KENAPHOOM, S.; SRIWAPEE, K.; RUANGCHAI, N.; INSUMRAN, Y.; PAWALA, T.; JUMROENPAT, P.; KAEWLAMAI, S.; NANPOSRI, N. Customer-Centricity as a Core Value: Redefining Business Management for the Experience Economy. International Journal of Multidisciplinary in Management and Tourism, [S. l.], v. 9, n. 1, p. 49–66, 2025. DOI: 10.14456/ijmmt.2025.4. Disponível em: https://so03.tci-thaijo.org/index.php/ijmmt/article/view/288689. Acesso em: 27 aug. 2026.