Sirichareechai , Worapoj, Raweepan Kanjanawat, and Lalida Kaewshai. “A Serial Mediation Model of User Motivation, User Satisfaction, Emotional Commitment on Continuance Intention of Thai Millennial Youtube Users”. Journal of International Studies, Prince of Songkla University 11, no. 1 (May 25, 2021): 253–287. Accessed April 19, 2024. https://so03.tci-thaijo.org/index.php/jis/article/view/252558.