SOPHAN , P.; THITILAK, T. Marketing Theory to Be Applied in Social 5.0 Era. Journal of MCU Phetchaburi Review , [S. l.], v. 7, n. 3, p. 307–323, 2024. Disponível em: https://so03.tci-thaijo.org/index.php/JPR/article/view/281598. Acesso em: 1 oct. 2026.