U-THAIRATANA, P. .; UPARIPUTTI, T.; CHIYACHANTANA, C. The Influence of Brand Trust and Customer Experience on Customer Loyalty in Life Insurance Companies. Journal of Management Science Nakhon Pathom Rajabhat University, [S. l.], v. 12, n. 1, p. 91–104, 2025. DOI: 10.14456/jmsnpru.2025.8. Disponível em: https://so03.tci-thaijo.org/index.php/JMSNPRU/article/view/291038. Acesso em: 12 dec. 2025.