(1)
Sukhawatthanakun, K. .; Kultangwattana, W. .; Cherngsaard, J. .; Chaithong, K. .; Chorpraphan, S. .; Chaichanasaeng, S. .; Sunarak, W. . Marketing Plan of New Product Development Case Study of Processed Butternut Squash Products. JIBA 2022, 4, 15-26.