KRADKRAYANG, N.; PONDOK, N. Marketing mix factors affecting consumers’ decision to buy instant coffee 3 in 1 powder in Bangkok. Journal of Management Science Nakhon Pathom Rajabhat University, [S. l.], v. 11, n. 1, p. 29–40, 2024. DOI: 10.14456/jmsnpru.2024.3. Disponível em: https://so03.tci-thaijo.org/index.php/JMSNPRU/article/view/279321. Acesso em: 9 oct. 2026.