 participants, including school administrators, heads of four departments, teachers, and school board members, selected through stratified random sampling, simple random sampling, and purposive sampling techniques.Two main research instruments were used: 1) a performance-level questionnaire and 2) an evaluation form for innovation validation. Data were analyzed using percentage, mean, standard deviation, Pearson’s correlation coefficient, and confirmatory factor analysis (CFA). The findings revealed that: 1) the desirable characteristics of school administrators comprised three main components and eleven subcomponents; 2) an innovation titled the TSA Model was developed, consisting of three core components: (1) leadership traits, (2) the role of administrators in the 21st century, and (3) management for Royal Award-winning schools; and 3) the innovation was evaluated and validated by experts and specialists as appropriate and feasible for practical implementation.

GUIDELINES FOR TRANSFORMATIONAL LEADERSHIP DEVELOPMENT OF SCHOOL ADMINISTRATORS RELATING TO TEAMWORK OF TEACHERS UNDER BURAPHA PRATEUNGWIT EDUCATION QUALITY DEVELOPMENT CENTER, CHIANG MAI PRIMARY EDUCATIONAL SERVICE AREA 3

2024-02-15T20:35:01+07:00

This mixed-method research aimed to: 1) examine the level of transformational leadership among school administrators and the level of team collaboration among teachers; 2) explore the relationship between transformational leadership of school administrators and teachers’ teamwork; and 3) propose guidelines for developing transformational leadership among school administrators that correlates with effective team collaboration. The study was based on four dimensions of transformational leadership theory: 1) idealized influence, 2) inspirational motivation, 3) intellectual stimulation, and 4) individualized consideration. The quantitative sample consisted of 92 teachers, while the qualitative sample included five participants: supervisors, school administrators, and teachers. The research instruments were questionnaires and semi-structured interviews. Data analysis was conducted using percentage, mean, standard deviation, Pearson’s correlation coefficient, and content analysis. The findings revealed that both transformational leadership of school administrators and teamwork among teachers were at a high level. A statistically significant positive correlation at the .01 level was found between the transformational leadership of school administrators and teacher teamwork, with correlation coefficients ranging from 0.217 to 0.731 across dimensions. The proposed development guidelines are as follows: 1) In terms of idealized influence, administrators should serve as role models, define clear goals, implement systematic processes, and consider team feedback; 2) Regarding inspirational motivation, administrators should inspire and motivate staff, foster team spirit, and articulate a compelling vision; 3) For intellectual stimulation, administrators should encourage analytical thinking, innovative problem-solving, and diverse perspectives; and 4) With individualized consideration, administrators should recognize individual differences, support personal growth, and provide opportunities for members to fully demonstrate their abilities.

NEEDS AND GUIDELINES FOR ENHANCING COMPETENCY DEVELOPMENT OF SCIENCE TEACHERS UNDER THE SECONDARY EDUCATIONNAL SERVICE AREA OFFICE PHETCHABUN

2025-02-24T22:20:48+07:00

The objectives of this research article were 1) to study the needs and requirements of the learning management competencies of science teachers in schools under the Secondary Educational Service Area Office Phetchabun, 2) to study the approaches for developing the learning management competencies of science teachers in schools under the Secondary Educational Service Area Office Phetchabun. It is an integrated research method. The concept of science learning management competency was studied as a research framework. A Study of the Necessary Needs of the Learning Management Competencies of Science Teachers The sample group consisted of 201 science teachers, selected by random stratification by school size. The research tool was an estimation questionnaire. The data were analyzed by analyzing the data using the mean. standard deviation and prioritization of needs, needs (PNI_modified), step 2, a study of approaches to develop learning management competencies of science teachers. Data were obtained from interviews with 4 experts. Data were analyzed by content analysis. The results were shown that: 1) The study of needs index (PNI modified) of learning management competency of science teachers under The Secondary Educational Service Area Office Phetchabun found that the highest score of the Priority Needs Index was the science curriculum development and the planning of learning management aspect, followed by the Management of learning according to the concept of the nature of science. And the Child-centered learning. Respectively 2) The study of guidelines of skills competency of science teachers’ development under The Secondary Educational Service Area Office Phetchabun. found that the Educational Service Area Office should provide training. Workshop for development of science learning management competency. The administrators of educational institutions must encourage science teachers to participate in training and supervise and monitor science learning management. and science teachers should study from learning resources and participate in Professional Learning Community (PLC) in order to develop science teachers' learning management competencies. knowledge discovered The development of science learning management competencies It must be consistent with the self-improvement needs of science teachers. There is a group of science teachers who want to develop themselves in the same area. to develop into a learning community.

THE IMPLEMENTATION OF LEGAL MEASURES FOR EFFECTIVE WASTE MANAGEMENT IN MUEANG DISTRICT, PHITSANULOK PROVINCE

2025-03-06T02:28:43+07:00

This research article has two objectives: 1) to study the implementation of waste management in Muang District, Phitsanulok Province, and 2) to analyze the effectiveness and suggest improvements to the legal measures related to waste management in Muang District, Phitsanulok Province. The research is a mixed-methods study based on environmental management and environmental law frameworks. The sample group consists of 399 residents of Muang District, Phitsanulok, selected using convenience sampling, and five legal academics from Phitsanulok University and Phibunsongkhram Rajabhat University, selected using purposive sampling. The data collection tools include a questionnaire for studying waste management issues in the area and interviews to study the effectiveness and improvement of legal measures. Data were analyzed using frequency, percentage, mean, standard deviation, and content analysis. The results of the study show that the overall waste management in Muang District, Phitsanulok, is at a high level, with recycling efforts having the highest average score. However, waste reduction and reuse efforts are at a moderate level. The enforcement of laws and penalties is highly effective. However, public participation remains at a moderate level. The recommendations suggest that to enhance waste management, efforts should focus on increasing public participation through campaigns, raising awareness, and offering incentives. Additionally, modern technologies should be used to efficiently recycle waste to reduce the waste volume sustainably. The knowledge from this research can be applied to develop appropriate waste management measures in other communities, promoting cooperation between the government and the public to reduce environmental impacts in the long term.

THE DYNAMIC OF KOEY PLA AND PUNG PLA CANAL LOCAL FOOD THE CASE OF NAKHON SI THAMMARAT PROVINCE

2025-02-24T21:29:39+07:00

The Dynamic of Koey Pla and Pung Pla Canal local food The Case of Nakhon Si Thammarat Province. The purpose is to : 1. to study the context and lifestyle factors of the canal people. Koey Pla and Pung Pla production source Nakhon Si Thammarat. 2.to study the ways of the Nakhon Si Thammarat Canal people About the wisdom of making Koey Pla-Pung Pla and 3. to analyze the dynamics and persistence of food culture used to Koey Pla-Pung Pla to the way of life in the present. It is a qualitative research. The EFR (Ethnographic Futures Research) research technique was mainly used to collect data in the research area. with participatory observation In-depth interviews with relevant people, Focus Group Discussion and Focus Group analysis, synthesize information from experts.

The results showed that ; The context and lifestyle factors of the canal people. People's lives near canals or water sources with abundant fish. Near the wharf or fresh fish trading point. The ways of the Nakhon Si Thammarat Canal people it was found that spending time depends on environmental factors, namely water sources with an abundance of fish, spending time on equipment preparation. And go out to find many types of fish, such as laying out hooks, biting traps (fish nets), which usually go out in the evening. In the morning, we will go out to catch fish or cast nets. In the late afternoon, we will go to the fish market, where we will sort out sizes and sell fresh fish by taking our giblets out. Let's make Koey Pla and marinate Pung Pla. The dynamics and persistence of food culture used to Koey Pla-Pung Pla to the way of life in the present It was found that there was an adaptation to social changes. There is learning and development to adjust the production pattern of Koey Pla Pung Pla to be more convenient. Terracotta containers are more convenient than plastic containers. There is a network of people who do Koey Pla Pung Pla with the fresh market vendors. Flea market and curry shop Chinese dessert shop directly. Make the market system used to Koey Pla Pung Pla moves according to market demand. Including markets that order over the phone and order online, deliver directly to the orderer.

SYNTHESIS OF FACTORS AFFECTING CUSTOMER LOYALTY IN HEALTH BEVERAGE GROUP IN SOUTHERN THAILAND: A LITERATURE REVIEW

2025-04-10T00:43:20+07:00

This article aims to synthesize factors affecting customer loyalty in the health drink group in the southern region of Thailand. The results of the literature review found that customer trust affects customer loyalty, customer experience affects customer trust, customer engagement affects customer trust, and customer engagement affects customer loyalty. Therefore, health drink business operators must focus on building customer trust, creating good customer experiences, and building customer engagement so that these factors result in customer loyalty, which will lead to repeat purchases and word-of-mouth among customers. This will also be beneficial for developing a sustainable business. In addition, relevant agencies can use the results of this literature review to develop curricula, provide knowledge, training, and recommendations, as well as find ways to expand health drinks to reach more consumer groups, in order to create long-term health benefits for the public.

NEEDS ASSESSMENT OF LEARNING MANAGEMENT SKILLS DEVELOPMENT OF TEACHERS IN SCHOOLS UNDER SAKON NAKHON PRIMARY EDUCATIONAL SERVICE AREA OFFICE 2

2025-04-10T00:42:39+07:00

This research aimed to: 1) study the current and desired conditions of teachers’ instructional management skills in schools under the Sakon Nakhon Primary Educational Service Area Office 2; 2) identify the needs for developing instructional management skills; and 3) propose development guidelines for improving these skills. The study employed a survey research methodology. The sample consisted of 349 school administrators and teachers, selected through multi-stage sampling. The research instruments included two questionnaires: one addressing current and desired conditions of instructional management skills, and the other concerning development guidelines. Data were analyzed using frequency, percentage, mean, standard deviation, and Modified Priority Needs Index (PNI Modified).

The results revealed that: 1) the overall current condition of teachers’ instructional management skills was at a high level, while the desired condition was at the highest level; 2) the overall average PNI Modified value for the five skill areas was 0.156. Two areas—curriculum and instructional media—had PNI values higher than the average, indicating a more urgent need for development; 3) the key aspects identified for targeted development were curriculum and the use of instructional media. The findings suggest that focused efforts to enhance curriculum planning and media utilization competencies among teachers are essential. These results can be used as a foundation for strategic planning to develop teachers’ instructional management skills, supporting more effective school administration and teaching practices in the primary education sector.

DEVELOPING A SET OF INNOVATIVE KNOWLEDGE TO PROMOTE THE PRACTICE OF BEING A GOOD PERSON FROM BUDDHIST TEACHINGS APPEARING IN THE PALM-LEAF SCRIPTURES OF WAT KONGKARAM RATCHABURI PROVINCE

2025-04-22T23:33:18+07:00

This research article is a study of guidelines. “Developing a set of innovative knowledge to promote the practice of being a good person from Buddhist teachings appearing in the palm-leaf scriptures of wat kongkaram ratchaburi province” This research article is a study of guidelines. “Developing a set of innovative knowledge to promote the practice of being a good person from the Buddhist teachings that appear in the palm scriptures of Wat Kongkaram. Ratchaburi Province” from the translation of the Mon language palm leaf scriptures into Thai. To see the value and importance of palm leaf scriptures This is the basis for living life that shows the dangers of laziness. and received the benefit of diligence figuratively In the way of life of Thai people of Mon descent who are connected to the main institutions, namely houses, temples, schools, which are based on morality and ethics in living life according to the principles of Buddhism in Buddhism. In practicing being a good person from the teachings that appear in the palm-leaf scriptures of Wat Kongkaram. Ratchaburi Province, where the Venerable Dr. Afa Maha Thera which is a Mon monk who wrote in the palm leaf scriptures in the form of Mon letters that appear in the palm leaf scriptures on the topic "Teachings of Temple Disciples" and on the topic "Moral Tales" which promotes the practice of being a good person from the teachings appears in the scriptures It is published as a book. There are 500 volumes of “teachings for temple students” and they are made into computer-aided teaching lessons for promoting the practice of being a good person from the teachings that appear in the palm-leaf scriptures of Wat Kongkaram.

DEVELOPING THE ELECTRIC VEHICLE BUSINESS TO DRIVE QUALITY OF LIFE DEVELOPMENT

2025-04-26T09:56:36+07:00

The objectives of this research are 1) to study and analyze government policies toward promoting the electric vehicle business, 2) to study the demand for using electric vehicles among Bangkok people, and 3) to propose guidelines for the model of the electric vehicle business to drive Quality of life development This research is qualitative and has identified key informants, namely executives of the Automotive Industry Council and electric vehicle industry operators, totaling 8 people, using explanations and giving importance to social phenomena that occur based on The meaning of the interpretation of the content.

The results of the study found that the electric vehicle business model guidelines drive the development of quality of life the government policy has a positive effect on the demand for purchasing electric cars. Because the electric car industry is a new industry the government needs to come in and help with encouraging people interested in using electric cars, such as reducing tax rates, purchasing discounts, and others. As for the factors driving the electric vehicle business to improve the quality of life. Performance factors and safety factors of electric cars this is due to distrust of electric vehicle technology and public utilities. About electric cars, it was found that there were shortcomings in public utilities such as electric car repair centers. Knowledge of technicians who repair electric cars and there are few public electric vehicle charging stations. Affecting problems in the travel distance of electric cars.

THE RURAL POOR IN THE LATE: OPPORTUNITIES AND CHALLENGES 21 CENTURY

2025-04-26T09:51:16+07:00

This research titled “The Rural Poor: Opportunities and Challenges at the End of the 21st Century” aimed to: 1) study the rights and access to resources of the rural poor, 2) develop concepts, policies, and integrated strategies for addressing poverty, and 3) strengthen mechanisms to help the rural poor cope with future challenges. The study employed qualitative research methods, including document analysis, in-depth interviews, focus group discussions, and vocational promotion activities conducted in the rural community of Ban Mae Hat.

The findings revealed that: 1) the rural poor face several issues in accessing resources, such as the inability to acquire land ownership in protected forest areas, water scarcity due to mountainous terrain, limited access to education owing to distance and teacher shortages, and inadequate public health services. These issues call for state intervention through legal reforms and equitable resource allocation. 2) The development of integrated concepts, policies, and strategies focuses on addressing poverty through multiple dimensions—economic, social, educational, health, infrastructure, and environmental—emphasizing cooperation among government agencies, private organizations, and communities to ensure effective and sustainable problem-solving. 3) Mechanism building to prepare for future challenges is guided by the CMPAC model, which includes five stages: creating driving forces, shared learning, participatory planning, practical application, and transformative adaptation for sustainable development. Key activities included training in online sales, promoting savings, and developing community infrastructure. The research found that strengthening local mechanisms requires multi-sector collaboration and the practical application of the Sufficiency Economy Philosophy to daily life as a core approach to achieving sustainability.

MIGRANT WORKERS: OPPORTUNITIES OR CRISIS

2024-10-16T16:45:15+07:00

Every human being born has their own potential, whether they are Thai people or migrant workers. They have different lifestyle goals which depends on the individual components. The true goal of every human being may not be different, that is, the desire for life to be fulfilled in what one desires and to live a happy life. Migrant workers refer to natural persons who do not have Thai nationality. Migrant workers are mentioned in this academic article. Refers to migrant workers of 3 nationalities: Myanmar, Laos, and Cambodia. The entry of migrant workers creates opportunities for Thailand in many ways, including 1) creating opportunities to help and support each other among neighboring countries and ASEAN countries. 2) Preparing to accommodate the changing population structure 3) Compensating for the declining labor age and entering an aging society 4) Supporting the economy and building Thailand's competitiveness 5) Moving towards achieving the goals of Sustainable development (SDGs) of Thailand and ASEAN countries and 6) Support the mechanism driving Thailand's global health strategy if considering the critical situation of migrant workers coming to work in Thailand. It was found that there were impacts including 1) the careers of Thai people, 2) the security, and 3) Health, which is considered as a whole, it can be seen that migrant workers coming to work in Thailand are a crisis opportunity just a tool to help create opportunities for achieving goals that have been set together, opportunities that arise "It is both a worldly and a religious opportunity" under the principles of humanity. Human rights principles security principles of sustainable development principles of social protection and the principles of participation of all sectors: "Leave no one behind" according to the goals of the 20-year national strategic plan (2018 - 2037).

THE IMPLEMENTATION OF INNOVATION ON SERVICE IMPROVEMENTS AND SUSTAINABILITY OF THE COMPTROLLER GENERAL’S DEPARTMENT MINISTRY OF FINANCE

2025-01-27T00:05:41+07:00

The objectives of this research are 1) to study the components of transformational leadership factors, innovative behaviors in the workplace, and knowledge management that lead to innovations affecting the sustainability of the Comptroller General's Department.
2) to examine the relationship between transformational leadership factors, innovative behavior in the workplace, and knowledge management and their impact on innovation, which in turn affects sustainability. 3) to investigate the influence of transformational leadership and innovation-creating behaviors in the workplace and knowledge management on the sustainability of the Comptroller General's Department. The researcher employed a Convergent Parallel Design, conducting both qualitative and quantitative research simultaneously, giving equal importance to both approaches. The research results are presented together in the interpretation section to ensure accuracy and completeness. Basic statistics, such as mean and standard deviation, were used to analyze the data. Advanced research hypotheses were tested using Structural Equation Modeling (SEM), and the results from both types of research were compared. It was found that the qualitative and quantitative research results were consistent. The findings indicate that transformational leadership has a positive influence on government innovation at the Comptroller General's Department, particularly in stimulating innovative behavior that turns ideas into practice. Knowledge management also plays a positive role in fostering government innovation, especially in knowledge transfer and utilization. Furthermore, the Comptroller General's Department is shown to possess an organizational culture that encourages change and the development of new ideas, facilitating the creation of innovations that support the department's mission for sustainability.

USING ONLINE SOCIAL NETWORKS AMONG STUDENTS OF FACULTY OF HUMANITIES AND SOCIAL SCIENCES, PRINCE OF SONGKLA UNIVERSITY PATTANI CAMPUS

2024-09-13T01:05:41+07:00

This research aims to achieve two objectives: 1) to study the information consumption behaviors of undergraduate students on online social networks, and 2) to examine the relationship between media literacy and information consumption behaviors on online social networks. It is a survey-based exploratory study conducted with a sample group comprising first-year undergraduate students from the Faculty of Humanities and Social Sciences, Prince of Songkla University, Pattani Campus, who enrolled in the Digital Literacy course during the first semester of the academic year 2023. A total of 341 students consented to participate in the study and permitted the use of their data for research purposes. The research utilized an online questionnaire as the research instrument and analyzed the data using frequency analysis, percentages, and Chi-square tests. The research findings indicate that 1) the majority of students exhibit a behavior of using online social media through mobile phones/smartphones within the school premises. The significant factor influencing internet usage is the convenience of accessing information. The primary objective of using online social network services among students is for educational purposes, such as online learning and information retrieval. The frequency of using online social network services is seven days a week, with students spending 7-9 hours per day. 2) The analysis of the relationship between media literacy and information literacy with behaviors of using online social networks, using Chi-square, found that media and information literacy correlate with behaviors of using online social networks. The three main objectives include staying informed with general news, facilitating communication and conversations, and engaging in recreational activities. The research findings will be used by the researchers for future development planning, refining teaching methodologies, and organizing appropriate activities to further enhance student development.

GUIDELINES FOR DEVELOPING STEP-UP STRATEGY OF SMALL AND MEDIUM-SIZED ENTERPRISES OF FOOD INDUSTRY IN BANGKOK AREA

2025-04-22T23:34:27+07:00

This research aims to: 1) Develop step-up strategy for small and medium-sized enterprises (SMEs) in the food industry in Bangkok. 2) Examine the success of SMEs in the food industry in Bangkok after implementing the step-up strategy. 3) Explore approaches to developing step-up strategy that influence the success of SMEs in the food industry in Bangkok. This mixed-methods research employed concepts and theories related to innovation types, step-up strategy, and the success of SMEs as its research framework. The sample consisted of 400 SME operators in the food industry in Bangkok, selected using a purposive sampling technique. Two research instruments were used: 1) questionnaires and 2) in-depth interview guidelines. Data was analyzed using basic statistics and inferential statistics, including multiple regression analysis for quantitative research. Qualitative research involved context analysis and descriptive narratives.

The findings revealed that: 1) Developing a step-up strategy for SMEs in the food industry in Bangkok requires innovation and technological development, which significantly impacts the success of these enterprises. 2) step-up strategy has a significant influence on the success of SMEs in the food industry in Bangkok. 3) Approaches to developing step-up strategy significantly influence the success of SMEs in the food industry in Bangkok.

The findings of this research can be beneficial for applying innovation to step-up SMEs in the food industry in Bangkok, which is crucial for enhancing competitiveness and achieving sustainable growth.

GLOBAL HUMAN RIGHTS ISSUE: LEGAL : CONTEXT OF THAILAND ON THE ISSUE OF LIFE PARTNERS

2025-01-21T04:03:08+07:00

Currently, there is a global demand for changes in laws and policies in many countries to recognize and protect the rights of same-sex couples to form families and cohabit with their partners. Many countries have the idea that defining marriage as only between a man and a woman is unfair and unequal to all people in society, leading to the enactment of laws to recognize the family formation of persons with diverse sexualities in more than 33 countries to date. Thailand has ratified the Universal Declaration of Human Rights (UDHR) and the International Covenant on Civil and Political Rights (ICCPR), which are international instruments and treaties that define the right to marry and have a family life (Right to Family). Thailand also signed the Yogyakarta Principles on the Application of International Human Rights Law in relation to Sexual Orientation and Gender Identity 2006, which stipulates in Article 24 that "Everyone has the right to form a family regardless of sexual orientation and gender identity". But at present, there is no law that recognizes the right to form a family and cohabit with a partner of same-sex couples. Thailand's lack of this law makes it difficult to deal with family relationships of same-sex couples, causing many problems, such as when a partner may be abandoned because they cannot support themselves, when partners cannot manage property, they have earned together, or when partners do not have the right to be heirs by law, inherit property, sue together, or decide on medical treatment on behalf of a partner. The human rights situation in Thailand remains problematic with violations and restrictions of political and civil rights. In 2020, the National Human Rights Commission received the highest number of complaints on the issue of rights in the judicial process, which included cases of inappropriate treatment of gender and status at checkpoints. Moreover, there were problems of discrimination against groups of people with diverse sexual orientations, such as employment, dress code, sexual harassment or abuse in the workplace. Additionally, there were problems of rights in family matters, which involved limitations in accessing various rights for groups of people with diverse sexual orientations, such as property management, consent for medical treatment, inheritance and adoption. Some of these problems were related to the rights of same-sex couples to marry in Thailand.

HOUSES, TEMPLES, SCHOOLS, ROLES IN PROMOTING DEVELOPMENT RIGHTS: CASE STUDY OF WAT RAI KHING COMMUNITY

2025-01-21T04:03:34+07:00

Academic article on houses, temples, schools, their roles in promoting development rights: a case study of Wat Rai Khing community. The objective is to study the participation of homes, temples, and schools in promoting development rights and receiving benefits from people in the community. The main goal is to encourage the community to have lifelong learning. Promoting the community economy (employment) and providing care for the elderly. Consistent with the framework of the development plan in 3 areas: Quality birth living with quality and participating in national development and aging and dying with quality. In addition, operations under mechanisms and strategies play a role in promoting development rights in 5 areas: Infrastructure Environment and natural resources Economic aspects and the well-being of the people Social aspect and quality of life of the people and political and administrative aspects. There is an integrated study method, consisting of document research and interviews the focus group has representatives from their homes or communities. Local administrative organizations, temples, schools and those involved in promoting development rights in the area. Which is the key focusing on creating a community society with morality and embracing the philosophy of sufficiency economy. There are guidelines for the community in the Wat Rai Khing area to be the center for integrating various project activities of all agencies. There is a working group to drive and develop the community with the power of worship. It is the central point in coordinating operations and distribute correct information to citizens at all levels to have a sense of responsibility towards the public. Know love and unity have understanding and access to various government projects thoroughly and equally. There are activities that create jobs, careers, and create revolving income at the grassroots economy level.

IMPROVING THE SURVIVAL RIGHTS OF WORKERS ACCORDING TO INTERNATIONAL STANDARDS

2024-10-09T09:05:18+07:00

The academic article titled "Enhancing the Right to Survival of Workers according to International Standards" aims to study how to enhance the right to survival of workers according to international standards in accordance with the 5th National Human Rights Plan (2023-2027). In this plan, there are challenging situations, such as "the problem of rising household debt and SMEs that cannot access the state's relief measures for the damage caused by the COVID-19 outbreak". Currently, household debt has become a major problem at both the present and national levels, as household debt has risen to 90% of the gross domestic product (GDP). This debt problem not only affects the middle class and the poor, but also erodes the sales of businesses and hinders the Thai economy from moving forward and growing. The target group is defined as employees and self-employed workers, in order to enable both groups to access economic rights, which are rights under the Universal Declaration of Human Rights, as well as to study the model of "using debt to develop people" that originated from Bangladesh and the project of loans for improving the lives of employees and labor banks by Assoc. Prof. Dr. Narong Phetprasert, who proposed and drafted it since 2003 and was included in the draft constitution of 2015, section 289, that this model would enhance the rights of insured workers through the establishment of a fund and a bank for insured workers, in order to achieve human rights under the Universal Declaration of Human Rights or not, and how.

DevelopDEVELOPING LEARNING OUTCOMES TO RECOVERING LEARNING LOSS FOR SOCIAL STUDIES, RELIGION, AND CULTURE LEARNING GROUP ABOUT BUDDHIST ETIQUETTE BY USING TEACHING TECHNIQUES CIPPA MODEL OF STUDENTS PRATHOM SUKSA 5 AT PHAYAKKHAPHUM PHISAI KINDERGARTEN SCHOOLing learning outcomes to recovering learning loss for Social studies, religion, and culture learning group about Buddhist Etiquette by using teaching techniques CIPPA model of students Prathom Suksa 5 at Phayakkhaphum Phisai Kindergarten School

2023-12-19T17:00:01+07:00

The Objective of this research were 1) To create and determine of Efficiency for developing learning outcomes to recovering learning loss for Social studies, religion, and culture learning group about Buddhist Etiquette by using teaching techniques CIPPA model of students Prathom Suksa 5 at Phayakkhaphum Phisai Kindergarten School 2) To compare learning achievement using teaching techniques CIPPA model Semester 1, academic year 2023, obtained by purposive selection method. Tools used: (1) pre-test and post-test (2) CIPPA model learning management plan. The research results found that: 1) The Efficiency of the learning plan on Buddhist etiquette using the CIPPA Model teaching technique to recovering learning loss for social studies, religion, and culture learning group of students Prathom Suksa 5 at Phayakkhaphum Phisai Kindergarten School has an efficiency of 82.36/85.52, higher than the set 80/80 criterion. Recovering Learning loss on knowledge, social and emotional aspects It's at a very good level. 2) The Students Prathom Suksa 5 who received learning activities CIPPA Model before study average were 4.15 with a standard deviation of 0.94 and after study with an average of 8.55 with a standard deviation of 0.95. it was found that after studying was higher than before studying. and were significantly different at the .05 level.

SOCIAL PROTECTION UNDER THE THAI SOCIAL WELFARE SYSTEM AND QUALITY OF LIFE OF MIGRANT WORKERS

2025-01-21T04:04:33+07:00

This research aims to study the situation of migrant workers in Samut Prakan Province. Social protection under the Thai social welfare system and the quality of life of migrant workers, including appropriate approaches to social protection and development of the quality of life of migrant workers who come to work in Thailand, uses a mixed methods research method, stratified random sampling covering all districts of migrant workers who came to work in the system legally, including Myanmar, Lao, and Cambodian nationalities, totaling 412 people, found that the situation of migrant workers in Samut Prakan Province mostly receive social protection under the Thai social welfare system, more than 90% according to the components. The 4 dimensions of quality of life according to the World Health Organization: physical, mental, and social relationships are at a good level with an average of 37.6, while the environmental aspect is at a moderate level. An appropriate approach to social protection and improving the quality of life of migrant workers should establish various procedures. It should be easy to understand, not complicated, and have a system in place to drive long-term operations. Even though Thailand has laws to support international standards and the Thai context that are good and comprehensive, promoting law enforcement into practice and allowing migrant workers to have access to and receive equal legal care is important, there should be the same database system, with clearly defined responsible departments, such as specifying "Department of Migrant Labor" or having an independent organization to directly supervise and take responsibility, such as establishing the "Office of the Migrant Labor Committee" to supervise.

INNOVATIVE LEGAL FRAMEWORK FOR URBAN DEVELOPMENT: A CASE STUDY OF THE RESIDENTIAL CONSTRUCTION INDUSTRY IN BANGKOK'S URBAN INNOVATION ZONES

2025-04-22T23:36:54+07:00

This study aims to 1) Analyze the current state and issues of the existing legal framework governing the residential construction industry in urban innovation zones; 2) Develop an innovative legal framework for urban development; and 3) Propose policy recommendations for government agencies and stakeholders to implement this framework. A mixed-methods approach was employed. Quantitative data were collected via a survey of 150 respondents from a population of 200 real estate developers in Bangkok (Sample Size Determined by Krejcie and Morgan 1970 using simple random sampling). Qualitative data were obtained via Delphi interviews with 20 experts from government, private, and civil society sectors.

The quantitative results indicate that key legal barriers to innovative residential development include protracted construction permit processes, rigid building regulations, and insufficient tax incentives for innovation projects. The qualitative findings reached consensus on five core components of an innovative legal framework: 1) Revising zoning and building regulations to be flexible and accommodating of new technologies; 2) Establishing one-stop permit service agencies; 3) Providing financial and tax incentives for firms adopting innovations; 4) Creating collaborative mechanisms among government, private, and community stakeholders in innovation zones; and 5) Implementing regulatory sandbox approaches that allow experimentation with innovations under special conditions in limited areas. The proposed framework is expected to accelerate the adoption of advanced construction technologies and processes, contributing to the sustainable development of innovation-driven urban areas.

THE MODEL OF APPLICATION OF AN EFFECTIVE INNOVATIVE LEADERSHIP MODEL OF SCHOOL ADMINISTRATORS UNDER OFFICE OF BASIC EDUCATION COMMUNITY GOVERNMENT INSPECTION AREA 14

2024-09-13T00:30:14+07:00

This research is research and development with the objectives to 1) study the current condition. The need for innovative leadership From related documents and research and a target group of 244 people 2) Create a model for using innovative leadership By specifying issues with needs at a higher level (X > 3.51), checking suitability and feasibility through group discussion of 11 experts. 3) Trying out the innovative leadership model. with a group of 9 people who were specifically given information. By experimenting with the format and satisfaction. 4) Evaluate the format for using innovative leadership. By 21 experts and stakeholders. Tools used include questionnaires, interviews, and evaluation forms. Statistics used in data analysis include mean, percentage, and standard deviation. and content analysis The results of the research found that 1) the current conditions and overall needs are at a high level ( = 4.81) and the leadership approach has 5 elements: 1) having an innovative vision, 2) innovative revolutionary thinking, 3) Network building and teamwork 4) Systematic strategic management 5) Strategy formulation aimed at innovation 2) Leadership style was found to be appropriate at the highest level ( = 4.51, = 0.41) and the possibility It is at the highest level ( = 4.46, = 0.42) 3) The results of the experiment using the model found that before the experiment it was at a fair level. and after the experiment, it was at a very good level Satisfaction is at the highest level ( = 4.71, = 0.47) 4) The results of the format evaluation found that it is feasible and useful. Overall it is at the highest level ( = 4.59, = 0.44).

THE PROCESS OF STRENGTHENING LOCAL COMMUNITY IDENTITY TO DEVELOP THE ANCIENT CITY'S ECO-TOURISM ATTRACTIONS NON MUEANG, CHUM PHAE DISTRICT, KHON KAEN PROVINCE

2025-02-25T23:02:30+07:00

This qualitative research aimed to (1) examine the local context of Non Muang in Chum Phae District, Khon Kaen Province; (2) explore the enhancement of local identity for the development of Non Muang ancient city as a cultural and conservation-based tourist attraction; and (3) propose guidelines for promoting heritage tourism in the area. The study employed in-depth interviews with 30 purposively selected participants and applied content analysis for data interpretation. The findings revealed that Non Muang, an archaeological site in Chum Phae Subdistrict, was originally an agricultural area that evolved through prehistoric and historic periods. It was later developed into an educational and cultural learning center. The enhancement of local identity focused on promoting historical heritage, supporting local products such as traditional rice wine enterprises, handmade clothing, local vegetable cultivation, and unique rice varieties such as “Thapthim Chum Phae.” Community engagement was emphasized through collaboration with various local sectors, volunteerism, and public awareness campaigns. These efforts fostered a shared sense of responsibility in welcoming and guiding visitors. Key strategies for promoting heritage tourism included cultivating local pride through the integration of “Home-Temple-School” (Baworn) participation, incorporating heritage education into local school curricula, and organizing annual rituals and festivals to honor the ancient city. These initiatives aim to position Non Muang as a sustainable cultural learning destination that reflects the community’s historical identity and strengthens the local economy through tourism.

THE CURRICULUM DEVELOPMENT ON THE SUBJECT OF COMPUTER GRAPHICS BASED ON TASK BASED LEARNING AND ELECTRONIC PORTFOLIOS FOR BACHELOR’S DEGREE STUDENTS AT SAVANNAKHET UNIVERSITY, LAO PEOPLE’S DEMOCRATIC REPUBLIC

2025-03-01T21:36:50+07:00

This research article aims to: 1) investigate the current conditions, expected conditions, and the necessary needs, 2) develop a curriculum for a computer graphics course, 3) study the results of the curriculum implementation, and 4) examine the students' satisfaction with learning according to the curriculum. This is a mixed-methods research. The sample group consisted of 22 instructors and 127 students from the Multimedia Technology program. A questionnaire was used to assess the current and expected conditions, with a discrimination index greater than 0.20 and a reliability coefficient of 0.98. The study found that: 1. The overall current conditions were at a low level, while the expected conditions were at the highest level. The PNI_modified for the needs assessment exceeded 0.30 for all components and indicators. 2. The results of the course evaluation by experts indicated that the curriculum was highly appropriate, receiving an excellent rating. 3.The implementation of the curriculum showed that the computer graphics course had an efficiency of 84.16/89.62. Students who studied the computer graphics course demonstrated significantly higher learning outcomes after the course than before. They achieved 84.80% in task performance skills and 88.12% in their ability to use technology to create an e-portfolio, with statistical significance at the 0.01 level. 4. Students who studied the computer graphics course based on task-based learning and e-portfolio development expressed a high level of satisfaction.

THE PROPOSED GUIDELINES FOR DEVELOPMENT OF COMMUNITY ENTERPRISES FOR EXISTENCE OF THE WOODCRAVING IDENTITY AND WOOD STREET COMMUNITIES IN SAN PA TONG DISTRICT CHIANG MAI PROVINCE

2024-12-25T13:45:55+07:00

The purposes of this qualitative research in the San Pa Tong District of Chiang Mai Province were to 1) investigate the preservation of the identity of wooden carving and wood street communities, 2) analyze the states and problems of community enterprises of the wood street community and 3) propose strategies for the sustainable development of these community enterprises. The target group comprised 16 participants including wood carving artisans (Sala) and individuals affiliated with the wood street communities’ enterprise. Data were collected through interviews and focus group discussions. Content analysis was used to analyze qualitative data.

The findings from the study revealed that the identity of wooden carving and the wood street communities in San Pa Tong District is closely associated with carved wooden elephants. This identity of communities has evolved through three distinct stages 1) ancient carved wooden elephants, 2) developing carved wooden elephants and 3) stylized carved wooden elephants. The analysis of the states and problems of with the wood street communities’ enterprise identified two main entities the Yuhwa Wood Carving Craft Center a retail outlet for carved wood and the Kadsala communities’ enterprise as legal entity involved in both the sale of carved wood and the promotion of ecotourism. And the problems of communities’ enterprise include packaging that does not align with market demands and promotion strategies that fail to target the appropriate tourist. Regarding the proposed strategies for the development of community enterprises in the region this study introduces the Saimai model framework which consists of the following components 1) the development of human resources within the community, 2) the enhancement of packaging for carved wooden elephant products, 3) the formulation of an ecotourism promotion plan and 4) the establishment of a curriculum for both local youth and tourists that focuses on the art of wood carving.

FACTORS AFFECTING EFFICIENCY COUNSELLING FOR NURSING INSTRUCTOR BROMARAJONANI COLLEGE OF NURSING

2025-02-24T22:29:49+07:00

Factors affecting the effectiveness of nursing college instructors' counseling.this study aim is to 1) Investigate the factors that influence the effectiveness of the counseling provided by instructors at Boromarajonani College of Nursing. 2) Analyze the Boromarajonani College of Nursing instructors' effective counseling guidelines. The research design employed in this study was mixed methods, incorporating both quantitative and qualitative approaches. A total of 310 nursing administrators and instructors were in attendance. The research tools comprise a questionnaire that investigates the various factors that influence nursing instructors' ability to provide effective counseling. Descriptive statistics and stepwise multiple regression coefficients were employed to analyze the data. In the qualitative study, ten counseling instructors and administrators participated in semi-structured interviews. The qualitative data were subjected to content analysis.

The findings: 1. Various factors, including personnel considerations, instructor development system, and the counseling management system, influence the effectiveness of counseling by instructors at Boromarajonani College of Nursing. Additionally, supportive factors such as college policy, budget, and facilitators contribute to the effectiveness of counseling by nursing instructors. 2. The efficient counselling were as follows: 1) The qualifications of personnel, particularly advisors, should be assessed to ensure they possess the necessary knowledge, counseling abilities, and role model status to provide students with sound advice. 2) At the network levels of colleges and non-college regions, instructor development systems comprise guiding principles, objectives, operational procedures, ongoing knowledge review, and knowledge exchange. 3) The consulting management system that establishes the framework and duties; the explicit process; and the information technology applying.

TAKAFUL : INSURANCE IN ORGANIZATION OF THE ISLAMIC COOPERATION (OIC)

2025-02-24T22:47:19+07:00

Research article of Takaful : Insurance in Organization of the Islamic Cooperation (OIC) is a descriptive research on Takaful : Insurance in Organization of the Islamic Cooperation (OIC) is a study on Takaful : Insurance in Organization of the Islamic Cooperation (OIC), Collecting from Al-Qur’ãn, Al-Hadith and other miscellaneous documents included primary source, secondary source and tertiary source, achieved, interpretive precedence, historical analysis and divided into several subjects. The results showed that Takaful : Insurance in Organization of the Islamic Cooperation (OIC) under Islamic law or Shari’ah therefore have the same source as Islamic law ; Al-Quran, Al-Sunnah, Al-Ijtihad and Al-Qiyas. And the same spirit is to protect human beings on the basis of religion ; life and body, intelligence, lineage, and property or resources. which makes Takaful : Insurance in Organization of the Islamic Cooperation (OIC) It differs from the general Insurance business system in meaning, background, taboos, types, forms of management of Takaful.

FACTORS AFFECTING THE DECISION TO APPLY FOR DIRECT SALES MEMBERSHIP OF ZHULIAN (THAILAND) CO., LTD.

2025-03-03T17:51:28+07:00

This study aimed to investigate: (1) the decision-making behavior of individuals in joining as direct-selling members of Zhulian (Thailand) Co., Ltd.; (2) the level of member satisfaction toward factors influencing their decision to become members; and (3) the relationship between members’ behavioral factors and the determinants of their decision-making. A quantitative research design was employed. Data were collected through 400 online questionnaires distributed to direct-selling members. Statistical software was used to conduct descriptive and inferential analyses.

The findings revealed that (1) members’ behavioral factors indicated a high level of acceptance toward stimuli, particularly marketing mix (4P) and other motivational factors. Ranked in descending order, the most influential factors were product, psychological and cultural aspects, legal and political aspects, distribution channels, price, sales promotion, and technology. Economic conditions, however, were rated at a moderate level. (2) Members expressed a high level of satisfaction with the company overall, especially in product quality, organizational image, expectations, perceived product value, and loyalty. Only the dimension concerning responsiveness to suggestions and improvements was rated moderate. (3) Regarding the relationship between behavioral factors and decision-making determinants, educational level and marital status were significantly related to the decision to join at the 90% confidence level, while gender, age, domicile, occupation, and monthly income showed no significant effect. Additionally, marketing strategies focusing on competitive pricing, leadership development, and sales recognition demonstrated positive associations with members’ decisions to join. Price strategy was significant at the 90% confidence level, while leadership development and recognition of salespersons were significant at the 99% confidence level. These results highlight the importance of marketing mix, member satisfaction, and motivational strategies in influencing direct-selling membership decisions, offering valuable insights for enhancing organizational growth and member engagement.

DEVELOPMENT OF EFFECTIVE TEAM BUILDING INDICATORS FOR EDUCATIONAL OPPORTTUNITY EXPANSION SCHOOLS UNDER PRIMARY EDUCATIONAL SERVICE AREA OFFICES IN THE NORTHEAST

2025-03-03T17:46:09+07:00

The purposes of this research were: 1) to identify the components of effective team building, 2) to verify the consistency of the structural model with empirical data, and 3) to develop effective team building indicators. The study was a mixed-methods study conducted in three phases. The first phase was determining the conceptual framework and drafting the indicator using an intensive review of relevant documents, research analysis, interviews with five experts, and a focus group of nine experts. The second phase was examining research hypotheses with empirical data. Data was collected from 676 participants of school administrators and the heads of academic affairs in educational opportunity expansion schools under Primary Educational Service Area Offices in the northeast. They were selected using multi-stage sampling. The third phase was the preparation of the indicator usage manual. There were five experts evaluating the suitability of the manual. The research instruments were of four types: 1) an interview form, 2) an expert group discussion recording form, 3) a 5-level rating scale questionnaire, and 4) a form for evaluating the suitability of an indicator user manual. The data was analyzed using content analysis. Consensus of the expert group, confirmatory factor analysis, and analyzing the appropriateness of the manual.

The finding indicated that: 1) components of building an effective team: there are 6 main elements, 27 sub-elements, and 126 indicators. 2) Indicator structure model consistent with empirical data (c²=29.93, df=31, p-value = 0.52, c²/df = 0.96, GFI = 1.00, AGFI = 0.96, RMSEA = 0.000). 3) A manual for using indicators for building effective teams was appropriated at a high level. The research result found that the school administrator and the heads of academic affairs in educational opportunity expansion school have focused on the main components of effective communication first. Should be used as a guideline for the development of training courses and building an effective team.

DESIGN AND DEVELOPMENT FOR THE REMAIN OF KO KRET POTTERY ARTS AND CRAFTS.

2025-03-03T17:23:47+07:00

The purpose of this research is to examine and create patterns for Koh Kret pottery products as well as to explore satisfaction with the form of Koh Kret pottery products. This research is quasi-experimental research using product design theory, product design experts, and pottery business entrepreneurs as a sample group.

The findings reveal that 1) Findings from study and analysis of patterns History of Koh Kret pottery to analyze and synthesize SWOT Analysis theory consisting of local wisdom, craftsman's sculpting expertise, and the problem that the new generation does not like to work as a potter along with Marketing Mix-4P's marketing mix theory, as well as advice from experts and entrepreneurs, leading to the conclusion of the design of Koh Kret pottery using the shape of an intricate pot that is a symbol of Koh Kret as a design guideline. The pattern takes the pattern of a fine saliva pot and applies it to a contemporary style. As a result of the study and analysis, there are 3 styles of pottery products. Style 1 is a plant pot, Style 2 is a lotus basin, and Style 3 is a garden lamp. Shapes and patterns of Ko Kret pottery bring the original pattern of a fine saliva pot to develop and have a form that is fashionable and can be easily produced as well as helping to reduce production costs. 2) Results of satisfaction assessment of experts in pottery product design. The overall picture is good (M=4.1, S.D. 88). Results of the evaluation of satisfaction of business owners and pottery operators. The overall quality is excellent (M=4.37, SD 0.81). The evaluation criteria include the production process, aspects of beauty, utility aspect, convenience of use, transportation, and strength.

GUIDELINES OF LEARNING TEACHING OF PHRAPARIYATTIDHAMA TO PRESENT WITH INNOVATIONS IN DISTANCE EDUCATION

2025-03-03T16:47:38+07:00

Teaching is the key to creating the most important learning process for students. With students being an important part in order to develop students according to the goals set by selecting the content to be taught, it is necessary to consider the difficulty in proportion to the learner's abilities. But at the same time, guidelines for organizing the teaching of the Pariyatham at present, with innovations in distance education, show that in the present era, the teaching of the Pariyat is important to the basic education curriculum of the Ministry of Education. It is therefore very important to teach to keep up with the times. There should be innovative distance education with teaching and learning technology's media where the learners and teachers are far away from each other. By using methods for conveying content and experiences using various forms of media, including books. Postal media, electronic mail Radio broadcasting, television, and audiovisual teleconferencing give learners the freedom to determine their own time, place, and method of learning. You can learn from a variety of learning resources. There is more convenience in studying. It also reduces the number of steps that waste time.

ENVIRONMENT MANAGEMENT ACCORDING TO THE PRINCIPLES OF SAPPAYA 7

2025-04-29T05:47:03+07:00

Environmental management that applies Buddhist teachings and beliefs combined with local culture and traditions or folk wisdom is one interesting approach. Because Thai people adhere to religion well, faith in the teachings of Buddhism can create a good conscience for the whole person. and communities to help manage the environment Buddhism has methods to help solve environmental problems. These problems become more serious as the days go by. until it became a global problem It is appropriate that all parties must consider it a joint responsibility. Let's work together to solve this problem in a complete manner. Because it's a chain problem. It is a duty to help by appropriate means according to the principles of the Dhamma. The principle mentioned is the principle of Sapaya in Theravada Buddhism, meaning a comfortable place to live. The place for alms is comfortable. The words are comfortable. The person is comfortable. The food is comforting. The weather is comfortable and the posture is comfortable. Enjoying the 7 types of Sappaya to keep the mind calm and concentrated. Live with consciousness which causes the growth of meritorious virtues and helps support the practice of Vipassana meditation. The Sappaya principle is a Buddhist principle that focuses on the environment or nature that affects every aspect of a person's life and well-being. That a person is in a good environment It will bring good results both physically, mentally and intellectually.

SUPERHERO IN AVENGERS MOVIE: THE GUIDELINE TO CREATE SOCIAL ROLE MODEL IN THERAVADA BUDDHIST PHILOSOHY

2024-10-05T07:15:00+07:00

This research has the objective 1) To study the methods for creating social role models in Theravada Buddhist philosophy. 2) To study the superheroes in the Avengers movies. 3) To analyze the superhero in the movie Avengers: Guidelines for creating social role models in Theravada Buddhist philosophy. It is document research. By studying from the Tripitaka, commentary, textbooks, Avengers movies 1-4, related research documents and in-depth interviews. Then the information obtained is compiled, categorized, content analyzed and presented accordingly. The results of the research showed that: 1. Guidelines for creating social role models in Theravada Buddhist philosophy are divided into two types: (1) creating role models for monastic society and (2) creating role models for lay society. With Buddhist principles to serve as a good example for Buddhists and the general public. 2. Superhero in the Avengers movie There are 12 people with special powers and 7 ordinary people, for a total of 19 people. Created by Marvel Scientific Universe, there are 4 parts and 22 related movies. Superheroes There is something greater than magical powers, namely morality. There are 134 principles which correspond to the principles of Theravada Buddhist philosophy. 3. Superheroes in the Avengers movie: Guidelines for creating social role models in Theravada Buddhist philosophy There are 2 differences: (1) methods of dealing with problems (2) ultimate goals, and 2 similarities: (1) being a good, moral person (2) guidelines for creating role models. From research, the Model SPBS knowledge is created, which includes Seek, which means seeking good people with morals, Build, which means creating role models, Promote, which means promoting opportunities, and Support, which means supporting further development.

STRATEGY DEVELOPMENT OF LEISURE SPORTS TO PROMOTE THE QUALITY OF LIFE FOR PUTIAN UNIVERSITY STUDENTS

2025-03-01T23:14:43+07:00

Objective: Preliminary discussion on the study of leisure sports development strategies that improve the quality of life of college students in Putian. Methods: Random sampling methods are used in four grades. Fill in the "Questionnaire of the Quality of College Students in Putian City" and "Questionnaire on Putian University Student Leisure Sports Development Methods". A total of 379 valid questionnaires were recovered according to the Krejci & Morgan scale. Use SPSS software for statistical analysis and processing.

Results: In terms of quality of life: The quality of life of gender and grade has a high degree of significant differences (P <0.01). The professional quality of life has significant differences (P <0.05), and the three items of ethnic groups, sources and only children of students No significant differences (P> 0.05). In the survey of the relationship between the quality of life and the development of leisure and sports, Putian University students exercise motivation, sports participation, sports consumption, social support and information channels are positively related to life (P <0.05). The motivation to exercise is high in psychological categories and social categories; leisure sports participation is high in psychological category, social relations, and environmental categories; sports consumption scores high in psychological categories and environmental categories; information channels score high in psychological categories. And there is no significant correlation between leisure sports cognition and quality of life.

Conclusion: The quality of life of college students in Putian shows differences between gender, grades, and disciplines. Boys are more independent, but they need to be improved in terms of social and psychological dimensions. Senior students facing poor emotional experiences such as graduation and anxiety affected their quality of life. Liberal arts and science students have their own strengths in their lifestyles. They have strong ability to solve problems independently in science and science, but they are fragile and lack of social support. Liberal art students are healthier but have poor independence.

THE STUDY OF ANALYTICAL THINKING ABILITY ON SURFACE AREA AND VOLUME BY USING THE DESIGN THINKING PROCESS OF EIGHTH GRADE STUDENTS

2024-07-16T14:12:45+07:00

The purpose of this research was to study the analytical thinking ability on surface area and volume by using the design thinking process. The target group used in the research was 34 eighth-grade students at a school in Bangkok, during the second semester of the 2024 academic year. The research tools included a lesson plan on surface area and volume using the design thinking process, a test to measure analytical thinking ability, worksheets, and activity sheets on surface area and volume using the design thinking process. Statistics used for data analysis included percentage, mean, and standard deviation. The research results found that after receiving learning management utilizing the design thinking process, the eighth-grade students’ analytical thinking ability about surface area and volume was above the 70 percent threshold of full scores. Most students demonstrated analytical thinking abilities at a very good level in all 3 areas, namely content analysis, relationship analysis, and principle analysis.

BANG KRATHUM NA YU : STRATEGIES FOR LIVABLE COMMUNITY AND SUSTAINABLE CREATION ENHUANCEMENT BASED ON BUDDHISM

2025-02-28T22:43:56+07:00

This research article has the objective 1) To study the general context and analyze the strengths, weaknesses, opportunities, and obstacles of communities in Bang Krathum District. Phitsanulok Province. To create a livable and creative community. 2) To develop the community in Bang Krathum District Phitsanulok Province. To be a livable and creative sustainable community according to Buddhism and 3) To propose a strategy for building a livable and creative sustainable community according. To the Buddhist principles of the community in Bang Krathum District. Phitsanulok Province. Qualitative research. The concept of development has been studied as a research framework. Key informants) were a group of 40 organizations, community scholars and private networks. Purposive random sampling was used. The tool used in the research was an interview form analyze qualitative research data used to analyze the content and write a descriptive narrative.

The finding revealed that; 1) There are 4 exemplary communities that can be developed into livable and creative communities in accordance with Buddhism. Including Ban Tha Tan community Ban Sam Ruean Community Bang Krathum Community and Ban Sanam Khli West community. And the community in Bang Krathum District has the potential to be developed and strengthened into a livable and creative community. 2) Community development in Bang Krathum District Phitsanulok Province. To be a livable and creative sustainable community according to the principles of Buddhism. There are guidelines for development and creativity in various areas, namely creating communities that are good for health. Environmental aspect, social aspect, economic aspect. Using the principles of Sappaya 7 as Buddhist principles for integration. 3) 4 strategic management strategies. Is a health development strategy Environmental development strategy Social development strategy and economic development strategies. This has resulted in strengthening the community in Bang Krathum District to be a livable and creative community in a sustainable manner according to Buddhism.

ADAPTIVE STRATEGIC MANAGEMENT OF HOTEL TOURISM INDUSTRY FOR NEW NORMAL ERA.

2024-05-27T16:15:16+07:00

DEVELOPMENT OF FAMILY AND COMMUNITY INVOLVEMENT LEARNING ACTIVITIES TO PROMOTE MATHEMATICAL LITERACY FOR EARLY CHILDHOOD

2024-05-20T23:33:29+07:00

This research aims to : Create and evaluate the effectiveness of family and community involvement learning activities to promote mathematical literacy for early childhood, with a target efficiency of 75/75. 2) Compare the mathematical literacy of early childhood before and after participating in collaborative learning activities involving families and communities, to assess the effectiveness of these activities in enhancing mathematical knowledge. The research methodology involves research and development, with a sample group of 8 kindergarten students from Bansubsombun School, selected through targeted sampling. Research tools include: Collaborative learning activities involving families and communities. Lesson plans for learning activities (totaling 20 plans). Assessment forms for mathematical literacy of early childhood (7 scenarios). Data analysis using statistical methods such as mean, standard deviation, Wilcoxon nonparametric statistics, and efficiency calculation using the formula E1/E2.

The research findings are as follows: 1) The collaborative learning activities involving families and communities consist of 4 steps : Step 1 involves participation in planning, Step 2 involves participation in implementation, Step 3 involves participation in evaluation, and Step 4 involves participation in receiving benefits. The suitability of the learning activities is rated as the highest, with an average score of 4.90, while the suitability of the activity plans is also rated as the highest, with an average score of 4.67 Moreover, the effectiveness is calculated to be 76.85/75.66. 2) The results of comparing the collaborative learning activities involving families and communities indicate that the mathematical literacy of students after participating in these activities is significantly higher than before, with statistical significance at the .05 level.

A STUDY OF NEEDS IN LEARNING ENGLISH FOR ENGINEERING PURPOSES OF UNDERGRADUATE STUDENTS, BANGKOKTHONBURI UNIVERSITY

2025-02-27T01:49:06+07:00

This research has three objectives 1) to study the English ability and engineering knowledge background. 2) to study the needs and desires for learning ESP; and 3) to study opinions on measuring and evaluating English learning outcomes. This was survey research using mixed methods. The researcher used the theory of learning needs as a research framework. The sample group that responded to the questionnaire were 200 students from the Faculty of Engineering, Bangkokthonburi University, which were obtained from simple random sampling techniques, and 15 key informants were interviewed. There were two types of research instruments: 1) the needs assessment questionnaires, and 2) the semi-structured interview questionnaires. Data were analyzed using basic statistics, including percentages (%), means (x̅), and standard deviations (S.D.). Qualitative data were analyzed using the content analysis technique. The research results found that 1) Most students had language proficiency according to the CEFR criteria at the "A2" level, and they had an interest in learning this subject at an "interesting" level. They rated this subject "as important as any other subject" level, and they had the highest learning expectations for "expanding their specific vocabulary." 2) Key informants agreed that the content that was needed to be learned at the highest level was 1) work safety, 2) professional standards, and 3) materials and properties. The sample group agreed that reading skills were the skills they wanted to learn the most. 3) Students were satisfied that their classmates took turns evaluating them at "a very satisfied" level. The research results found here will be useful in designing ESP courses and developing teaching materials to train specialized English skills to respond to the needs of students and the engineering labour market.

STATE AND GUIDELINES FOR THE DEVELOPMENT OF THE COMPETENCY OF MONASTIC SCHOOL ADMINISTRATORS WITH THE SUFFICIENCY ECONOMY PHILOSOPHY

2025-02-24T22:33:39+07:00

The examination of the competency state of monastic school administrators and the development of their competency are the two goals of this study. The research method is mixed-method research. A questionnaire was utilized to obtain field data from 408 monastic school administrators for quantitative research. The frequency, percentage, mean, and standard deviation were employed in data analysis. While qualitative research comprises document analysis and interview questions to collect field data from 12 key informants, data analysis techniques such as content and context analysis are used to interpret the data. The findings revealed that: 1) Monastic school administrators had a high level of general competency with the philosophy of the Sufficiency Economy. Individual competencies had the greatest average in each category, followed by functional skills, while core competencies had the lowest average. And 2) the researcher discovered 11 techniques for developing executive capabilities after studying competency development recommendations. 1) Research and learn about the fundamental competencies, functional competencies, and individual competencies that are crucial and required for the self-management of monastic school instruction. 2) Learning via work obligations such as holding a position or obtaining one from a commander 3). Participate in training and educational courses offered by executive development institutes or other organizations. 4. Model for a field trip and knowledge exchange with school administrators (best practices) 5. Gain knowledge from firsthand experience in your own profession. 6.) Knowledge exchange via the professional learning community method 7). Compiling knowledge and experience of excellent practices 8). Development plan preparation (9); informal education (10). formal education 11) Conduct a workshop using the SPDCA approach.

Keyword: Administrator competency, Sufficiency Economy philosophy

SPA IMPORTANCE PERCEPTIONS THROUGH FIVE SENSES AND DEMAND OF SERVICE FACTORS ON THAI MASSAGE AND SPA FOR HOLISTIC HEALTH CARE OF ELDERLY

2025-02-27T01:34:50+07:00

The purposes of this research article are to 1) analyze the of the spas importance perception through the five senses and 2) analyze the demand of service of service factors in Thai massage and spa for holistic health care of elderly. It is quantitative research. Studied the concepts of spa standards and spa design to satisfy all five senses is the research framework. The sample group was 400 elderly people. The samples were selected using purposive random sampling. Data were collected using questionnaires and analyzed using basic statistics to find the average.

The research results found as followed: 1) Spa perceptions for holistic health have the highest perception of the importance of being healthy, disease-free, and good humored, followed by a quiet, relaxing atmosphere, and massage helps the nervous system work better, respectively. 2) The need for service factors for using Thai massage and spa services for holistic health care of the elderly has 5 aspects. There is the greatest need for service factors for service providers, followed by the organizational aspect. products, tools, equipment, services, and environment, respectively.

The findings from the research are that the elderly place importance on holistic health care. Perceived through the five senses, namely images that emphasize the atmosphere of the place. The flavor emphasizes the presence of ingredients to expel toxins. The scent emphasizes a relaxing aroma. The sound emphasizes music, waterfalls, and birds singing to help relax, and the touch emphasizes massage to help the nervous system work better.

A COMPARATIVE STUDY OF THE THEORIES OF MEANING OF ADVAITA VEDANTA INDIAN PHILOSOPHY OF LANGUAGE AND LUDWIG WITTGENSTEIN WESTERN PHILOSOPHY OF LANGUAGE

2024-07-25T23:21:36+07:00

This research is a documentary research based on information culled out from the relevant texts and works of Ludwig Wittgenstein and Advaita Vedanta philosophy focusing on their theory of the meaning. This research has two objectives 1.) to study the theory of meaning of Advaita Vedanta Indian Philosophy of Language and Ludwig Wittgenstein Philosophy of Language 2) to compare the similarities and the differences between the theory of meaning of Advaita Vedanta Indian Philosophy of Language and Ludwig Wittgenstein Philosophy of Language. This research sought to elucidate and contrast the philosophical perspectives on language between Wittgenstein and Advaita Vedanta. It aimed to provide a thorough and organized analysis to gain a deeper understanding of their respective views on language and meaning. Its objective was to utilize the prior examination of language and significance to enhance the utilization of language when depicting Reality, notably in the realms of philosophy and religion. Three methods are employed in preparing this research viz., analytical, comparative, and critical methods. These methods are used to systematically analyze meaning theory and problem, while also examining the merits and demerits of related concepts. The study reveals Wittgenstein's theory of meaning is based on logical analysis and linguistic philosophy, suggesting that language organization mirrors reality. Advaita Vedanta's theory, on the other hand, is a metaphysical and spiritual perspective, focusing on the essential identity between the soul and ultimate reality.

THE WORDS WITH FINAL SILENT LETTER DEVELOPMENT READING SKILL OF GRADE 3 STUDENTS USING BRAIN-BASED LEARNING WITH CREATIVE SELF-DIRECTED LEARNING.

2025-02-27T01:47:52+07:00

The research objectives were to develop the words with final silent letter of reading skill of grade 3 students using brain-based learning with creative self-directed learning. About 80 percent of students passed for 80 percent. Target group is grade 3 students in second semester, 2023 semester year, Watnonsamran school for 10 students. This research is action research for 3 cycles. The research tools divided in 3 types 1) action tools are lesson plans using brain-based learning with creative self-directed learning. 2) action reflect tools is student’s learning behave forms. Teacher’s teaching behaves forms. Learning result forms and mini exam after action. This is the test forms for words with final silent letter of reading skill action cycle. 3) Tools for research results is cycle final exam. This is the words with final silent letter of reading skill. Quantitative data analyzing is (), mean and standard deviation (S.D.) and percentage. Quality data take place by analyzed and summarized in the essay with the analytical description. The research results found that: The development of reading skill of grade 3 students using brain-based learning with creative self-directed learning was 90 percent of students passed the development of words with final silent letter of reading skill is about 88 percent that was higher than criteria.

THE DEVELOPMENT OF THE ABILITY TO USE FINE MOTORS OF EARLY CHILDHOOD CHILDREN WITH INTELLECTUAL DISABILITIES BY PROVISION OF LEARNING EXPERIENCES CREATIVE ART ACTIVITIES

2025-03-07T19:29:49+07:00

This Article aimed to study 1) to develop experiences with creative art activities to develop the ability to use fine motors of early childhood with intellectual disabilities. 2) to study the effects of organizing experiences with creative art activities in developing the ability to use fine motors of early childhood with intellectual disabilities. The students must have an average score of not less than 70 percent and have a number of students who pass the criteria of 70 percent or more. the sample was were 3 students aged from 4 to 6 years with intellectual disabilities, who currently study in preparatory classroom in Nakhon Phanom Special Education Center They was selected by purposive sampling the instrument for collecting data was 1) creative art activities, 2) fine motors ability assessment form. Analysis data by percentage, mean, and standard deviation.

The results showed that: 1) Developing experiences with creative art activities to develop the ability to use fine motors of early childhood with intellectual disabilities has the most appropriate value ( = 4.73). 2) The results of organizing experiences with creative art activities in developing the ability to use fine motors in early childhood with intellectual disabilities indicated that the average score was 10.67 or 88.89% and there were three students or 100% of the subjects who pass the criteria which was higher than the prescribed criterion.

ELDERLY FREELANCE: STRENGTHENING THE SYSTEM AND MECHANISM FOR REDUCING ECONOMIC INEQUALITY THROUGH THE INDEPENDENT CAREER PROMOTION PROCESS OF THE ELDERLY IN BAN POM SUBDISTRICT PHRA NAKHON SI AYUTTHAYA PROVINCE : PHASE II

2025-02-25T23:32:01+07:00

This Article aimed to study 1. To study the system and mechanisms of self-employment enhancement of the elderly., 2. To design an area-based activity to reduce inequality among the elderly: case study in Ban Pom Subdistrict, Phra Nakhon Si Ayutthaya Province., 3. To develop learning potential of the management of systems and mechanisms to promote independent careers of the elderly. This research is community-based research (CBR) using the Participatory Research (PAR) process.

The research results according to Objective 1 are as follows: In traditional wisdom system and way of life are related by food wisdom is a body of knowledge used in cooking that was invented by ancient people to match the climate and terrain. Most of the raw materials used in cooking are medicinal plants in the household and this wisdom has been passed on from generation to generation. There are 3 levels of mechanisms for promoting freelance occupations for the elderly at Ban Pom: Agriculture Community Development District and the research team, (2) internal mechanisms, including the group of elderly people who are leaders and followers, (3) internal mechanisms, including the mechanism of humanity, the mechanism of awareness of the value of being the elderly, and the mechanism that What is important is the heart to live a life of value, meaning and happiness every day. The system for promoting independent careers for the elderly at Ban Pom has 2 systems: (1) the external system, including the relationship of the wisdom system and traditional way of life, the relationship system of the elderly with local agencies, the system of the relationship of the elderly with the research team., (2) internal system, including pride, openness, self-worth (self-esteem) being accepted by the community and living a meaningful life.

Research results according to objective number 2 are as follows: Design spatial activities with 3 levels of cooperation (1) cooperation in learning and joint development of the community (2) cooperation and learning with CBR nodes (3) Collaborating with network partners, the research team also designed a design for the elderly to know themselves through 3 knowledges: “self-awareness, self-efficacy, self-esteem” and conducted a self-analysis to see the power of the community through the principles “RQ-Community Power-3I” such as "I have-I am-I can" and design activities according to the community plan.

Research results according to objective number 3 are as follows: This research uses the process of change to occur in the Ban Pom community in the dimension of the elderly to be able to be self-reliant, reduce household expenses and have additional income through the restoration of wisdom food. To increase value and dignity, operate cooperatively with communities and network partners in the area by having 4 processes as follows: the process of building people, the process of creating knowledge, the process of creating learning, and the process of using knowledge and having the power to strengthen, resulting in "From Freelance to Freeland to Freedom for the Elderly" that focuses on "Creating Happiness - Supplementing Income" with 4 powers including the power of learning for change, the power of friends. (Network partners) The power of joint operations, creating happiness - enhancing careers and the power of grouping.

FACTORS AFFECTING SATISFACTION WITH THE SERVICE OF FINDING SUITABLE CAREERS THROUGH FINGERPRINT SCANNING OF CUSTOMERS OF BRENTEN SCAN COMPANY LIMITED.

2024-09-13T01:01:22+07:00

This research aimed to: 1) examine the problems related to factors affecting customer satisfaction with career-matching services through fingerprint scanning provided by BrainTen Scan Company; 2) compare the levels of those influencing factors; and 3) propose key factors to improve the service. This was a quantitative study involving a sample of 600 clients of the company, using questionnaires as the primary data collection tool. The research findings revealed that the average weight of the problem-related factors affecting customer satisfaction was at a moderate level. Among the factors, satisfaction and career-matching aspects showed the highest average weights, while the fingerprint scanning aspect received the lowest, yet still rated as moderate. Further analysis of the three main factors—satisfaction, career matching, and fingerprint scanning—also indicated moderate levels. However, when analyzing sub-factors, satisfaction and career matching showed influences at high and moderate levels respectively, while the factor related to financial security support received the lowest average weight, falling into the moderate category.

Considering the overall five-factor model, the results showed a moderate level across the board. The factor of career-matching appropriateness received the highest average weight at a high level, followed by satisfaction, which was rated at a moderate level. The fingerprint scanning factor and knowledge-related factors were all evaluated at a moderate level. The findings highlight the need to enhance the service quality of the company in a way that better responds to customer needs.

CONDITIONS AND GUIDELINES FOR SCHOOL ADMINISTRATION IN THE DIGITAL AGE OF THE FOUNDATION CHURCH OF CHRIST IN THAILAND

2023-12-15T20:44:56+07:00

The purpose of this research article is to study conditions and guidelines for school administration in the digital age of the Foundation of the Church of Christ in Thailand is a qualitative research study. By studying the theory of Systems Theory of (Kimberly, 1979; Miller & Rice, 2013) to synthesize them into a research framework. The key informants are School directors and deputy school directors from 4 divisions, 5 schools, totaling 25 people, using a specific selection method (Purposive Selection). The research instrument was Semi-structured interviews Data were analyzed using content analysis and written descriptive narratives. From research it was found that

Academic administration The use of technology and online learning is supported in the teaching and learning process. Data is being used to improve effective learning processes in this rapidly changing era.
Personnel management It is constantly changing and adapting in response to society and technology. By allowing personnel to grow Develop yourself appropriately and to the utmost benefit.
Budget management Technology is used in budget management. Tracking and planning to be able to manage budgets in an efficient way and support digital learning with maximum efficiency and effectiveness.
General administration It guides school administration towards actual practice. To provide a vision and action plan for the school. Achieve your goals more efficiently and effectively.

The knowledge discovered from this research will serve as a conditions and guidelines for school administration in the digital age of the Foundation of the Church of Christ in Thailand. These findings can be implemented to shape the conditions and approaches to school administration in the digital age, leveraging technology and digital media to adeptly oversee the school in response to the contemporary shifts in our world.

CONTRACT MANAGEMENT GUIDELINES TO MITIGATE CONSTRUCTION DISPUTES BETWEEN PUBLIC AND PRIVATE SECTORS IN THAILAND

2024-08-08T03:17:51+07:00

This research aims to 1) Examine the causes and characteristics of construction contract disputes between the public and private sectors in Thailand, 2) Analyze key factors in contract management that can reduce the likelihood of disputes, and 3) Propose effective contractual management guidelines within the Thai context. A mixed-methods approach was employed, comprising in-depth interviews with 18 experts using the Delphi technique and a quantitative survey with 285 participants from contractor companies, including executives and engineers. Data were analyzed using thematic analysis and both descriptive and inferential statistics, including mean, Relative Importance Index (RII), and hypothesis testing.

The findings reveal that the primary causes of disputes include delayed project delivery, late payments, variation orders, and ambiguous contractual interpretations. Critical factors in dispute prevention are identified as contract document clarity, competency of project owners and consultants, and effective communication. Based on the synthesis, five integrated guidelines for dispute prevention are proposed: 1) proactive contract planning, 2) transparent communication systems, 3) early warning and issue resolution mechanisms, 4) structured variation and claim management, and 5) collaborative culture development. The research further compares these guidelines with Conflict Theory by Coser and Dahrendorf, as well as international contractual standards such as FIDIC and NEC3. The analysis indicates that construction disputes can be constructively managed through structural and procedural measures. This research contributes to both theoretical understanding and policy recommendations by providing an evidence-based framework for improving public-sector construction contract administration in Thailand toward greater clarity, transparency, and sustainable dispute mitigation.

CONDITIONS AND GUIDELINES EDUCATIONAL MANAGEMENT FOR BORDER SCHOOLS OF BASIC EDUCATION IN THAILAND

2025-03-03T16:33:55+07:00

This research has the objective to study the conditions and management guidelines for border schools in basic educational institutions in Thailand. It is qualitative research. Key informants include 5 educational institution directors and 7 experts obtained through purposive selection. The research tools are interviews and document recordings. The data were analyzed using content analysis. The research results found that; 1. Conditions of management of border schools of basic educational institutions in Thailand 1) Location of border schools is located in an area adjacent to the border area with the country. Lao People's Democratic Republic, The republic of the Union of Myanmar and The Kingdom of Cambodia 2) Education is organized mostly at the basic education level from Kindergarten Year 1 - Mathayom 6, there are educational personnel. 3) General conditions that affect the quality of education in border areas include economic, social, security, transportation, and public health. and environmental aspects 4) Analysis of organizational conditions (SWOT) of border schools. 2. Guidelines for managing border schools of basic educational institutions in Thailand 1) The principles for managing border schools use school-based management as a base, school-based management (School- Based Management : SBM) 2) The process of managing marginalized schools is as follows: 2.1) planning 2.2) organization 2.3) administration 2.4) coordination 2.5) control 3) spatial education (Area based Education : ABE). From the research on the conditions and management guidelines for border schools in basic educational institutions in Thailand. Improve the quality of education to keep it up to date with the modern world and have equality according to human rights principles to provide information for the management of border schools of basic educational institutions in Thailand. provide information for the management of marginal schools of basic educational institutions in Thailand.

SCHOOL ADMINISTRATION MODEL IN THE DIGITAL AGE OF THE FOUNDATION CHURCH OF CHRIST IN THAILAND

2025-04-29T05:08:00+07:00

This research article aimed to: 1. Study the school administration approaches in the digital era of the Church of Christ in Thailand Foundation; 2. Develop and validate a model for school administration in the digital era; and 3. Evaluate the developed model. The study employed a qualitative research methodology. Key informants were 25 school administrators from 5 schools under the foundation, selected through purposive sampling. The research instrument was a semi-structured interview, and the data were analyzed using content analysis with descriptive narration.The findings revealed the following: 1) The administrative approaches in the digital era comprised four main domains: academic administration, budget administration, personnel administration, and general administration. 2) The developed model for school administration in the digital era consisted of six key components: (1) principles of digital-era school administration, (2) objectives, (3) input factors, (4) the administrative process based on the PDCA cycle—Plan, Do, Check, Act, (5) expected outcomes, and (6) success factors. 3) The evaluation of the model indicated that it was highly feasible and beneficial overall. This study reflects the readiness of schools under the Church of Christ in Thailand Foundation to adapt and develop their administrative systems to align effectively with the demands of the digital era.

STUDY THE TZU CHI FOUNDATION’S CONCEPTS AND WAY OF CREATING A SOCIETY OF ALTRUISTIC ENDEAVORS

2024-08-03T19:47:40+07:00

The objective of this article is to present the results of a study trip on Buddhism at the Tzu Chi Foundation, Taiwan of the students of the Doctor of Buddhist Program in Buddhism, Budhhapanya Sri Thawarawadee Buddhist College, Mahachulalongkornrajavidyalaya University. The results found that the Tzu Chi Foundation was founded by Master Cheng Yen, marking the start of Tzu Chi's altruistic endeavors. It is an independent organization that is globally regarded as a service provider at the heart of humanity. The environment and atmosphere of the organization are very conceited for the personnel to have a good conscience for society. Applying Buddhist principles that teach people to love their fellow human beings, love all beings and things around them. A society of helping fellow human beings was born with the Brahmvihāra 4, principles of Bodhisattva, emphasizing the principles of Mettā (unconditional loving kindness and universal compassion), the principles of Saṅgahavatthu, and humanitarian principles with nine missions. There is a network of volunteers who apply mindfulness principles through activities such as creating value from waste products by hands-on waste sorting to see external things to adjust internally and create value for life. Reduce pollution from climate change and preserve the world for the future generations. This result in the Buddhist outcome for society which has led Tzu Chi volunteers globally with the principle of unconditional loving-kindness and universal compassion, devoted to spreading the Dharma for the benefit of all sentient beings. as the main goal of life. The power of quality volunteer force is driven by bringing out good from each person to be powerful.

ACCESSIBILITY TO RIGHTS OF PERSONS WITH DISABILITIES, LIFELONG EDUCATION, AND DECENT JOB

2024-07-16T23:31:17+07:00

This research aimed (1) to examine the situation regarding access to the rights of persons with disabilities in lifelong education and decent employment, and (2) to study the level of satisfaction with access to those rights. This quantitative study employed the concepts of lifelong learning and decent work as its theoretical framework. The population consisted of 106,417 persons with physical disabilities in five provinces: Chiang Mai, Nonthaburi, Khon Kaen, Chonburi, and Nakhon Si Thammarat. A sample size of 400 individuals was determined using Yamane’s formula. The research instrument was a questionnaire, and data were analyzed using descriptive statistics: percentage, mean, and standard deviation.

The findings revealed that most respondents were male, aged 15–25, Buddhist, and had completed vocational certificates or associate degrees. Most had been disabled for over 16 years, used a wheelchair, and possessed a disability identification card. A large portion were unemployed, had no income, and had monthly expenses over 5,000 baht. More than half had no debt or family obligations. The overall satisfaction with access to disability welfare rights was at a good level, with a mean score of 3.07 and a standard deviation of 1.11. Satisfaction with access to educational rights had a mean of 3.11, and access to employment rights had the highest mean of 3.41, also indicating a good level. Hypothesis testing revealed that age, education level, and income significantly affected access to lifelong education rights. Additionally, gender, education level, and income significantly affected access to decent employment rights.

DEVELOPMENT OF WATER RESOURCES FOR AGRICULTURE ACCORDING TO THE ROYAL INITIATIVE IN THE AREA OF THE CENTRAL NORTHEASTERN PROVINCES

2024-07-01T11:19:49+07:00

This research aimed to (1) study the development of water resources for agriculture in accordance with the Royal Initiative from the past to the present, (2) examine the factors affecting the development of water resources for agriculture based on the Royal Initiative, and (3) formulate a development model for agricultural water resources aligned with the Royal Initiative, the Sufficiency Economy Philosophy, and the New Theory. This qualitative study adopted the Sufficiency Economy Philosophy and the New Theory as its conceptual framework. The target group consisted of 48 participants, including 28 executives from relevant agencies and 20 experts. Key informants were selected using purposive sampling, and data were collected through in-depth interviews with agency executives (heads or coordinators) until data saturation was reached. A focus group discussion was also conducted with 20 experts. Data were analyzed using content analysis. The findings revealed that: (1) The development of agricultural water resources under the Royal Initiative has focused on water retention to alleviate drought and prevent flooding. However, it lacks integration with network partners and relevant agencies, leading to delayed and ineffective solutions that do not match current conditions. Maintenance and continuity of development by both agencies and local communities remain problematic.(2) The factors affecting water resource development include drought, flooding, water pollution, farmers' attitudes, and government policies. (3) The proposed model for developing water resources according to the Royal Initiative, the Sufficiency Economy Philosophy, and the New Theory consists of five steps: (1) jointly studying problems and their causes, (2) jointly surveying the area, (3) jointly designing development approaches, (4) jointly deciding and implementing actions, and (5) jointly evaluating outcomes. The knowledge gained from this research serves as a practical guideline for developing agricultural water resources in the lower northeastern provinces, promoting optimal use of water resources and improving the quality of life for local communities sustainably.

CREATION OF THAI CONTEMPORARY DANCEFROM THE KALAMA SUTTA

2025-02-13T12:07:27+07:00

This study aims to develop a contemporary Thai dance performance inspired by the Kalama Sutta to promote moral awareness and critical thinking among youth. A mixed-method approach was employed, including document research, observation, interviews, artistic creation, and questionnaires. The findings emphasize the core principle of the Kalama Sutta—critical evaluation before believing information—which is crucial in the digital era, where misinformation, particularly online gambling advertisements, poses ethical risks. Based on this concept, the researcher created the performance "The Guiding Light of the Kalama Sutta," structured into six acts: (1) Character Introduction, (2) Pursuing Dreams, (3) The Rise of Unwholesome Roots, (4) Falling into Online Gambling, (5) The Abyss of Evil, and (6) Awakening through the Guiding Light of the Kalama Sutta. The creative process followed ten stages, from conceptualization to final editing and public dissemination. The performance was presented to 100 high school students in Bangkok. A pre-test and post-test revealed an increase in the median score from 6 to 9, indicating improved understanding of the Kalama Sutta. The findings highlight the effectiveness of contemporary Thai dance as an engaging medium to interpret Buddhist teachings and address modern youth challenges by transforming abstract concepts into tangible artistic expressions.

A STUDY OF THE EFFECTS OF USING CONCRETE-PICTORIAL-ABSTRACT (C-P-A) APPROACH ON QUADRATIC POLYNOMIAL FACTORIZATION FOR MATTHAYOMSUKSA TWO STUDENTS

2025-02-27T01:36:00+07:00

This research aimed to study the guidelines for using Concrete Pictorial Abstract (C-P-A) approach in teaching quadratic polynomial factorization, and to study students’ learning achievement and retention of learning on quadratic polynomial factorization. The target group consisted of 26 students from Matthayom 2/9 class at Tha Ruea "Nittayanukul" School in Tha Ruea District, Phra Nakhon Si Ayutthaya Province, during the second semester of the academic year 2023. The research instruments included lesson plans using the C-P-A approach and achievement tests on quadratic polynomial factorization. Data were analyzed using descriptive statistics, such as percentages, arithmetic means, and standard deviations, along with content analysis for qualitative data. The research findings revealed that the guidelines for using C-P-A approach in teaching quadratic polynomial factorization should begin by having students factor polynomials using algebra tiles, a tangible manipulative tool, while recording their results through drawing, thereby linking concrete materials to pictorial representations. The results were discussed collaboratively to generate conjectors, bridging pictorial representations to abstract concepts. Teachers should employ questioning techniques to summarize principles or abstract concepts related to factoring quadratic polynomials, gradually reducing the use of concrete tool and pictorial representation to facilitate students' connection from concrete to abstract learning. The student’s achievement after learning through C-P-A based instruction on quadratic polynomials factorization higher than the criteria of 60 percent of the total score. Additionally, the retention of learning, assessed two weeks after learning through the C-P-A based instruction, showed a retention rate of 96.06 percent, which is higher than the criteria of 70 percent.

CHALLENGES AND BARRIERS OF POLICIES: MAKE THE RIGHTS REAL, LIFELONG EDUCATION, AND DECENT WORK FOR PERSONS WITH MOBILITY DISABILITIES IN THAILAND

2024-07-16T23:35:06+07:00

This qualitative research has two primary objectives (1) to delve into the challenges surrounding the provision of education to PMDs within both public and private educational institutions, and (2) to scrutinize the obstacles inherent in the employment of PMDs within governmental agencies and commercial enterprises. Examination of the challenges and barriers policies face to lifelong education and decent work for persons with mobility or physical disabilities (PMDs) aged over 15 in Thailand’s public and private sectors were conducted. Utilizing conceptual frameworks such as "Making the Rights Real (MRR)," Lifelong Education (LE), and Decent Work (DW), and linking these to the United Nations Convention on the Rights of Persons with Disabilities (CRPD), the Sustainable Development Goals (SDGs), and Thai law, the study addresses the obstacles limiting PMDs' opportunities. Research methodology was process with 18 key informants from organizations across nine critical categories—through purposive sampling, in-depth interviews, and content analysis This research clarified and systematized the complex, ongoing impediments that PMDs face, blocking their ability to achieve MRR, LE, and DW. Eighteen individuals identified similar issues, highlighting three of the important are: (a) discrimination; (b) lack of empowerment; and (c) poverty. Therefore, it was identified as the most important supporting factor. This leads to the next seven main challenges and impediments that hinder the formulation and implementation of policies: attitudinal barriers, ineffective law enforcement, budgetary constraints, technological and internet access, physical infrastructure, transportation challenges, and shortages of qualified personnel to impede full societal integration for PMDs. The study calls for substantial reforms to remove these impediments, advocating for true inclusivity and equal opportunities in education and the workforce for PMDs. By addressing these issues, the research aims to enhance the quality of life for PMDs and ensure their dignified participation in all societal aspects, aligning with both international standards and local practices. The ultimate objective is to achieve equality by 2030, fostering an inclusive environment where PMDs can thrive and contribute to Thailand's educational, occupational, social, and economic inclusion development goals.

FACTORS INFLUENCING THE DECISION TO VOTE FOR THE NAYOR OF NAKLANG MUNICIPALITY, NAKLANG DISTRICT, NONG BUA LAMPHU PROVINCE

2025-02-27T01:46:56+07:00

This research explores the factors that influence the voting decisions of residents in Naklang Subdistrict Municipality, Naklang District, Nong Bua Lamphu Province, during the subdistrict mayor election. The study utilizes the concept of "factors influencing voting decisions" as a research framework and employs a stratified random sampling technique to collect data from 400 respondents. The data is analyzed using descriptive and inferential statistics. The findings are expected to identify the key factors that influence voting decisions, understand their relative importance, and provide recommendations for future elections.

The research results found that General information of the questionnaire found that the majority of respondents were female, aged 51 - 60 years, with an education level lower than a bachelor's degree. Has an agricultural career Have an average income of 10,000 – 20,000 baht Factors in deciding the choice of mayor Na Klang Subdistrict Municipality, Na Klang District, Nong Bua Lamphu Province When considering each aspect, it was found that the aspect was reasonable in selecting applicants. with the greatest average The results of the hypothesis testing found that the assumptions were in accordance with the assumptions that had been set. The significance level is 0.05. The knowledge gained from this research is knowing the voting results of the people in the local elections. They want to choose people who are fully equipped to help greatly in the development of the country.

CITIZENSHIP AWARENESS ON CONSUMER RIGHTS IN ECONOMICS FOR SECOND-YEAR HIGH SCHOOL STUDENTS : CURRENT SITUATION AND CHALLENGES IN LEARNING MANAGEMENT.

2025-02-24T22:40:05+07:00

This research aims to study the current situation and problems in learning management to promote awareness of consumer rights among second-year high school students. The research adopts a mixed methods approach, utilizing research tools such as questionnaires and interview questionnaires. The population consists of 2,254 students from large and special-sized schools in the Muang district, Phitsanulok. The sample group consists of 328 second-year students selected through targeted sampling. Data analysis includes statistical percentage analysis and content analysis.

The research findings indicate six aspects of the current situation and problems in learning management : Teacher Aspect: The majority of teachers primarily play the role of lecturers (74%), and the problem is that teachers lack the creation of a learning environment for students to experiment and practice. Student Aspect : The majority of students mainly play the role of knowledge receivers from teachers (77.7%), and the problem is that students lack motivation in learning. Content Aspect : The majority of students study consumer rights, with a high level of understanding (74.2%), but the problem is that most students have only a moderate level of knowledge about the details of the 5 consumer rights (55.48%). Learning Media Aspect : The majority of students use online media to obtain information about consumer rights (82%), and the problem is the lack of verification of the accuracy of information in the media. Learning Management Methods Aspect : The majority of students have practiced critical thinking skills to be informed consumers protecting their rights (75.3%), but the problem is the limited involvement of students in assessing learning outcomes. Measurement and Evaluation Aspect : The majority of students take post-learning tests (68.9%), and the problem is that teachers determine the format of measurement and evaluation without sufficient student involvement.

THE STUDY OF CULTURAL HERITAGE TOURISM: BAN PRANG BAN NAKHON, PRANG SUB DISTRICT, KHONG DISTRICT, NAKHON RATCHASIMA PROVINCE

2025-02-03T22:00:08+07:00

This research is qualitative research and following by 4 objectives as followed; 1) to study the cultural heritage tourist attractions of Ban Prang Nakhon, Khong District, Nakhon Ratchasima Province 2) to study the value of cultural heritage tourist attractions of Ban Prang Nakhon, Khong District, Nakhon Ratchasima Province 3) to find out cultural heritage tourism of Ban Prang Nakhon, Khong District, Nakhon Ratchasima Province sustainable guidelines management.The sample group in this study are followed the group of tourism experts from both government and private sectors as well as the community leaders’ local people who are responsible for tourism total number are 20 people. This study found that Ban Prang Nakhon community has the potential to be a cultural heritage tourism destination but there are lack of a systematic tourism management system and a lack of budget support, guidelines for developing the Ban Prang Nakhon community as a cultural heritage tourism destination as followed development of tourism management systems, budget support, promotion of tourism activities, development of tourism information and database, improving basic utilities, and organizing activities that attract tourists. Guidelines for managing sustainable cultural heritage tourism in Ban Prang Nakhon as followed, the community participates in preserving the stone sanctuary and its culture, developing the area around the castle into a cultural tourist destination, to give importance to the development and inheritance of community culture, creating a network of people in the community to preserve the castle and cultural, and government agencies and private organizations participate in promoting tourism and preserving culture.

AMALGAMATION OF LOCAL AUTHORITATIVE ORGANIZATION IN THAILAND

2024-07-25T23:19:51+07:00

This study aimed to examine the amalgamation of small local administrative organizations (LAOs) with insufficient budgets for providing public services, focusing on structure, personnel, and financial aspects, as well as proposing reform guidelines. Using a qualitative approach, the research analyzed 50 secondary case studies—40 domestic and 10 international—through content analysis. The findings reveal that small LAOs have advantages in terms of proximity and prompt service delivery but lack the capacity to develop infrastructure, as most of their budgets are allocated to personnel expenses. In contrast, larger LAOs possess greater infrastructure development capacity but often face issues of inefficiency, bureaucracy, and weak citizen engagement. The study highlights that organizational size directly affects administrative efficiency, with a minimum budget threshold of 50 million baht per year and an appropriate population size between 5,000 and 10,000 people, aligning with the World Bank’s recommendation of 10,000 people per LAO. Additionally, suitable jurisdictional areas are suggested at no less than 7.5 square kilometers for urban zones and 20 square kilometers for rural zones. Regarding governance models, three forms are proposed: (1) special local administrations, such as economic, cultural, tourism, or border zones, managed under a City Manager system; (2) general upper-tier administrations, such as provincial municipalities that consolidate city or town municipalities into a single authority; and (3) general lower-tier administrations, adaptable to local socio-economic contexts, including urban municipalities, rural municipalities, and special municipalities. Overall, these recommendations aim to enhance efficiency, strengthen decentralization, and ensure that LAOs can more effectively meet the needs of their citizens

AMALGAMATION OF LOCAL AUTHORITATIVE ORGANIZATION IN THAILAND MUSICAL KNOWLEDGE OF INDIANS FROM UTTAR PRADESH AT GEETA ASHRAM ASSOCIATION OF THAILAND

2024-07-31T20:09:21+07:00

This article aims to study and guide the development of strategic human resource management in private schools. The study found that strategic human resource management was a relationship between human resource management with the strategic goals of the school. Focusing on skills, determination and motivation on lead the school in a progressive direction and maintain competitive advantage under the current of change. The strategic human resource management supports the proactive work of administrators, sets direction for personnel in the school, creates a competitive advantage for school, and the school achieve the vision, mission, and objectives efficiently. The guideline for development of strategic human resource management in private schools were to evaluate the school readiness, to Create and establish an acceptable human resources framework, the administrators design the schools, all administrators drive the human resource management strategy for success, establish a concrete human resource plan and consistent with the goal of schools, and evaluate and raise the level of talented personnel in the schools.

ANALYSIS OF MUSICAL COMPOSITIONS IN RAMAYANA CHINESE OPERA PERFORMANCES

2024-09-12T22:22:25+07:00

This research aims to explore the musical identity within the Ramayana Chinese Opera performance by the Chae Lang Ngek Lao Chun Troupe, under the Chinese Opera Association of Thailand. It investigates this musical identity through the lens of cultural fusion in the creation of musical characteristics within the Ramayana Chinese Opera. Employing a qualitative research methodology, this study utilizes the concepts of identity and cultural fusion as its analytical framework. Data was gathered from relevant research documents and field studies through observation, interviews, and empirical data collection. The collected data was subsequently analyzed using a descriptive narrative approach.

The findings reveal that The musical composition for the Ramayana Teochew opera incorporates the traditional 7-tone scale of Teochew music with the "Move Do" system to create harmony between the music and vocals. The melodies are crafted using the four main melodic modes of Teochew music is King Lak, Tang Lak, Oua Ngouw, and Huang Suo each conveying distinct emotions aligned with the scene's content. The musical structure comprises an introduction, main themes, transitional melodies, and accompanying conversational music, all working in unison to drive the narrative and express the characters' emotions. The melodic progression predominantly features disjunct motion, employing major 2nd and minor 3rd intervals. The rhythmic variations shift according to the scene's emotional tone, utilizing fast tempos for excitement and slow tempos for sorrow. Dynamic changes are employed to vividly evoke audience emotions in accordance with the scene's narrative. The instrumentation is categorized into two main groups: rhythmic percussion and melodic instruments. In conclusion, the musical composition of the Ramayana Teochew opera showcases the successful fusion of Teochew music with Thai literature, effectively using music as a tool for emotional and narrative communication.

DEVELOPMENT OF SCHOOL ADMINISTRATORS COMPETENCIES IN DIGITAL AGE OF PRIVATE SCHOOLS CHIANG MAI EDUCATION SANDBOX

2025-02-24T22:38:04+07:00

Abstract

The objectives of this mixed-method research were to synthesize the components of administrators' competencies in the digital age of private schools in the Chiang Mai education sandbox, to investigate the practice contexts and problems in management to develop the competencies, to develop and examine the administrative process, guidelines, and manual for the development of the competencies, and to assess the administrative process, guidelines, and manual. The research framework was based on the concepts of school administrators' competencies, the administrative process, and human resources development in the digital age. The informants were 48 experts and specialists for focus group discussions, interviews, workshops, connoisseurship, and public hearing, and they were obtained by applying the purposive sampling method; and 388 school administrators and their deputies for answering the questionnaire and they were derived by applying the simple random sampling method. The research instruments comprised the component verification and examination form, the questionnaire, the interview, the workshop summary form, the propriety and accuracy verification form, and the feasibility and utility assessment. The quantitative data were statistically analyzed for frequency, percentage, mean, and standard deviation. The content analysis and descriptions were used to analyze the qualitative data. The results are summarized as follows.

The components of the core competencies were divided into four aspects: creative academic leadership, team innovative creation, educational partnership building, and professional administrators' potential development. There were three functional competencies: aerial administration, personnel's potential development for professionalism, and communication and motivation.
The overall mean of the practice contexts was at a high level, while the overall mean of the problems was at a low level.
The development and verification of the administrative process, guidelines, and manual revealed that the process comprised the principles and methods for planning, organizing, controlling, and leading. The guidelines consisted of the goals and activities for developing the core and functional competencies. The manual was composed of the introduction, administrative process and competency development guidelines, and appendices. The verification results revealed that, overall, all items were accurate and appropriate.
The assessment of the process, guidelines, and manual revealed that all items were feasible and beneficial with the mean at the highest level.

PREPARING PRISONERS FOR RELEASE AND POST-RELEASE SUPPORT TO REDUCE RECIDIVISM

2025-01-21T23:45:55+07:00

Academic article on preparing prisoners for release and post-release support to reduce recidivism. It is a study and analysis of the situation, problems, and needs of prisoners who are about to be released or have just been released from prison. The objective is to determine strategic policies for reducing recidivism of prisoners by using approaches of empowerment, support, and follow-up. The research team used document research and expert interviews as methods. The research team found that there are various issues that need to be managed, such as the number and education of prison staff, laws that affect imprisonment that are not up to international standards, and prisoners' needs in terms of education, vocational training, psychological readiness, and social adjustment, but they do not receive adequate assistance. The research team therefore recommends the development of a strategic plan for preparing prisoners for release and post-release that covers various aspects, namely: enhancing the capabilities of prisoners, creating economic and social opportunities, raising legal standards to international levels, and improving the image, by integrating between relevant agencies to enable prisoners to receive continuous empowerment, support, and follow-up. The implementation will have economic impacts, such as reducing unemployment rate, increasing gross domestic product in the country, and reducing national budget for managing the country. Social impacts include raising human rights standards of Thailand, raising education and occupation levels, reducing crime problems, reducing the number of prisoners, and improving the quality of life for society.

HAPPINESS OF MAKHAMTIA: DRIVEN BY THE INTEGRATION MACHINE OF COMMUNITY COOPERATION: A CASE STUDY OF MAKHAM TIA SUBDISTRICT, MUEANG DISTRICTi, SURATTHANI PROVINCE.

2025-02-24T21:33:15+07:00

This research article studies the process of creating a happy MakhamTia by integrating community cooperation mechanisms action research By studying the theory of happiness and creating participation. It is a research framework. The sample used purposive selection methods. The key information provider was the Happy MakhamTia Working Group, consisting of 39 people. Three types of research tools were used: 1) Participant observation, 2) Group discussion, 3) Interviews. Data were analyzed by content analysis and writing descriptive narratives.

The results of the research found that 1) The process of creating “Makham Tia of Happiness” uses a participatory process. Cooperation between government agencies, the private sector, civil society, local leaders, Leaders Various volunteer groups, and people in the area educational institutions, mechanisms to support social mobility, design, and see common issues Makes you aware of the needs of the community who want to develop the Makham Tia community to "Community of Happiness" is jointly operated by network partners, resulting in the creation of the " Makham Tia of Happiness Working Group" of 39 people, acting as a mechanism for cooperation, working and driving the community level of Makham Tia of Happiness. 2) Driven by integrating community cooperation mechanisms. Considering community cooperation mechanisms begins with (1) searching for “unhappiness at the individual level, community level, searching for strong capital and potential in the areas (2) Finding cooperation. “Create ideas, search for ways to create happiness (3) Synthesize models for creating happiness at the community level (4) Form a community cooperation mechanism “Create Community Happiness” named the Happy Makham Tia Working Group (5) Integrate mechanisms Collaboration of communities and various sectors (6) Driving the creation of happiness at the community level through village health volunteers, waste management, community recreation areas (7) Designing the development of people's quality of life, such as the Makham Tia Club of Happiness Waste-free community constitution and coordinating budgets with relevant agencies (8) creating the Makham Tia of Happiness Model of Happiness (9) expanding the results of formal and informal areas The findings from this research are that the process of creating "happiness" is a form that is shaped by community. Until the creation of a short Makham Tia model of happiness that can be expanded to be formal and informal.

CAUSAL FACTORS AFFECTING THE SUCCESS OF COMMUNITY ENTERPRISE IN THE SOUTHERN OF THAILAND

2024-01-11T01:29:02+07:00

This research aims to examine causal factors affecting the success of community enterprise in the southern of Thailand. This study is quantitative research, using questionnaires as research tools. Data collection was conducted with a sample group of 440 community enterprises in the southern of Thailand. Data were then analyzed using statistical and LISREL programs. The results of the structural equation model (SEM) estimation are consistent with the empirical data as χ²= 459.79 χ² /df = 2.60 และ RMSEA = 0.060 (90 Percent Confidence Interval = 0.054 - 0.067) NNFI = 0.98 CFI = 0.98 และ SRMR = 0.039. Results from the study found that innovation capability directly affects the success of community enterprises while competitive advantage directly affects the success of community enterprises. It was also found that supply chain management practices directly affect competitive advantage. Knowledge management directly affects competitive advantage. Moreover, entrepreneurial orientation directly affects competitive advantage. Social capital has a direct affect innovation capability. Government support directly affects innovation capability. Therefore, to maintain the successful results of community enterprise in the southern of Thailand, it is necessary to focus on competitive advantage, social capital, knowledge management, entrepreneurial orientation, government support, innovation capabilities, and supply chain management practices, respectively. However, the result of the study may be different if conducting even the same factors but in different regions in Thailand.