Journal of Humanities, Social Sciences, and Arts https://so03.tci-thaijo.org/index.php/hsa <p> <strong> Journal of Humanities, Social Sciences and Arts</strong></p> <p><strong> ISSN 3056-9265 (Online)</strong></p> <p> Journal of Humanities, Social Sciences and Arts is a journal of the Faculty of Humanities and Social Sciences at Udon Thani Rajabhat University. Its objective is to serve as a center and platform for disseminating research articles and academic articles. The scope covers content in the humanities, social sciences, and arts, as well as other related fields. It is published three issues per year (January-April, May-August and September-December) and undergoes a quality evaluation by at least 3 qualified experts (peer reviewers) from various institutions. The process uses a double-blind peer review where the identities of both the authors and reviewers are concealed during the evaluation (Double-blinded peer review).</p> <p> As of June 6, 2024, the journal has cancelled its previous International Standard Serial Numbers (ISSN), which were ISSN 2697-5769 (Print) and ISSN 2697-5750 (Online). These have been updated to <strong>ISSN 3056-9265 (Online)</strong> in order to comply with the criteria for evaluating the quality of academic journals in the TCI database, Round 5, 2025-2029. The Journal of Humanities, Social Sciences and Arts (H.S.A. Journal) has received quality accreditation from the Thai-Journal Citation Index Centre (TCI) <strong>as a journal that has passed quality certification in Tier 1 and is included in the TCI database from January 1, 2025 - December 31, 2029.</strong></p> คณะมนุษยศาสตร์และสังคมศาสตร์ มหาวิทยาลัยราชภัฏอุดรธานี en-US Journal of Humanities, Social Sciences, and Arts 3056-9265 COMMUNITY PARTICIPATION IN THE MANAGEMENT OF LAO WIANG WEAVING LOCAL WISDOM IN NOENKHAM VILLAGE, CHAINAT PROVINCE https://so03.tci-thaijo.org/index.php/hsa/article/view/299149 <p>This research aimed to 1) study the management of local wisdom in Lao Wiang weaving in Noenkham Village, Chainat Province, and 2) propose guidelines for the management of local wisdom related to Lao Wiang weaving in Noenkham Village, Chainat Province. The study employed a mixed methods research design. The key informants consisted of 40 participants selected through purposive sampling, including the chairman and members of the handwoven textile group, community residents, community leaders, and representatives from relevant agencies, namely community development offices and local administrative organizations. The research instruments included structured interviews, in-depth interviews, and focus group discussions. Qualitative data were analyzed using content analysis, while quantitative data were analyzed using descriptive statistics. </p> <p>The research results found that 1) Noenkham Village is a community endowed with Lao Wiang weaving as cultural capital, generating an average annual income of 65,000 baht. The weaving is distinguished by its handwoven techniques, use of natural fibers, and the “Cho Bai Makham” pattern, which represents a unique identity of Chainat Province and has been registered as a Geographical Indication (GI). The community demonstrates a high level of participation in the preservation and transmission of local wisdom (4.66), particularly in planning, implementation, and decision-making processes. However, the handwoven textile group consists predominantly of elderly members, and challenges persist in terms of marketing and competition with products from other areas. And 2) the guidelines for managing local wisdom should focus on preserving and transmitting knowledge to younger generations, developing products and professionalizing group management, alongside promoting marketing strategies that emphasize local identity. Overall, the findings highlight the need to formulate policies and strategic plans to ensure sustainability. These include budgetary support, capacity development, multi-sectoral collaboration, intellectual property protection, and linkages with cultural tourism, among others.</p> Aumphorn Jindarat Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-16 2026-05-16 8 2 1 18 THE METAPHORS OF THE “SINGLE MOM” IN CONTEMPORARY SOCIAL MEDIA: A STUDY OF CRITICAL METAPHOR ANALYSIS https://so03.tci-thaijo.org/index.php/hsa/article/view/300049 <p>This study aims to investigate metaphorical expressions that reflect conceptualizations of “single mother” as represented in contemporary social media. It also examines communicative components through the framework of the ethnography of communication and explores the relationship between metaphors and underlying ideologies. The study employs the theoretical frameworks of Conceptual Metaphor Theory, the SPEAKING model, and Critical Metaphor Analysis (CMA). Data were collected from 2020 to 2024 from Thairath Online and Matichon Online newspapers.</p> <p>The findings reveal that metaphorical expressions related to single mother can be categorized into four main types: [single motherhood as a journey], [single motherhood as a struggle], [single motherhood as home and family], and [single motherhood as a business]. These metaphors play a crucial role in conveying and shaping societal perspectives on women’s roles in both family and social contexts. Regarding communicative components, the study finds that setting, ends, and participants are key elements in communication. A variety of linguistic forms and contexts are employed to present stories of single mothers, including news reports, interviews, opinion pieces, and personal narratives. These forms aimed at promoting understanding and inspiring social engagement. Critical Metaphor Analysis (CMA) indicates that the use of metaphorical expressions related to single mother is closely associated with patriarchal ideology. Single motherhood is constructed as a form of struggle, reflecting a challenge to women’s roles within a patriarchal society. It also reflects Thai family values, which are shaped by gender expectations and prescribed roles for women. For example, the metaphor of single mother as “home and family” reproduces traditional family values. This form of communication, therefore, not only reflects the perspectives of media producers but also plays a role in reproducing or challenging prevailing ideologies in society.</p> Suphat Kaewphat Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-16 2026-05-16 8 2 19 35 DESIGN AND DEVELOPMENT OF MASCOTS TO ENHANCE IDENTITY BY STUDYING THE CORPORATE IDENTITY AND EXPERIMENTING WITH THE USE OF STEEL MATERIALS FOR ENVIRONMENTAL SUSTAINABILITY AT KING MONGKUT’S UNIVERSITY OF TECHNOLOGY THONBURI BANG KHUN THIAN CAMPUS https://so03.tci-thaijo.org/index.php/hsa/article/view/299266 <p>This study aimed to design and develop a mascot that embodies the corporate identity of King Mongkut’s University of Technology Thonburi (KMUTT), Bang Khun Thian Campus, with a focus on material durability and sustainability. The research also evaluated the perception and satisfaction of the target audience regarding the developed mascot. The researcher has adopted the idea of designing a mascot to build recognition and reflect the organization's unique personality: the character O-RO (Orange Robot), which represents education through science and technology combined with structural lines of mangrove tree roots, and the campus's unique spatial layout, are closely linked to the mangrove ecosystem. The researcher began decoding the shapes by focusing on the physical characteristics of the supporting roots, which are unique in their systematic arrangement of strands radiating from and supporting the trunk. These lines were reduced and reorganized in accordance with the principles of visual art to create an artistic structure that has abstract beauty yet still retains the scent of nature, transforming the shape from delicate tree roots into a strong steel-bar structure. It reflects the combination of "nature" and "technology," which is the main identity of KMUTT Bang Khun Thian Campus. The sample comprised 80 stakeholders from the Bang Khun Thian Campus. Research instruments included a visual arts creative process and a perception assessment questionnaire. The design process began with an analysis of the campus’s spatial identity, using the "Mangrove Root"—a symbol of coastal ecosystem resilience and stability—as the primary inspiration to translate organic forms into artistic lines. To address durability concerns associated with traditional mascot materials such as resin or foam, the study utilized "2-khun steel rods" (approximately 6 mm), selected for their ductility, durability, and ability to be shaped into complex, root-like structures. The resulting mascot, a robot named "O-RO" (Orange Robot), was fabricated using electric arc welding with stainless steel electrodes. The base was designed to reflect ecological connectivity by integrating CNC plasma-cut steel plates and LED lighting systems to enhance visual prominence. Results indicated that the "O-RO" mascot effectively communicates the identity of KMUTT Bang Khun Thian. Evaluation data demonstrated high satisfaction, with 85–95% of participants selecting "Strongly Agree" or "Agree" across all categories. Key strengths included the clarity of corporate identity, the suitability of the steel material in conveying both strength and flexibility, and the quality of craftsmanship. However, participants suggested adjusting the LED light intensity to better harmonize with the overall sculpture. In summary, the use of steel rods in mascot creation not only ensures environmental durability but also serves as an innovative medium for communicating sustainability and enhancing corporate image.</p> Raluek Insamian Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-16 2026-05-16 8 2 36 50 KON BAN PA (PEOPLE-HOME-FOREST): PARTICIPATION DEVELOPMENT MODEL IN KHOK YAI COMMUNITY FOREST SUSTAINABLE MANAGEMENT OF PUBLIC WAPI PATHUM DISTRICT https://so03.tci-thaijo.org/index.php/hsa/article/view/300413 <p>This research aims to 1) study the level of participation and factors influencing participation in community forest management, 2) create a model, and 3) validate the model of sustainable community forest management participation in the Khok Yai community forest in Wapi Pathum District, Maha Sarakham Province. This is a quantitative and qualitative research study. The sample in Phase 1 consisted of 500 people living around the Khok Yai community forest, using a sample size criterion of 20 times the number of variables (25 observable variables). The target group in Phase 2 consisted of 25 individuals involved in the management of the Khok Yai community forest, and the target group in Phase 3 consisted of 5 experts in community forest management selected through purposive sampling. Data collection tools included questionnaires and interviews. The collected data was then analyzed according to the research objectives.</p> <p>The study found that 1) the overall level of participation in the sustainable management of the Khok Yai community forest was high in all aspects (<img id="output" src="https://latex.codecogs.com/svg.image?\bar{X}" alt="equation" />=4.29, S.D=0.35), and the factors that significantly influenced participation in the sustainable management of the Khok Yai community forest at the .05 statistical significance level were factors contributing to community strength, factors related to sustainable community forest management, factors related to the sustainability of the community forest, and factors related to participation in sustainable community forest management. These four factors collectively explained the variance in participation in the sustainable management of the Khok Yai community forest. The model accurately predicted 99.80% of the data (R<sup>2</sup> = 0.998) and showed good fit with the empirical data (<img id="output" src="https://latex.codecogs.com/svg.image?\chi&amp;space;" alt="equation" />2 = 136.846, <img id="output" src="https://latex.codecogs.com/svg.image?\chi&amp;space;" alt="equation" />2 /df = 1.095, p-value = .221, GFI = 0.970, AGFI = 0.959, TLI = 0.956, RMR = 0.006, RMSEA = 0.014). 2) The participatory model for sustainable management of the Khok Yai community forest comprised factors related to sustainable community forest management, community forest sustainability, and participatory management. 3) The suitability of the participatory model for sustainable management of the Khok Yai community forest was confirmed to be at the highest level, with interquartile consistency values less than 1.5 for all approaches.</p> Thanongsak Patsin Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-21 2026-05-21 8 2 51 66 HOW CHINESE REDUPLICATION REPRESENTS MEANING AMONG THAI LEARNERS OF CHINESE https://so03.tci-thaijo.org/index.php/hsa/article/view/298863 <p>Despite extensive linguistic discussions on Chinese reduplication, limited empirical research has examined how reduplication structures influence semantic processing efficiency and meaning representation among second-language learners. This study therefore investigated how Chinese reduplication forms represent meaning through structural and cognitive mechanisms among Thai learners of Chinese. The objectives of this study were 1) to establish a theoretical framework explaining the relationship between Chinese reduplication structures and semantic functions, 2) to examine whether different reduplication forms influence semantic comprehension efficiency, and 3) to investigate the cognitive mechanisms underlying the relationship between linguistic form and semantic comprehension. A mixed-method research design integrating theoretical analysis, experimental investigation, and structural equation modeling was adopted. The population consisted of Thai secondary school students learning Chinese as a second language in Bangkok, Thailand. A total of 179 participants were selected using purposive sampling based on established inclusion criteria, including at least one year of Chinese language learning experience and basic Chinese reading ability. Data analysis included descriptive statistics, repeated measures ANOVA, reliability analysis, exploratory factor analysis, confirmatory factor analysis, Pearson correlation analysis, and structural equation modeling using SPSS and AMOS. The findings for Objective 1 demonstrated that Chinese reduplication structures systematically correspond to distinct semantic functions. The findings for Objective 2 revealed that different reduplication structures significantly influenced semantic comprehension efficiency, with simpler forms producing higher accuracy and faster reaction times than more complex forms. The findings for Objective 3 indicated that form recognition significantly improved processing fluency, which subsequently enhanced semantic comprehension. SEM results showed that form recognition had a significant positive effect on processing fluency and semantic comprehension, while processing fluency significantly influenced semantic comprehension. The study concludes that Chinese reduplication forms contribute to semantic representation by facilitating cognitive processing efficiency through systematic structural patterns.</p> Jin Wu Burin Srisomthawin Zheyun Zheng Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-21 2026-05-21 8 2 67 83 THE TACTILE DENSITY OF FEAR (PM 2.5) https://so03.tci-thaijo.org/index.php/hsa/article/view/299259 <p>This body of creative work presents an aesthetic analysis and interpretation of the abstract painting series, "The Tactile Density of Fear PM 2.5." It serves as an exploration of the phenomenon of air pollution and the threat posed by PM 2.5 fine dust, meticulously detailing its relationship with human emotion and technical processes. The significance of this work lies in the utilization of Tactile Density as a primary language of communication, challenging purely visual perception. The surface of the artwork is deliberately created with cracked and porous patterns through specific techniques. These characteristics are not merely visual representations, but a reflection of the network of invisible and harmful fine particles, thereby translating quantitative data (PM 2.5 levels) into a qualitative experience of tangible damage. Consequently, this series transforms physical harm into an emotional state: Fear and Dread. The heavy accumulation of black and grey masses within the composition creates a sensation of being oppressed by dense smog, a state that continuously erodes both physical and psychological well-being. Simultaneously, the red color erupting from the cracks in the black mass functions as a danger signal and reflects the internal inflammation caused by the infiltration of toxic particles. Within the context of Process-based Abstraction, this painting serves as a record of air pollution and the resulting damage. The cracking is thus interpreted as a biological and environmental erosion caused by the pollution, demonstrating that this air catastrophe has established a new landscape of apprehension in the contemporary era. Ultimately, this work challenges viewers to "feel" the fear of PM 2.5 through the coarse sensory perception of the creation, reaffirming the Material Essence that can communicate the suffering of the age.</p> Manat Gavyota Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-21 2026-05-21 8 2 84 97 POST-HUMANISM AND INNOCENCE https://so03.tci-thaijo.org/index.php/hsa/article/view/299124 <p>This creative research aims to study and design a 3D digital character reflecting the fusion between childhood innocence and technological evolution in the digital era, utilizing the concepts of Post-humanism and the Kintsugi philosophy as central interpretive frameworks. The researcher employed the physical characteristics and gestures of his son as the primary creative model, executed through an advanced digital sculpting workflow, including high-poly sculpting in ZBrush, hard surface mechanical design in Blender, and metaphorical PBR texturing in Substance Painter. The results of the creative process reveal that the character design titled "Post-humanism and Innocence " successfully conveys an aesthetic paradox with unity. The "Dabbing" pose, derived from real-life reference, represents age-appropriate joy, yet is encased in industrial cybernetic armor and a red emissive eye to symbolize adaptation in a future world. The deliberate selection of white ceramic textures combined with "Cracked Gold" reinforces the concept of precious fragility and the restoration of the human spirit amidst mechanical rigidity. This work serves not merely as character design for entertainment but as a medium for recording personal emotions and reflecting the dynamics of the family institution within contemporary technological society.</p> Phakpoom Pungpom Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-21 2026-05-21 8 2 98 109 THE IMPACT OF WORK–FAMILY CONFLICT ON ENTREPRENEURIAL PERFORMANCE: THE ROLES OF JOB RESOURCES AND WORK ENGAGEMENT AMONG CHINESE FEMALE LEADERS https://so03.tci-thaijo.org/index.php/hsa/article/view/298864 <p>This study examines how work–family conflict affects entrepreneurial performance among Chinese female leaders by integrating job resources and motivational mechanisms. Although previous studies have examined the relationship between work–family conflict and women’s work outcomes, limited research has simultaneously investigated the structural relationships among work–family conflict, perceived organizational support, job autonomy, work engagement, and entrepreneurial performance within the context of Chinese female leadership. To address this gap, a structural model was proposed linking work–family conflict, perceived organizational support, job autonomy, work engagement, and entrepreneurial performance. Survey data were collected from 450 Chinese female leaders, including managers and entrepreneurs across different managerial levels in China, using a purposive and snowball sampling approach. Measurement quality was evaluated through Cronbach’s alpha reliability analysis, exploratory factor analysis, and confirmatory factor analysis, and hypotheses were tested using structural equation modeling with maximum likelihood estimation. The results indicate that work–family conflict significantly and negatively predicts perceived organizational support, job autonomy, and work engagement, and also shows a significant negative direct effect on entrepreneurial performance. In contrast, perceived organizational support significantly positively predicts both job autonomy and work engagement, while work engagement demonstrates the strongest positive direct effect on entrepreneurial performance. These findings suggest that work–family conflict undermines entrepreneurial performance both directly and indirectly by eroding key job resources and reducing work engagement. The study contributes to the literature by providing an integrated resource-based explanation of how work–family conflict influences entrepreneurial performance among Chinese female leaders and highlights the importance of organizational support and autonomy in sustaining motivational and performance outcomes.</p> Huan Huang Zheyun Zheng Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-05-21 2026-05-21 8 2 110 125 NEEDS ANALYSIS USING THE SIPOC MODEL TO INFORM THE DESIGN AND DEVELOPMENT OF A SPECIALTY GREEN COFFEE PRODUCTION CURRICULUM FOR DISADVANTAGED FARMERS https://so03.tci-thaijo.org/index.php/hsa/article/view/300593 <p>This study aimed to conduct a systematic needs analysis using the SIPOC model to inform the design and development of a specialty green coffee production curriculum for disadvantaged farmers in the Huai Kaeo community, Chiang Mai Province, Thailand. The study was situated within the Educational Design Research (EDR) framework, particularly the analysis and exploration phase. An exploratory sequential mixed-methods design was employed, involving 20 coffee farmers and relevant stakeholders selected through purposive sampling. Qualitative data were collected through focus group discussions and semi-structured interviews, while quantitative data were obtained using needs assessment questionnaires. Data were analyzed using qualitative content analysis and descriptive statistics, including mean and standard deviation. The findings revealed substantial limitations in farmers’ technical knowledge and competencies related to post-harvest management. The overall level of production-related problems was high (Mean = 4.41, SD = 0.67), while learning needs were at a very high level (Mean = 4.70, SD = 0.76). Farmers demonstrated strong preferences for experiential and participatory learning approaches, particularly hands-on practice (Mean = 4.90, SD = 0.31). SIPOC analysis identified critical pain points across the production system and supported the development of a competency-based curriculum framework integrating learning outcomes, instructional modules, and authentic assessment strategies to enhance coffee quality and sustainable community development.</p> Kajornatthapol Pongwiritthon Wannatida Yonwilad Unyaparn Sinlapaninman Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-06-30 2026-06-30 8 2 126 143 ACADEMIC AND CONTEXTUAL DIMENSIONS OF PERCEIVED LANGUAGE PROFICIENCY: A COMPARATIVE STUDY OF ENGLISH AND CHINESE AMONG SECONDARY SCHOOL STUDENTS IN PHUKET https://so03.tci-thaijo.org/index.php/hsa/article/view/301356 <p>This study examines how academic and contextual dimensions influence perceived English and Chinese language proficiency among secondary school students in public schools in Phuket, guided by Communicative Language Teaching (CLT). Drawing from an accessible population of 2,693 students across five schools, Yamane's formula required a minimum sample of 348 students; however, 533 completed and usable responses were obtained. Data were collected through a structured questionnaire with content validity confirmed by three experts (IOC &gt; 0.50). The data were then analyzed using exploratory factor analysis and multiple regression. Results revealed that academic dimensions—such as curriculum, assessment, and instructional exposure—consistently and significantly predicted all language skills in both English and Chinese. In contrast, contextual dimensions—including teaching style, teacher characteristics, and school support—significantly enhanced all English skills but showed weaker and inconsistent effects for Chinese, particularly in speaking. These findings reveal a structural asymmetry: English benefits from both academic and contextual support, whereas Chinese remains largely dependent on academic structures due to limited institutional readiness. The study extends CLT by demonstrating that the effectiveness of contextual factors depends on institutional conditions and that the academic–contextual distinction varies across languages. The findings suggest practical implications for Chinese teacher development, communicative curriculum design, and language-enriched school environments in tourism-driven contexts.</p> Kris Sincharoenkul Chatrapat Saengngoen Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-06-30 2026-06-30 8 2 144 160 GUIDELINES FOR DEVELOPING THE QUALIFICATIONS OF COMMUNITY-BASED DISPUTE MEDIATORS UNDER THE DISPUTE MEDIATION ACT, B.E. 2562: A CASE STUDY OF CHALOEM PHRA KIAT DISTRICT, NAKHON RATCHASIMA PROVINCE https://so03.tci-thaijo.org/index.php/hsa/article/view/300813 <p>This study aimed to examine the current situations, legal measures, and characteristics of public dispute mediators, as well as to propose guidelines for promoting and developing these mediators under the Dispute Mediation Act B.E. 2562 in Chaloem Phra Kiat District, Nakhon Ratchasima Province. This study employs a mixed-methods research design. Quantitative data were collected through questionnaires from a sample of 396 participants and analyzed using statistical tools, including frequency, percentage, mean, and standard deviation. Qualitative data were gathered through in-depth interviews with 10 key informants and a focus group discussion with 5 participants, and subsequently analyzed using content analysis.</p> <p>The research findings revealed that community dispute resolution mechanisms have evolved from kinship-based systems into the formal roles of local administrative authorities. Currently, there remains an overlap in duties between public dispute mediation centers and community justice centers. Mediators are required to be officially registered and comply with various laws, including both Acts of Parliament and subordinate legislation with the Dispute Mediation Act, B.E. 2562 (2019) serving as the primary governing law. Furthermore, the study indicated that informants prioritized the general qualifications, morals, ethics, and integrity of mediators. Effective mediators should possess a public mind, practical experience, and specialized training. Therefore, continuous training, knowledge-sharing, and public awareness should be promoted to enhance the efficiency and sustainable accessibility of the dispute mediation process. Furthermore, dispute mediators should ideally be members of the local community, equipped with both conflict resolution competencies and an understanding of the local socio-cultural context.</p> Satid Jumrern Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-06-30 2026-06-30 8 2 161 178 APPLICATION DEVELOPMENT TO PROMOTE 21st CENTURY SKILLS UNDER NEW NORMAL SITUATION FOR EARLY CHILHOOD https://so03.tci-thaijo.org/index.php/hsa/article/view/301534 <p>This research aimed to 1) develop an innovative application to promote 21st-century skills under the new normal situation for early childhood children and 2) examine the effects of using the innovative application to promote 21st-century skills under the new normal situation for early childhood children. The research methodology was divided into two phases. Phase 1 involved the development of an innovative application to promote 21st-century skills under the new normal situation for early childhood children. The key informants consisted of five experts with specialized knowledge and experience in digital media and technology, early childhood education, and curriculum and instruction. They were selected through purposive sampling. The research instrument was an application efficiency evaluation form. The statistics used were mean and standard deviation. Phase 2 involved the examination of the effects of using the innovative application to promote 21st-century skills under the new normal situation for early childhood children. The population consisted of 38 early childhood children aged 5–6 years who were studying in Kindergarten Level 3, Semester 1, Academic Year 2024, at Porncharoen Kindergarten School, Phoncharoen District, Bueng Kan Province, under the Bueng Kan Primary Educational Service Area Office. The research instruments consisted of a knowledge test and a skill assessment form. The statistics used were percentage, mean, and standard deviation. The research findings revealed that: 1) the developed innovative application to promote 21st-century skills under the new normal situation for early childhood children consisted of five units. The overall efficiency of the application was at the highest level (<img id="output" src="https://latex.codecogs.com/svg.image?\bar{X}" alt="equation" />=4.64, S.D.=0.10), indicating that it was appropriate for implementation. And 2) the results of using the innovative application showed that, after using the application, early childhood children’s knowledge of the new normal situation was 73.03% (<img id="output" src="https://latex.codecogs.com/svg.image?&amp;space;\mu&amp;space;" alt="equation" /><strong><sub>2</sub></strong>=14.61, <img id="output" src="https://latex.codecogs.com/svg.image?\sigma&amp;space;" alt="equation" /><sub>2</sub>=2.91), which was higher than before using the application at 40.00% (<img id="output" src="https://latex.codecogs.com/svg.image?&amp;space;\mu&amp;space;" alt="equation" /><strong><sub>1</sub></strong>=8.00, <img id="output" src="https://latex.codecogs.com/svg.image?\sigma&amp;space;" alt="equation" /><sub>1</sub>=2.70). Additionally, their 21st-century skills after using the application <img id="output" src="https://latex.codecogs.com/svg.image?&amp;space;\mu&amp;space;" alt="equation" /><strong><sub>2</sub></strong>=4.07, <img id="output" src="https://latex.codecogs.com/svg.image?\sigma&amp;space;" alt="equation" /><sub>2</sub>=0.42 were higher than before using the application <img id="output" src="https://latex.codecogs.com/svg.image?&amp;space;\mu&amp;space;" alt="equation" /><strong><sub>1</sub></strong>=2.23, <img id="output" src="https://latex.codecogs.com/svg.image?\sigma&amp;space;" alt="equation" /><sub>1</sub>=0.38. </p> Supangjit Kanlayakaew Chatchanok Hengsuko Ekasak Hengsuko Marut Kanlayakaew Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-07-01 2026-07-01 8 2 179 193 THE DEVELOPMENT OF SCENARIO-BASED LEARNING ACTIVITIES TO ENHANCE THE COMPETENCY OF ACTIVE CITIZENSHIP IN SOCIAL STUDIES FOR SECOND-YEAR JUNIOR HIGH SCHOOL STUDENTS https://so03.tci-thaijo.org/index.php/hsa/article/view/301834 <p>This study aimed to 1) develop scenario-based learning activities to enhance active citizenship competency in Social Studies for second-year junior high school students, with an efficiency criterion of 80/80, and 2) compare students' active citizenship competency before and after instruction. The sample consisted of 24 students selected through cluster random sampling using the classroom as the sampling unit. The instruments included 1) eight learning activity management plans and 2) five competency assessments across four dimensions. Data were analyzed using percentage, mean, standard deviation, efficiency index (E<sub>1</sub>/E<sub>2</sub>), dependent samples t-test, effect size, and post hoc power analysis. The results indicated that 1) the learning activities achieved an efficiency of 87.95/83.65, exceeding the established criterion, and 2) students' active citizenship competency in all dimensions after instruction was significantly higher than before instruction (p &lt; .01), with a large effect size and a post hoc power value of 1.00.</p> Weerapat Kenbubpa Sawettaporn Tangwancharoen Bhumbhong Jomhongbhibhat Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-07-01 2026-07-01 8 2 194 207 TEXTILE PRODUCT DEVELOPMENT THROUGH NATURAL DYEING, CLEAN TECHNOLOGY, AND LOCAL WISDOM USING PARTICIPATORY ACTION RESEARCH: A CASE STUDY OF BAN DONG HAT NAK WOMEN’S SEWING GROUP, CHIANG MAI PROVINCE https://so03.tci-thaijo.org/index.php/hsa/article/view/302402 <p>This research aimed to develop textiles and textile products through the application of science and technology and to transfer knowledge to the community in the areas of natural dyeing and textile surface design based on local materials and indigenous wisdom. The study employed a Participatory Action Research (PAR) approach in collaboration with the Ban Dong Hat Nak Women’s Sewing Development Group in Sop Tia Subdistrict, Chom Thong District, Chiang Mai Province, Thailand. Established in 2002, the group consists of 29 members. The research was conducted in two phases: the Exploratory Phase and the Development Phase. Data were collected through market observations of textile and apparel products in both online and offline channels, as well as in-depth interviews with community representatives. The data were analyzed using thematic analysis.</p> <p>The findings revealed that the community possessed strong expertise in textile production and embroidery-based surface decoration. However, limitations were identified in raw material sourcing and product identity. Market analysis indicated that successful products often combined local identity with contemporary design. These findings led to the development of textile product prototypes using locally available natural materials and the transfer of knowledge to community members. In addition, a clean technology system for natural dyeing, including water circulation and wastewater treatment systems, was developed to promote sustainable production. The study demonstrates that integrating science and technology with local wisdom through community participation can enhance product quality, strengthen product identity, and support sustainable community development.</p> Chawaroj Chawanawech Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-07-01 2026-07-01 8 2 208 224 INTEGRATION OF BUDDHIST MINDFULNESS PSYCHOLOGY TO DEVELOP THE MENTAL POTENTIAL OF VOLUNTEER CAREGIVERS FOR THE ELDERLY IN RAI KHING URBAN COMMUNITY, NAKHON PATHOM PROVINCE https://so03.tci-thaijo.org/index.php/hsa/article/view/302318 <p>This study pursued objectives to 1) examine the integration of Buddhist mindfulness psychology in developing the potential of volunteer caregivers for the elderly in Rai Khing Urban Community, Nakhon Pathom Province; 2) construct a knowledge package for volunteer caregiver development grounded in Buddhist mindfulness psychology; and 3) transfer the integration within the actual community context of Rai Khing. Employing a qualitative research methodology, the study investigated Buddhist mindfulness psychology and its integration into volunteer caregiver development, with the aim of making the framework genuinely accessible and applicable to volunteers and those caring for elderly individuals. Data were collected from 20 key informants drawn from four groups - volunteers, community-dwelling elderly, community leaders and local officials, and representatives of relevant organisations - through in-depth interviews, focus group discussions, and documentary research. All data were subjected to content analysis in accordance with the research objectives. The findings revealed 1) the integration of the Four Foundations of Mindfulness (Satipatthana 4) which serve as an internal competency development mechanism for volunteers - with the Four Divine Abodes (Brahmavihara 4) which constitute the virtuous core guiding volunteer–elderly relationships - together with contemporary mindfulness psychology, proved appropriate to the context of Rai Khing Urban Community. 2) the researcher developed a knowledge package entitled “Buddhist Mindfulness Psychology for Elderly Care Using the SATI-CARE MODEL”, employing a four-petalled lotus as its symbol, in which each petal represents one of the Four Foundations of Mindfulness and the central core represents the Four Divine Abodes; the package comprises a two-day practical training programme structured around seven core topics covering meditation and mindfulness in daily life, awareness of feelings and mind, loving-kindness and forgiveness, long-term mental resilience, and application to elderly care; and 3) after the knowledge transfer, volunteers showed clear improvement in mindfulness, interpersonal relationships, and compassionate daily living, as confirmed by the knowledge-package assessment and informants. This research presents the SATI-CARE MODEL as an eldercare innovation grounded in Buddhist philosophy and supported by empirical evidence, with strong potential for sustainable replication across other Buddhist communities.</p> Shompoonuth Pansa Phrajaroenphong Dammatepo Copyright (c) 2026 Journal of Humanities, Social Sciences, and Arts 2026-07-01 2026-07-01 8 2 225 239