Yin, Duan. “Behaviors and marketing mix in purchasing mobile phones of Nakhon Pathom Rajabhat University students”. Journal of Management Science Nakhon Pathom Rajabhat University 4, no. 1 (November 27, 2018): 19–32. accessed January 7, 2026. https://so03.tci-thaijo.org/index.php/JMSNPRU/article/view/157331.