YUTTHAKAN, K.; MEECHANA, C.; PANMA, H. THE TECHNOLOGY ACCEPTANCE INFLUENCING THE ONLINE PURCHASING DECISION OF GENERATION Y CONSUMERS IN NAKHON SI THAMMARAT PROVINCE. Journal of MCU Nakhondhat, Nakhon Si Thammarat, Thailand, v. 12, n. 12, p. 236–246, 2025. Disponível em: https://so03.tci-thaijo.org/index.php/JMND/article/view/296106. Acesso em: 16 sep. 2026.