Pinjisuwan, J. ., Tevichapong, T. ., Wongwien, N. ., Lasamor, A. ., Aukkarakitpreecha, K. ., Thongteerapab, A. . and Thaisom, R. . (2020) “Psychology in Selecting the Characteristics Product Storytelling Influencing the Thai Population”, Journal of Industrial Business Administration, 2(1), pp. 48–61. Available at: https://so03.tci-thaijo.org/index.php/iba/article/view/244508 (Accessed: 25 April 2024).